Danielle Macchia
Summary
Strategic Chief of Staff known for high productivity and efficiency in task completion. Possess specialized skills in strategic planning, stakeholder engagement, and operational improvement. Excels in communication, leadership, and problem-solving to achieve organizational goals. Navigates complex challenges with ease, ensuring smooth operation and effective decision-making processes.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Head of Marketing / Executive Advisor
Stake
01.2024 - Current
- Serves as a strategic partner to the CEO, ensuring alignment between organizational priorities and operational execution
- Leads cross-functional teams in executing high-impact initiatives, optimizing workflows, and driving business growth
- Implements performance dashboards to monitor KPIs and enhance decision-making for executive leadership
- Oversees strategic planning sessions, aligning departmental goals with long-term business objectives
- Facilitated a 15% revenue increase in two months by improving operational processes and campaign strategies
Chief of Staff
Circa
01.2023 - 01.2024
- Acted as a trusted advisor to the CEO and leadership team, translating vision into actionable strategies
- Directed a profitable proof of concept within 30 days, enabling scalable business growth
- Enhanced internal communication by establishing standardized reporting and operational review processes
- Negotiated a cost-saving partnership with an international call center, reducing expenses by $400K annually
- Led initiatives to improve customer experience, increasing product adoption by 54% across B2B/B2C markets
Chief Customer Officer
Adrea Rubin Marketing
01.2019 - 01.2023
- Partnered with senior leadership to design and implement a 3-year growth strategy, resulting in 20% annual revenue growth
- Drove cross-departmental collaboration to meet quarterly OKRs and align operations with strategic priorities
- Secured $5M in pilot revenue, with potential future earnings of $30M through scalable opportunities
- Strengthened client relationships and retention, contributing to sustainable business growth
Senior Vice President, Client Services
Remarkable
01.2016 - 01.2019
- Oversaw client acquisition, retention, and revenue growth strategies, achieving 25% net profit margins
- Improved renewal rates from 50% to 70% by identifying client pain points and implementing targeted retention strategies
- Consistently exceeded sales and client onboarding targets by 15%-20% through strategic planning
Senior Vice President, Account Management
Trivergance
01.2010 - 01.2017
- Managed $32M in consulting revenue, delivering exceptional results for high-profile clients
- Generated $10M+ in new revenue through innovative media and marketing strategies
Education
Bachelor of Science - Marketing
Saint Peter’s University
Jersey City, NJSkills
- Strategic Planning
- Organizational Alignment
- Operational Efficiency
- Process Optimization
- Cross-Functional Team Leadership
- Data-Driven Decision Making
- Financial Planning
- Budget Management
- Stakeholder Engagement
- Negotiation
- Customer Experience
- Retention Strategies
- Change Management
- Scalable Solutions
- Salesforce
- HubSpot
- Zendesk
- Google Suite
- Google Analytics
- Notion
Certification
- Chief of Staff Fundamentals
Timeline
Head of Marketing / Executive Advisor
Stake
01.2024 - Current
Chief of Staff
Circa
01.2023 - 01.2024
Chief Customer Officer
Adrea Rubin Marketing
01.2019 - 01.2023
Senior Vice President, Client Services
Remarkable
01.2016 - 01.2019
Senior Vice President, Account Management
Trivergance
01.2010 - 01.2017
- Chief of Staff Fundamentals
Bachelor of Science - Marketing
Saint Peter’s University
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