DAVID CHENG
Dallas,TX
Summary
Creative International Marketing and Sales Executive in successful sales techniques and approaches, relationship building, and long-term customer retention strategies. Demonstrated competency in client acquisition and closing. Focused on maximizing bottom-line profitability by satisfying customer needs and business targets through skilled promotions.
Overview
15
15
years of professional experience
Work History
SALES & MARKETING REPRESENTATIVE
Clark Material Handling Co
Richardson , TX
2020.01 - Current
- Construct analytical report to improve product development
- Problem solving with business development issues
- New brand development and trademark application
- Provided positive first impressions to welcome existing, new and potential customers.
- Implemented up-selling strategies such as recommending accessories and complementary purchases to boost revenue.
- Boosted sales by conferring with customers to evaluate purchase requirements and recommend best-fit company offerings.
- Completed orders and organized product deliveries to meet customer timetables.
- Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
SALES PROFESSIONAL
Tiffany & Co
Dallas , TX
2016.01 - 2020.01
- Achieved stretch goal with-in first 6 months to 106%
- Earned Sales Achievement Award for 2017, 2018, and 2019
- Maximized fiscal annual sales goal in 2017 to 104.2% , 2018 to 106%, and 2019 to 103
- Conferred with existing and potential customers to assess requirements and propose optimal solutions.
- Expanded customer base and boosted profit within product line.
- Achieved and sustained consistent revenue streams by regularly servicing accounts and connecting with customers to promote new products.
- Met frequently with technical, product management and service personnel to stay current on company offerings and business policies.
SALES PROFESSIONAL
Swatch Group Omega Boutique
Los Angeles , CA
2013.01 - 2016.01
- Monthly sales goal exceeded 25/29 months
- Surpassed all-time sales record within region, including highest closing rate
- Networked with international tour guide market to increase traffic and clientele
- Earned Sales Achievement Recognition Award for surpassing sales goal by 26% for 2015
- Applied prospecting expertise to generate and pursue leads, setting up appointments and site visits to maintain budding relationships.
- Conducted on-site product demonstrations to highlight features, answer customer questions and redirect concerns toward positive aspects.
- Used prospecting and client development techniques to produce fresh leads and maintain solid conversion rate.
REGIONAL MANAGER
Gamania Corporation, North
2011.01 - 2012.01
- Established business relationships with game developers in Asia and North America
- Successfully licensed 6 game titles with Asian game developers
- Successfully partnered with “Republic of Fun” in theUS for $3M corporate investment
- Hosted
- Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
- Masterminded updates to workflows and revitalized teams to meet changing business needs and boost team member performance.
- Assessed each location's individual and team performances, analyzing data trends to determine best methods to improve sales results.
INTERNATIONAL BUSINESS DEVELOPMENT MANAGER
Seed Studio
Taipei
2008.01 - 2011.01
- Built and strengthened strategic relationships with vendors, advertising agencies and leading International gaming partners.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- ARTICLE: Seed Studio Growing Innovation
- Met deadlines, exceeding expectations and effectively rolling out Epoch Wars campaign.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
PROJECT MANAGER
Long-Way Enterprise Co
Shenzhen
2007.01 - 2008.01
- Oversaw project development for Wilson Sporting Goods and more
- Liaised with R&D in concept development
- Oversaw assembly line mass production
- Developed and initiated projects, managed costs, and monitored performance.
- Orchestrated projects within strict timeframes and budget constraints by solving complex problems and working closely with senior leaders.
Education
BACHELOR OF SCIENCE - Marketing Management
California State Polytechnic University
Pomona, CA2006
Skills
- Microsoft Office Suite
- BD Tools: MS Teams, Skype, & more
- Project Planning
- Team Leadership
- Improving Efficiency
- Business Systems
- Business Development
- Outsourcing Management
- Attention to Detail
- Accountability
- Corporate Communications
- Economic Forecasting
- New Business Opportunities
- Department Development
- Global Sales and Marketing
- Market and Competitive Analysis
Affiliations
I am a passionate energy-driven business professional with manufacturing, video game producing, and luxury retail experience. My professional background includes B2B consumer product development and manufacturing in China; video game developing and B2B publishing in Asia and Europe, and luxury brands retail experiences in North America.
Languages
Chinese (Cantonese)
Native or Bilingual
Chinese (Mandarin)
Native or Bilingual
Timeline
SALES & MARKETING REPRESENTATIVE
Clark Material Handling Co
2020.01 - Current
SALES PROFESSIONAL
Tiffany & Co
2016.01 - 2020.01
SALES PROFESSIONAL
Swatch Group Omega Boutique
2013.01 - 2016.01
REGIONAL MANAGER
Gamania Corporation, North
2011.01 - 2012.01
INTERNATIONAL BUSINESS DEVELOPMENT MANAGER
Seed Studio
2008.01 - 2011.01
PROJECT MANAGER
Long-Way Enterprise Co
2007.01 - 2008.01
BACHELOR OF SCIENCE - Marketing Management
California State Polytechnic University
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