"Empowering biopharma leaders with strategic thought-partnership, actionable insights, and innovative solutions to maximize product potential, shape markets, and drive sustainable growth."
Overview
30
30
years of professional experience
Work History
Owner and Principal
Molecule 2 Market Curator, LLC
01.2017 - Current
Elevating biopharma brands through tailored strategic consulting, specializing in commercial development, competitive insights, and market expansion.
Crafted innovative commercial strategies by integrating market insights and team-agreed tactics, securing executive alignment for plans that shaped product opportunities, enhanced market positioning, and drove sustainable growth over 3-5 years.
Delivered actionable insights through in-depth qualitative research for Jazz Pharmaceuticals, uncovering untapped opportunities for growth.
Orchestrated comprehensive launch strategies, enabling clients like Pfizer and Gilead to exceed product adoption targets.
Conducted high-impact competitive intelligence workshops, empowering clients to anticipate threats and adjust strategy proactively.
Boosted portfolio performance by developing disease area strategies and integrated evidence generation plans.
Brand Team Leader / Sr. Director, Marketing
AMNEAL Pharmaceuticals
01.2012 - 01.2017
Pioneered commercialization of new Parkinson’s therapies, guiding clinical and regulatory development while driving market adoption.
Led a cross-functional team to define a robust Phase II/III clinical plan, resulting in rapid executive approval.
Secured $10M+ in funding for lifecycle initiatives, including open-label studies and new product launches.
Spearheaded global expansion initiatives, facilitating partnerships in Japan for long-term growth.
Brand Team Leader / Sr. Director, Marketing
IPSEN Pharmaceuticals
01.2007 - 01.2012
Redefined success in rare disease markets with innovative strategies and seamless execution.
Exceeded launch market share forecasts (8% vs. 5%) by aligning cross-functional teams around a unified strategy.
Increased patient adherence by 10% through tailored nurse-led education programs.
Delivered a 26% boost in unit sales following label expansion by crafting a compelling HCP engagement plan.
Director, Strategic Global Marketing
ABBVIE, INC.
01.2005 - 01.2007
Shaped global strategies and revitalized development pipelines in neurology and dermatology.
Reinvigorated a stalled movement disorder program, achieving Phase III trial approval through strategic positioning.
Turned around underperforming regions globally, driving 27% year-over-year sales growth.
Director, Strategic Market Planning
GLAXOSMITHKLINE
01.2000 - 01.2003
Transformed product pipelines by delivering strategic insights and actionable roadmaps.
Prioritized high-potential assets, resulting in executive approval for five clinical-stage developments.
Avoided $20M in unnecessary investment by conducting rigorous competitive and financial analyses.
Regional Sales Manager
Pfizer
02.1995 - 02.2000
Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
Managed team of 85 regional sales representatives and consistently achieved high sales targets.
Education
M.B.A. -
St. Mary’s College
B.S. - Biochemistry
University of California
Davis, CA
Skills
Commercial strategy development
Product Launch Excellence
Market Research & Competitive Intelligence
Cross-Functional Collaboration
Forecasting, Valuation & Analytics
KOL Engagement & Advocacy Strategy
Lifecycle Optimization
Global Expansion & Portfolio Growth
Key Highlights
Launched 10+ products, generating over $500M in cumulative revenue for clients., Exceeded product adoption targets for multiple clients through tailored launch strategies and execution., Partnered with C-suite executives to guide $1B+ portfolio strategies across rare diseases, neurology, and oncology., Shaped disease area strategies and evidence generation plans, enhancing product positioning and lifecycle value., Facilitated cross-functional collaboration with over 50 teams globally, building consensus in complex environments., Spearheaded global expansion initiatives, driving long-term growth through strategic partnerships in key markets.
Executive Summary - Description
Strategic commercial leader with over 20 years of biopharmaceutical experience, delivering high-impact solutions across product lifecycles. Recognized for critical thinking, market insight, and thought partnership, collaborating with global stakeholders to drive growth strategies and transformative outcomes. Proven expertise in launching blockbuster products, uncovering market opportunities and risks, and empowering organizations to navigate complex challenges. Passionate about innovation, decision-making, and maximizing product potential.
Research Intern at UCI x GATI Paid Research Internship – University of California, IrvineResearch Intern at UCI x GATI Paid Research Internship – University of California, Irvine