D’Anna Johnson
Lucedale,MS
Overview
10
10
years of professional experience
Work History
Social Media Specialist
Gulf Coast Army Navy Store
02.2023 - Current
- Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
- Enhanced customer engagement with the creation of relevant and shareable content across various platforms.
- Developed monthly content calendars outlining post topics, images, and captions in advance for streamlined scheduling processes.
- Generated leads through effective paid advertising campaigns on Facebook, Instagram, and Twitter.
- Increased brand awareness by developing and implementing targeted social media campaigns.
- Upheld a consistent brand voice across all channels, tailoring messaging to align with specific platform demographics while maintaining overall company identity.
- Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns, and website updates.
- Grew social following by researching trends, identifying influencers, and engaging with potential partners for promotional activities.
- Conducted daily updates to social media profiles to boost company online presence.
- Produced visually appealing graphics using design tools such as Canva or Adobe Creative Suite to enhance social media presence.
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
- Obtained, attributed and wrote compelling captions and other text for photos, video, and other graphics for both print and online use.
- Met multiple deadlines using strong task prioritization skills.
- Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
- Streamlined cross-platform social media management by utilizing tools like Hootsuite, Buffer, or Sprout Social for scheduling and analytics tracking.
Office Manager
Done Deal Construction LLC
08.2022 - Current
- Filing paperwork such as invoices and contracts, tracking and processing invoices for material suppliers, collecting expense data, preparing monthly draws to the construction lender, and building online social accounts, and also maintaining periodic website updates
- Resolved conflicts with vendors and maintained all email correspondence between general contractors, owners, and subcontractors
- Developed cost-effective ways to eliminate excessive overhead expenditures
Carhop/Store-opener
Sonic Drive in
06.2021 - 10.2022
- I opened the front of the store, I ran the switchboard which allowed me to take customers food and drink orders, I ran the fountain drink area as well as the ice cream area, I brought customer orders in a timely manner, money handling, customer service, and daily cleaning chores
Server
Jackson Square Grill
10.2021 - 07.2022
- As a server here I was not just an order taker
- Customer service, good and beverage handling, open and closing server, Toast system, and other job oriented details
Cashier
neighborhood store #1
02.2019 - 08.2019
- Open and close store, cash register, money handling, deposits, stock, customer service, and daily cleaning
SERVER
THE TIKI RESTAURANT LOUNGE & MARINA
05.2018 - 11.2018
- Customer service, take customers food and drink orders, deliver food in timely manner, bus tables, daily side work, and closed out till daily
- Fluent with POS system
CASHIER
EXXON GAS STATION
03.2018 - 05.2018
- Open and close store, cash register, money handling, deposits, stock, customer service, and daily cleaning
CASHIER
BOZOS #1
12.2017 - 03.2018
- Open and close store, cash register, money handling, customer service, answering phones, took walk-in orders for deli, took call in orders for deli and market, and daily cleaning
CARHOP CREW LEADER
SONIC DRIVE-IN
02.2016 - 10.2016
- Open and close store, money handling, customer service, skating, ran drive-thru window, trained new carhops, and daily cleaning
Education
Associate In Education - Education
Mississippi Gulf Coast Community College
Gautier, MSBachelor Of Business - Digital Marketing
Liberty University
Lynchburg, VASkills
- Social media strategy
- Content marketing
- Social media marketing
- Social media monitoring
- Social media platforms
- Content scheduling
- Social media posting
- Content development
- Professionalism
- Marketing tools
- Visual storytelling
- Company branding
- Social media management
- Online marketing
- Campaign management
- Adobe creative suite proficiency
- Social listening
- Virtual communities
- Account management
- Digital marketing
- Customer inquiries
- Project management
- Social media expert
- Email marketing
- Team oversight
- Social media and promotions
- Content optimization
- SEO
- Paid advertising
- Marketing strategy
- Brand development
- Content generation
- Hashtag research
- Brand management
- Online news creation
- Pay-per-click advertising
- Social media trends
- Digital media
- Customer service
- Industry trends
Timeline
Social Media Specialist
Gulf Coast Army Navy Store
02.2023 - Current
Office Manager
Done Deal Construction LLC
08.2022 - Current
Server
Jackson Square Grill
10.2021 - 07.2022
Carhop/Store-opener
Sonic Drive in
06.2021 - 10.2022
Cashier
neighborhood store #1
02.2019 - 08.2019
SERVER
THE TIKI RESTAURANT LOUNGE & MARINA
05.2018 - 11.2018
CASHIER
EXXON GAS STATION
03.2018 - 05.2018
CASHIER
BOZOS #1
12.2017 - 03.2018
CARHOP CREW LEADER
SONIC DRIVE-IN
02.2016 - 10.2016
Associate In Education - Education
Mississippi Gulf Coast Community College
Bachelor Of Business - Digital Marketing
Liberty University