Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
Generic
Daniel Jacob Dar-Bernard

Daniel Jacob Dar-Bernard

Santa Ana,CA

Summary

Experienced digital copywriter and AI propmpting engineer with a proven track record of scaling ad campaigns to drive significant business impact with maximum efficiency. Successfully quadrupled lead volume while reducing CPL by over 50%, resulting in a 348% growth in a legal practice's client base. Over the past 6 years, optimized performance for 150+ clients across various industries, increasing monthly ad spend from $7.5K to $75K for key accounts. Skilled in leveraging AI tools to craft conversion-focused landing pages, write high-performing social ads, and optimize email flows with a strategic blend of persuasive storytelling and data-backed decision making.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Senior Copywriter

Level Agency
06.2023 - Current
  • Transformed complex information into easily digestible pieces tailored for specific audience segments using plain language principles.
  • Enriched client relationships through timely delivery of high-quality work on various projects under tight deadlines.
  • Ensured consistency in brand messaging across multiple channels by adhering to established style guides and tone standards.
  • Optimized existing AI models for improved efficiency and accuracy, utilizing advanced optimization methods.

Contract Digital Copywriter

Conversionly
10.2022 - 12.2022
  • Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
  • Created compelling copy for full-funnel marketing. (i.e. landing pages, email nurturing, social media advertising, etc.)
  • Presented clients with unique copy options based on overall marketing objectives.

Freelance Email Content Writer

Email Edge
08.2021 - 08.2022
  • Wrote and edited high-quality content under deadline pressure with exciting, captivating and authentic approach.
  • Repurposed and optimized existing content for use in different mediums.
  • Improved content quality by conducting thorough research and incorporating industry trends.
  • Presented clients with unique copy options based on overall marketing objectives.

Conversion Copywriter

Motif Digital
07.2021 - 08.2022
  • Conducted research to identify audience demographics and incorporated collected data into future copy.
  • Collaborated with fellow writers in developing high-converting online content, maintaining consistency with brand marketing and message strategies.
  • Improved the click conversion rate of 20+ DTC brands by 17% with strategic creation of online advertisements.
  • Streamlined internal processes through clear documentation of copywriting guidelines and procedures.

Creative Copywriter

Adlogic Agency
10.2020 - 07.2021
  • Produced original, creative content for promotional advertisements and marketing materials.
  • Customized brand message to reach and capture target audience interest and drive engagement.
  • Selected high-quality photos and videos to complement written copy.
  • Captivated audiences by crafting compelling and persuasive copy for advertising campaigns.

Freelance Copywriter

Wonderist Agency
10.2019 - 04.2020
  • Composed original written material for various webpages and submitted for approval by supervisor, editor or publisher.
  • Consulted with editors to shape story & eliminate any errors.
  • Completed accurate and polished formatting in line with publishing standards prior to submission.
  • Customized brand message to reach and capture target audience interest and drive engagement.

Education

Bachelor of Arts - Literature And Writing

California State University San Marcos
San Marcos, CA
05.2019

Skills

  • AI Prompting
  • Brand Messaging
  • Storytelling
  • Email Marketing
  • Blogging
  • Digital marketing
  • Script Writing
  • Storyboarding
  • Editing & Review
  • SEO
  • Social media copywriting

Certification

Google AI Essentials Training - Completed April 29, 2025

Timeline

Senior Copywriter

Level Agency
06.2023 - Current

Contract Digital Copywriter

Conversionly
10.2022 - 12.2022

Freelance Email Content Writer

Email Edge
08.2021 - 08.2022

Conversion Copywriter

Motif Digital
07.2021 - 08.2022

Creative Copywriter

Adlogic Agency
10.2020 - 07.2021

Freelance Copywriter

Wonderist Agency
10.2019 - 04.2020

Bachelor of Arts - Literature And Writing

California State University San Marcos

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