Summary
Overview
Work History
Education
Skills
Accomplishments
Web
Affiliations
Timeline
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Danielle Anderson

Long Beach,USA

Summary

Founder and Lead Stylist at The Fold, specializing in wardrobe styling and client engagement. Backed by over 10 years of sales experience in high-end retail environments, with a proven ability to build lasting client relationships and drive results. Increased team productivity by 40% and improved client satisfaction through tailored services and strategic collaborations. Committed to providing innovative fashion solutions and insights into current trends.

Overview

16
16
years of professional experience

Work History

Founder & Lead Stylist

The Fold
Long Beach, CA
01.2022 - Current
  • Provide personalized wardrobe styling, closet edits, and curated personal shopping experiences for clients seeking elevated, intentional fashion solutions
  • Conduct in-home and virtual closet consultations to assess wardrobe gaps, streamline selections, and identify styling opportunities based on lifestyle and goals
  • Partner with local boutiques to source high-quality, timeless pieces; facilitate try-on sessions, and manage all returns and coordination.
  • Cultivate long-term client relationships by offering seamless service, ongoing styling support, and wardrobe refresh plans
  • Oversee end-to-end operations, including service development, client communication, vendor partnerships, and marketing strategy.
  • Lead the visual brand direction for The Fold Studio’s styling division, ensuring all touchpoints reflect a modern, minimal, and elevated aesthetic.

Sales Manager

The Alcove
Long Beach, USA
07.2021 - 01.2025
  • Oversaw daily operations, staff, inventory, and service, driving efficiency and sales.
  • Delivered one-on-one personal styling services, using curated merchandise selections to meet client needs and elevate in-store experiences
  • Leveraged CRM tools to improve retention and follow-up success.
  • Led a 5-person team, increasing productivity by 40% and meeting sales goals.
  • Boosted private event sales by 35% through strategic planning.
  • Built training programs that sped up onboarding and improved sales.
  • Grew repeat business by 25% with strong client relationships and follow-up.

Assistant Sales Manager

Jenni Kayne
Newport Beach, USA
02.2019 - 07.2021
  • Delivered tailored sales solutions, boosting client loyalty and revenue.
  • Drove 25% sales increase during quarterly events with strategic promos.
  • Improved customer retention by 20% through personalized service.
  • Supported seasonal campaigns, contributing to a 20% sales lift.
  • Co-developed training programs, raising team performance by 15%.

Account Executive

Citizens of Humanity
Los Angeles, USA
05.2009 - 04.2018
  • Surpassed sales goals, hitting 120% of target consistently.
  • Managed 200+ Southwest wholesale accounts with high retention.
  • Supported 2014 brand relaunch, boosting market perception.
  • Secured 5-10 major new clients annually.
  • Grew sales 25% YoY through key retail partnerships.
  • Ran campaigns that increased customer acquisition by 30%.
  • Used data insights to launch trend-driven product lines.
  • Collaborated on launches that drove 15% revenue growth.

Education

Some College (No Degree) - General Studies

Santa Barbara City College
Santa Barbara, CA

Some College (No Degree) - Exercise Science

University of Southern California
Los Angeles, CA

Skills

  • Wardrobe Styling Expertise
  • Client Communication Strategies
  • Customer Relationship Management Practices
  • Upselling and Cross-Selling Techniques
  • Visual Merchandising Skills
  • Building Rapport with Clients
  • Trend Forecasting and Analysis Capabilities
  • Point of Sale Operations
  • Leadership in Team Settings
  • Adaptability in Problem-Solving

Accomplishments

  • Successfully managed a diverse portfolio of over 200 accounts, which fostered strong client relationships and contributed to consistent business growth.
  • Enhanced customer retention by 20% through the careful organization of personalized service initiatives, helping to ensure clients felt valued and understood.
  • Surpassed sales targets by 120% by implementing organized strategies in client relationship management, which drove significant revenue and demonstrated the effectiveness of the approach.

Web

www.linkedin.com/in/danielle-anderson-b14859183

Affiliations

Founder, Edit and Repeat

Long Beach, CA · 2023 – Present
Curated Resale & Wardrobe Sustainability Project

  • Founded a resale extension of The Fold Studio focused on circular fashion and intentional wardrobe editing
  • Sourced and curated pre-loved designer and contemporary pieces to promote sustainable styling practices
  • Built an online and in-person shopping experience, emphasizing quality, condition, and trend relevance
  • Partnered with clients to consign gently worn clothing as part of their closet refresh or styling journey
  • Managed inventory, pricing, and merchandising across resale platforms and pop-up events

Timeline

Founder & Lead Stylist

The Fold
01.2022 - Current

Sales Manager

The Alcove
07.2021 - 01.2025

Assistant Sales Manager

Jenni Kayne
02.2019 - 07.2021

Account Executive

Citizens of Humanity
05.2009 - 04.2018

Some College (No Degree) - General Studies

Santa Barbara City College

Some College (No Degree) - Exercise Science

University of Southern California

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