Summary
Overview
Work History
Education
Skills
Accomplishments
WAS HIGHEST SALESMAN SELLING RITZ CRACKERS IN MIDWEST REGION FOR NABISCO I ALSO COACHED YOUTH FOOTBA
Timeline
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DAVID BRONTE

The Villages,FL

Summary

Dynamic Merchandising Specialist with Acosta Marketing Group, skilled in visual merchandising and inventory tracking. Achieved significant sales growth through strategic product placement and innovative displays. Proven ability to enhance customer satisfaction and optimize store performance, leveraging strong analytical skills and effective communication to drive results.

Overview

62
62
years of professional experience

Work History

Merchandising Specialist

Acosta Marketing Group
01.2006 - 06.2027
  • Implemented planogram updates, ensuring products were displayed according to company guidelines for maximum exposure.
  • Arranged merchandise in alignment with store planogram.
  • Reduced shrinkage rates by conducting thorough inventory checks and addressing discrepancies promptly.
  • Assembled quarter and full-size point of purchase promotional displays.
  • Inspected merchandise for quality and arranged proper display location on floor.
  • Analyzed sales data to determine optimal product placement and inventory levels, maximizing profitability.
  • Communicated merchandising needs to store manager.
  • Updated pricing and signage to complete product displays and educate customers.
  • Answered customer questions regarding store merchandise, department information, and pricing.
  • Prepared interesting and innovative visual displays to grab customer interest and promote sales.
  • Planned commercial displays to attract customers.
  • Changed displays to reflect new promotions.
  • Evaluated competitor strategies to identify opportunities for improving overall store performance and increasing market share.
  • Regularly conducted competitive analysis to stay informed about industry trends and adapt merchandising strategies accordingly.
  • Tracked and recapped key item performance.
  • Improved sales process and tracking with implementation of new point of sale (POS) system.
  • Led merchandise selection, pricing, planning and marketing.
  • Optimized store displays and appearance via strategic merchandising.
  • Directed construction of product displays, following corporate planograms, promotions, and seasonal trends.
  • Negotiated contracts with vendors for cost-effective purchasing terms.

Retail Area Manager

Nabisco Brands
05.1965 - 05.2007
  • Recruited, interviewed, and hired talented individuals bringing dynamic sales expertise to organization.
  • Conducted ongoing staff development to help employees achieve growth within job roles.
  • Managed budgets effectively, ensuring optimal resource allocation for maximum return on investment.
  • Built and strengthened cross-functional partnerships to improve sales success.
  • Improved customer satisfaction ratings by prioritizing excellent service in all team interactions.
  • Set sales objectives and attainment plans for [Type] region.
  • Employed data-driven decision-making processes to identify trends, challenges, and opportunities for growth within the retail area.
  • Achieved [Number]% of regional quota for [Number] straight quarters.
  • Expanded market share by identifying new business opportunities and building strong relationships with key stakeholders.
  • Evaluated store layouts to optimize traffic flow, leading to improved customer experiences.
  • Launched successful pilot programs for new products or services that were adopted companywide.
  • Controlled store inventory and reviewed cash handling and operations reports.
  • Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
  • Trained and developed new employees for ease of transition into team.
  • Built relationships with customers and community to establish long-term business growth.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Organized promotional events and interacted with community to increase sales volume.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.

Education

Associate of Arts - Business Economics

Madison Area Technical College
Madison, WI
05-1964

Skills

  • Assessment of visual merchandising
  • Pricing and shelf labeling
  • Microsoft office
  • Inventory tracking
  • Retail product presentation
  • Merchandise planning
  • Merchandising displays
  • Sales reporting

Accomplishments

  • Earned "Employee of the Month" award in [Month, year].
  • Led merchandising and inventory management at [Number] retail stores.

WAS HIGHEST SALESMAN SELLING RITZ CRACKERS IN MIDWEST REGION FOR NABISCO I ALSO COACHED YOUTH FOOTBA

NABISCO HAD VARIOUS CONTEST WHICH I WOULD WIN FOR SALES PERFORMANCE ON VARIOUS  PRODUCT MOVEMENT. AS FOR PERSONAL SATISFACTION I COACHED YOUTH FOOTBALL , AND YOUTH BASKET BALL

Timeline

Merchandising Specialist

Acosta Marketing Group
01.2006 - 06.2027

Associate of Arts - Business Economics

Madison Area Technical College

Retail Area Manager

Nabisco Brands
05.1965 - 05.2007

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