Danielle Tuber
Denver,CO
Summary
Creative Business Professional with 11 years of marketing experience centered around developing digital strategies, brand management, event planning, and problem solving. Drives brand awareness through a strategic, innovative, and customer focused lens. Seeking to leverage my entrepreneurial spirit and leadership skills with the opportunity to grow my career.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Social Media Content Lead
DISH & BOOST MOBILE
08.2022 - Current
- Developed and executed comprehensive social media content strategies across platforms, resulting in a 65% increase in follower growth and 85% boost in engagement rates
- Created and curated multimedia content, including written posts, images, videos, and interactive elements, aligning with brand voice and objectives
- Initiated and managed influencer partnerships, resulting in 35 successful campaigns and a 60% increase in brand visibility
- Monitored industry trends and audience preferences, adapting content strategies to ensure consistent relevance and engagement
- Utilized data-driven insights to refine content approach, optimizing posting schedules, content formats, and hashtags for maximum reach and impact
- Collaborated with marketing, GTM, Brand, PR, and design teams by recommending data-driven content strategies to maintain brand consistency and support integrated campaigns
- Support the brand's influencer program by building relationships, monitoring social trends, forming partnerships, and engaging with partners and lifestyle content creators.
Marketing Manager
FULLERTON
04.2021 - 05.2022
- Spearheaded digital content, brand development, and event planning initiatives, achieving a 20% increase in brand visibility and engagement
- Led brand management efforts, creating awareness, generating inbound traffic, and cultivating lead and demand generation, resulting in significant growth in lead conversion rates
- Managed all company event initiatives, including sourcing, logistics, vendors, and operations both internally and externally, improving event ROI
- Facilitated comprehensive rebranding efforts, including website, sponsorship, apparel, and branded products, leading to a boost in brand recognition
- Executed and reported on strategic marketing initiatives, analyzing campaign performance and efficiency for stakeholders, achieving a 25% increase in overall marketing ROI
- Generated, proofread, and edited creative and technical content across various mediums, ensuring consistency and quality, contributing to increased content engagement
- Conducted market research and industry trend analysis to identify opportunities, creating marketing materials that adhered to brand guidelines and drove a 10% increase in sales.
Social Media Manager
MICHALS IMPORTS
01.2020 - 01.2021
- Managed and tracked project budgets to ensure effective deployment and spend in line with budget
- Ensured quality of Marketing and Creative briefs
- Dedicatedly pitched new ideas and generated successful statistically driven data to solve business challenges.
Digital Marketing Analyist
LOGICAL POSITION
01.2019
- Prospected and engaged leads through smart, consultative dialogues, while managing demanding appointment schedules and staying current on internet marketing trends
- Developed and leveraged marketing and communication skills to guide prospects through all marketing stages, presenting advertising account analyses to new clients.
Education
Bachelor of Liberal Arts (BLA) -
Northeastern Illinois University
Chicago, IL05.2018
Skills
- Brand Management
- Campaign Tracking
- Social Media Marketing
- ROI Calculations
- Communication & PR
- Data Analysis
- Product Development
- Event Coordination
- Building Strategies
- Copy Editing
- Microsoft Office Suite
- Google Suite
- Shopify
- Squarespace
- Meta
- Salesforce
- Google Analytics Setup
- SEO
- Asana
- Adobe
- Canva
- Mail Chimp
- Campaign Monitor
- Sprout Social
- Sprinklr
- Creative Direction
- Brand Development
- Marketing campaigns
- CRM Management
- Vendor Relations
Websites
Certification
- CM - Certified Manager Certification
Sideprojects
- Built content and managed all social media campaigns for a local boutique spa.
- Owner of Phaz'd Designs.
Timeline
Social Media Content Lead
DISH & BOOST MOBILE
08.2022 - Current
Marketing Manager
FULLERTON
04.2021 - 05.2022
Social Media Manager
MICHALS IMPORTS
01.2020 - 01.2021
Digital Marketing Analyist
LOGICAL POSITION
01.2019
Bachelor of Liberal Arts (BLA) -
Northeastern Illinois University
- CM - Certified Manager Certification
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