Experienced professional with over 10+ years in sales, marketing, events and communications experience. Sales professional with strong expertise in driving revenue and building client relationships. Adept at team collaboration, adapting to changing needs, and leveraging skills in negotiation, communication, and strategic planning. Known for reliability, fostering productive team environment, and consistently meeting targets.
Hi, I’m
DANIELLE DAIN
Ventura,CA
Summary
Overview
25
years of professional experience
1
Certification
Work History
Freelance
Sales Representative
11.2022 - 01.2025
Job overview
- Increased sales revenue by 30% building strong relationships with clients and providing insightful product recommendations.
- Collaborated with cross-functional teams to develop customized solutions for client needs, enhancing customer satisfaction by 15%.
- Generated new leads through cold calling and networking events, expanding the company''s client base by 20%.
- Negotiated contracts with clients by understanding their requirements and offering tailored solutions, leading to mutually beneficial agreements.
- Conducted regular follow-ups 4x a year with clients to ensure satisfaction and identify potential upsell opportunities, maintaining a high retention rate.
- Utilized CRM software to manage leads and track sales activities, ensuring all information was up-to-date and accessible for team members.
American Stitch
Sales Manager
11.2014 - 01.2020
Job overview
- Wholesale Sales Manager, specializing in both national and international department stores, chain, off price and online accounts, grossing profits and growing revenue for brand by over 40% in first 6 months in role and 20% in each year to follow.
- Determined strategies to maximize sales growth and reduce inventory liability, saving the overall revenue 10% in loss a year.
- Assessed open orders and product assortment vs selling over 3 years along with trends to maximize account growth and liabilities, increasing dormant accounts by 15%.
- Developed and implemented an aggressive sales and marketing campaign via social media which resulted in 20% increase in E-commerce sales.
- Responsible for all creative direction and product development within brand and in house team, as well as communicating that development with manufacturers and logistics team.
- Hired and managed team of 10 outside sales reps, adding 10% company revenue.
- Created and developed American Stitch's ‘Ugly Christmas Sweater' Program, increasing our yearly sales over 1 million dollars in sales in 2016, and 2+ million dollars in 2018.
- Lead 30+ trade shows/sales conventions within 5+ years
American Stitch
Sales Representative
11.2013 - 11.2014
Job overview
- Wholesale Sales Representative, specializing in department stores, chain, off price and online accounts, grossing profits and growing revenue for brand from approximately 1 million in sales in first year of existence, to over 14+ million dollars in 1st year of employment.
- Opened Saks Off Fifth, Bloomingdales Outlet, Lord & Taylor, Von Maur, Eastbay, FootAction.com, FootLocker.com, Neiman Marcus LC, and Tilly's in first year of business.
- Developed new line as an off shoot of AS, Uncle Ralph for select retailers, increasing revenue by 20%.
- Launched private label division for target retailers, increasing overall business for the brand by an estimated 2 million dollars in sales, a year.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Expanded customer base through cold calling, networking, and relationship building.
- Increased sales revenue by 10% by identifying and targeting high-potential accounts.
Alan David Custom Showroom
Sales Representative
01.2013 - 11.2013
Job overview
- Sales Representative, specializing in custom sales, grossing profits & growing revenue for brand from approximately 1 million in sales in 1st year, to over 2.5+ million dollars in 1st year of employment.
- Revamped e-mail marketing, implemented social media marketing, and improved company website with a specific goal of appealing to younger clientele, leading to a 15-20% increase in client base.
- Handle all customer relations, implementing post-sale collateral, and resolving customer issues in a timely manner, resulting in over 25% improvement in customer retention rates.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
D&D Group
Account Manager
02.2011 - 01.2013
Job overview
- Utilized TRIAD & other financial marketing companies that strategically research & analyze market trends on the NYSE and S&P 500 to gain business, financial growth, and open business to new territories & ideas.
- Identified and executed trading opportunities that became profitable in less than 3 months by performing extensive research to determine company viability prior to investment, increasing revenue by 10%.
- Assessed trading risk for six-figure deals and transactions on and generated six-figure profits YTD.
- Developed profitable relationships with new and existing clients at a private investment firm, obtaining 5-12 accounts per year and increasing client base by 10%.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
MAGIC Fashion Trade Show
Sales & Marketing Coordinator
01.2007 - 02.2011
Job overview
- Established long-term partnerships with key industry influencers that further strengthened the company''s position within the market by 10%.
- Strengthened client relationships by 10% with regular follow-ups, ensuring timely renewals and upselling opportunities.
- Tracked sales, social media performance of brands to discover new opportunities for future & retention brands, increasing retailer & brand presence show & improving revenue to invite other retailers.
- Enhanced brand visibility by managing online presence, including company website and social media accounts.
- Boosted sales revenue by developing and implementing targeted marketing campaigns, increasing overall revenue by 20%.
E! Entertainment & The Style Network
Marketing Coordinator
01.2006 - 01.2008
Job overview
- Managed marketing campaigns for over 10 style segments and styled all new and existing in-house promos and shows on The Style Network, delivering increases in ratings and viewership.
- Partnered with various restaurants, entertainment stars, music artist advertisers, alcohol brands, and vendors in organizing up to 4 annual events for both networks.
- Maintained relationships with a roster of 50+ key accounts, developing media relationships and responding to all press inquiries.
ELLE Magazine & H.F.M.U.S
Sales & Marketing Coordinator
01.2005 - 01.2007
Job overview
- Exceeded quarterly sales targets consistently by utilizing proven closing techniques during negotiations with potential clients.
- Strengthened client relationships with regular follow-ups, ensuring timely renewals and upselling opportunities.
MSG & FOX Sports
Sales Assistant
01.2002 - 01.2005
Job overview
- Handled customer inquiries, complaints, and returns professionally, ensuring a positive experience for all clients.
- Processed transactions accurately while maintaining a high level of customer service.
Triple 5 Soul
Sales/PR Assistant
01.2001 - 01.2002
Job overview
- Developed targeted marketing materials for various audiences to increase awareness of company products and services by 10%.
- Maintained up-to-date media lists for outreach efforts, ensuring accurate targeting of relevant journalists and influencers.
Warner Music Group & ADA Distribution
Executive Sales Assistant
01.2000 - 01.2001
Job overview
- Increased client retention rate by 15% by proactively addressing potential issues before they escalated into major problems.
- Provided ongoing training for junior sales assistants, promoting a culture of continuous learning and development.
Education
Auguste Escoffier School of Culinary ArtsAustin, TX
Associate of Culinary Arts from Culinary Arts
02-2023
University Overview
- Awarded Perfect Attendance
- Honoree of Maintaining 4.0 GPA
Parsons School of DesignNew York, NY
Associate of Arts from Fashion Marketing
01.2006
University Overview
- 4.0 GPA
University of San FranciscoSan Francisco, CA
Bachelor of Arts from Communications
01.1999
University Overview
- Elected Captain of Woman's Soccer Team
- Programming Board Member
Skills
- Client support
- Client engagement
- Relationship development skills
- Effective interpersonal communication
- Sales proficiency
- Building professional relationships
Accomplishments
Accomplishments
- Grew territory from $1 million to $10 million in 12 month.
- Successfully launched Ugly Christmas Sweater program adding 5+ million in sales per year.
- Supervised team of 5 employees & 10 outside sales reps.
Certification
- CPC - Certified Personal Chef
Languages
English
Full Professional
Spanish
Limited Working
Timeline
Sales Representative
Freelance
11.2022 - 01.2025
Sales Manager
American Stitch
11.2014 - 01.2020
Sales Representative
American Stitch
11.2013 - 11.2014
Sales Representative
Alan David Custom Showroom
01.2013 - 11.2013
Account Manager
D&D Group
02.2011 - 01.2013
Sales & Marketing Coordinator
MAGIC Fashion Trade Show
01.2007 - 02.2011
Marketing Coordinator
E! Entertainment & The Style Network
01.2006 - 01.2008
Sales & Marketing Coordinator
ELLE Magazine & H.F.M.U.S
01.2005 - 01.2007
Sales Assistant
MSG & FOX Sports
01.2002 - 01.2005
Sales/PR Assistant
Triple 5 Soul
01.2001 - 01.2002
Executive Sales Assistant
Warner Music Group & ADA Distribution
01.2000 - 01.2001
Auguste Escoffier School of Culinary Arts
Associate of Culinary Arts from Culinary Arts
Parsons School of Design
Associate of Arts from Fashion Marketing
University of San Francisco
Bachelor of Arts from Communications
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