DARREL JOSEPH RENDER

Atlanta, GA | April 2024 – Present

• Built a revenue-generating book of business from the ground up through high-volume cold calling, strategic follow-ups, and genuine relationship-building. Currently managing 9 active clients, with 4 sending consistent freight, generating over $3,000/week in brokerage revenue.
• Exceeded Q2 sales targets by 125%, earning a spot in the Top 10 companywide out of 100+ reps—by delivering consistent freight solutions, navigating complex rate negotiations, and never missing a beat on customer follow-through.
• Closed 3 new accounts in a single week by identifying capacity gaps and presenting creative, data-backed solutions that aligned with both carrier availability and customer urgency.
• Manage the full freight lifecycle daily: quoting, pricing strategy, booking carriers, and resolving issues in real time—while keeping customers looped in every step of the way.
• Routinely negotiate rates with both shippers and carriers, even in volatile markets, to protect margin and keep both sides satisfied—a key factor in maintaining retention and rebooking rates.
• Recognized by leadership for quick turnaround times and consistent above-goal weekly revenue since Week 5 on the floor.
• Personally pitched and secured large-volume business from a previously dormant customer, increasing their freight volume by 60% and positioning them as a top-earning account.

• Scaled RTS’s customer base through relentless outbound outreach, strategic targeting, and personalized product pitches that didn’t just talk features but spoke directly to what each carrier actually needed.
• Introduced and sold a suite of financial and tech solutions including factoring, load boards, and fuel card programs to small fleet owners and growing carriers, helping clients stabilize cash flow and operate more efficiently.
• Consistently ranked in the top tier of BDRs for new revenue generation, with a strong close rate from cold calls and warm leads sourced through LinkedIn prospecting, targeted email campaigns, and market research.
• Earned a reputation for being “the one who actually listens” building trust with clients that turned into repeat business and long-term loyalty.
• Helped develop onboarding flows and follow-up strategies that increased client activation rates and minimized drop-off after sign-up.
• Frequently called on by management to assist with high-potential leads due to strong close rates and natural relationship-building skills.

• Worked closely with individuals and families to help them understand their financial options and choose insurance plans that made sense for their lives not just the ones on paper.
• Consistently met or exceeded monthly sales targets by focusing on honest conversations and building trust, not pressure.
• I grew my client base through local networking, referrals, and simple word-of-mouth most of my business came from people passing my name along.
• Took the time to understand each client’s situation and put together coverage that fit their needs, goals, and comfort level.
• Built long-term relationships with clients who appreciated transparency, follow-through, and the fact that I always called back.

• Trained and mentored new hires on the sales process and outreach strategies.
• Averaged 5–7 donor donations daily for national nonprofit campaigns through face-to-face pitches.
• Managed on-site promotional events, driving consistent customer engagement.