Danielle Perry
Miami,FL
Summary
Dynamic and results-oriented marketing professional delivering exceptional, luxury-level client experiences across hospitality, lifestyle, and social media industries. Recognized for leading teams, cultivating high-value relationships, and developing strategies that enhance brand loyalty and guest satisfaction. Skilled in member engagement, CRM management, and cross-department collaboration with a commitment to creating seamless, elevated experiences that reflect the highest standards of service excellence.
Overview
8
8
years of professional experience
Work History
Marketing Consultant
DP Digital Marketing
01.2021 - Current
- Partner with luxury hospitality, entertainment, and lifestyle brands to develop and execute personalized engagement strategies for high-net-worth clients and VIP guests.
- Increased annual revenue by 35% through relationship-driven initiatives and high-touch client management.
- Designed CRM-based communication workflows and reporting systems to track member preferences, event attendance, and satisfaction metrics.
- Collaborated with operations teams to refine the guest journey, ensuring personalized service touchpoints and a white-glove experience from first contact to post-visit follow-up.
- Led on-site activations, VIP events, and strategic brand partnerships to enhance visibility and deepen member engagement.
- Remote
Sales and Marketing Manager
SAS
Miami, FL
02.2021 - 02.2023
- Directed hospitality operations for a portfolio of premium clients, achieving a 20% increase in clientele within the first year.
- Supervised and trained associates and front-line staff to uphold brand standards, ensuring luxury-level service delivery.
- Developed and implemented SOPs to maintain consistency across all client interactions and event activations.
- Conducted CRM performance analysis to identify trends, forecast needs, and refine engagement strategies.
- Coordinated cross-department efforts between operations, concierge, and marketing teams to create cohesive, hospitality-driven client journeys.
Sales and Marketing Specialist
Fit Fetish
Las Vegas, NV
12.2017 - 02.2021
- Delivered high-end service to VIP clientele in a fast-paced luxury retail environment, contributing to a 15% increase in annual revenue.
- Managed client relationships through personalized outreach and curated follow-up experiences to strengthen loyalty.
- Supported premium event launches and experiential campaigns that elevated brand visibility and client engagement.
- Maintained detailed CRM records to track client preferences, purchase behavior, and service feedback for future personalization.
Education
Bachelor of Business Administration (BS) -
University of Kentucky
Lexington, KYTimeline
Sales and Marketing Manager
SAS
02.2021 - 02.2023
Marketing Consultant
DP Digital Marketing
01.2021 - Current
Sales and Marketing Specialist
Fit Fetish
12.2017 - 02.2021
Bachelor of Business Administration (BS) -
University of Kentucky