Summary
Overview
Work History
Education
Skills
References
Websites
Accomplishments
Timeline
Generic

Darcy Braden

Olathe

Summary

I am a hard-working, goal-oriented advertising professional with corporate marketing and full-service agency experience. I previously specialized in strategic/intel, innovation, and purpose and sustainability-based projects at BarkelyOKRP. I now work on AOR accounts, supporting integrated campaigns for clients like Motel 6 and Vanity Fair.

Overview

17
17
years of professional experience

Work History

Senior Project Manager

BarkleyOKRP
Kansas City
07.2019 - Current
  • Plan, manage and drive project deliverables across multiple projects and brands, simultaneously
  • Work collaboratively to allocate and manage resources by project and account, including any freelancing needs with the Resource Planning team
  • Own, maintain and report on project plans, status, and hot-lists for every project and account assigned with the agency approved tool
  • Schedule and lead weekly internal, and at times, external (client facing) status meetings
  • Track key decisions and prioritization that impacts project budgets, cadence, scope, and/or timelines
  • Contribute to the fiscal responsibility of assigned brands including: the process that encompasses the creation of new scopes and scope amendments, financial reporting and estimations as needed
  • Continuously provide transparency with key stakeholders (internal and external) to mitigate risk to budget, scope and timelines
  • Ensure all project objectives and deliverables are clearly documented, approved, and delivered to meet clients’ needs and expectations
  • Support teams to define and measure project success using metrics, tools and resources
  • Assist with training and onboarding new Brand Operations partners
  • Guide the adoption and adherence of new/existing processes and standards agency wide

Owner, Editor, & Content Creator

TheBonnieSpot.com
Lenexa
11.2016 - 07.2019
  • Builds monthly content calendar for blog along with all corresponding social media accounts - Twitter, Facebook, Instagram and YouTube
  • Manages and analyzes statistical reporting to determine top performing posts
  • Creates concepts, writes, photographs and edits weekly blog posts
  • Curates outfits and beauty looks for blog posts
  • Monitors and manages consumer engagement
  • Designed logo for the blog
  • Customizes & updates web design using WordPress
  • Produces and edits video content for Youtube

Project Manager

Sullivan Higdon + Sink
Kansas City
03.2014 - 05.2015
  • Led all necessary weekly status meetings
  • Created and managed all timing plans
  • Worked with account management team to establish and manage all budgets
  • Worked closely with creative to determine specifics for creative development on each project and facilitated movement from one step to the next
  • Set up and ran all necessary key touch-point meetings in the process
  • Coordinated with any freelance or outside creative resources/vendors
  • Managed and enforced a rigorous approvals process
  • Coordinated with production staff throughout creative development; ensured that feasibility checks were done
  • Managed a detailed and organized history of each project

Creative Services Account Manager

Cerner Corporation
Kansas City
07.2012 - 02.2014
  • Led strategic discussions including creative brief development with requestors
  • Translated and monitored business requirements to result in impactful creative solutions
  • Participated in creative concept reviews, providing constructive feedback and insight into potential client hot buttons
  • Oversaw all stages of development to ensure the work met client expectations, was on brief and on brand
  • Attended and contributed to all creative presentations, setting client expectations beforehand and managing feedback in the meetings
  • Evaluated and prioritized project requests
  • Made recommendations on resource allocation
  • Managed workload capacity by identifying areas where scope should be reduced
  • Supported and trained junior team members
  • Contributed to the career roadmap of account team members, identifying areas of strength and growth as well as training needs

Marketing Associate: Print Production

Payless ShoeSource
Topeka
10.2010 - 07.2012
  • Facilitated communication with Customer Support Center, District Leaders, and Visual Merchandising
  • Managed requests for In-store and Corporate Marketing Materials
  • Managed inventory & distribution of Marketing Materials in our Eastern and Western DC's and print vendor facilities
  • Supported the management of printing and kitting vendors
  • Assisted the Print Production Supervisor on special additional projects and provides daily back-up
  • Assisted Visual Merchandising and Merchants to finalize plan-o-grams for each promotion
  • Organized, led & facilitated promotional training meetings with Customer Support
  • Supported branding projects - including the design a major hair accessory

Assistant Account Executive

GlynnDevins Advertising + Marketing
Overland Park
02.2008 - 05.2010
  • Oversaw Account Coordinators to ensure work was completed with accuracy and in a timely manner
  • Monitored marketing plans to ensure jobs were opened in a timely manner
  • Managed and developed schedules for creative jobs including print/radio/cable ads, collaterals, and direct mail
  • Evaluated budgets and project costs: validated billing for accuracy; reconciled and approved invoices against purchase orders; prepared monthly billing correspondence and budget summaries
  • Communicated internally with other departments to ensure projects deadlines were met
  • Created internal 'work orders' describing client service requests from media and direct mail departments
  • Facilitated and executed agency 'sample distribution' process internally, and also to clients
  • Generated and analyzed leads/sales reports
  • Researched and planned events

Education

Bachelor of Science - Journalism and Mass Communications

Kansas State University
Manhattan, KS
12.2007

Skills

  • Professional
  • Agile Waterfall Methodologies
  • Risk Management
  • Multi-Channel Management
  • Project Plan Development
  • Resource Management
  • Budget Management
  • Time Management
  • Problem Solving
  • Conflict Resolution
  • Trust Building
  • Adaptability
  • Critical Thinker
  • Technical
  • Google Workspace
  • Microsoft Office
  • WebVantage
  • Workfront
  • Basecamp
  • Team Gantt
  • Miro
  • Keynote
  • Adobe Photoshop
  • Adobe Illustrator

References

  • Jordan, Hauduk, Senior Producer, 913-827-6409, Vault at VMLY+R
  • Diane, Young, Vice President Account Management, diane.young@signaltheory.com, Signal Theory
  • Dana, Compagnone, Head of Client Success, compagnonedana@gmail.com, Roobrik

Accomplishments

  • Night on the Town
  • Cerner Corporation / Kansas City, MO / March + May 2013
  • Sparky Award - Client Service Member of the Month
  • GlynnDevins Advertising + Marketing / Overland Park, KS / September 2008

Timeline

Senior Project Manager

BarkleyOKRP
07.2019 - Current

Owner, Editor, & Content Creator

TheBonnieSpot.com
11.2016 - 07.2019

Project Manager

Sullivan Higdon + Sink
03.2014 - 05.2015

Creative Services Account Manager

Cerner Corporation
07.2012 - 02.2014

Marketing Associate: Print Production

Payless ShoeSource
10.2010 - 07.2012

Assistant Account Executive

GlynnDevins Advertising + Marketing
02.2008 - 05.2010

Bachelor of Science - Journalism and Mass Communications

Kansas State University

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