David Cross
Vero Beach,FL
Summary
Proven leader with extensive experience in Access and Reimbursement. Experienced in, and passionate about people development Thrives in a dynamic and highly matrixed environment. Advanced skills include the ability to perform in-depth analysis and develop comprehensive plans to maximize performance. Background includes the ability to establish and leverage positive relationships with key stakeholders optimizing the ability to produce results.
Overview
33
33
years of professional experience
Work History
National Program Director
Syneos Health
Somerset
07.2024 - Current
- Lead a team of 60 Access Specialists with 6 Regional Managers as direct Reports
- Responsible for team performance & SLA attainment
- Manage client relationship, ensure team alignment with brand goals, budget compliance and contract renewals.
Reimbursement Regional Manager
Syneos Health
Somerset
08.2023 - 07.2024
- Screen, interview and hire FRM candidates
- Train and develop FRMs based on personal observation, functional skillsets and core competencies
- Partner with Sales Leadership to ensure alignment on access and reimbursement strategies.
Field Reimbursement Director
01.2020 - 07.2023
- Screen, interview and hire FRM candidates
- Train and develop FRMs based on personal observation, functional skillsets and core competencies
- Develop strategies based on alignment around mutual cross-functional partner’s goals and objectives
- Provided leadership in various areas.
Field Reimbursement Manager
02.2018 - 01.2020
- Responsible for supporting HCP’s and staff in their efforts to initiate therapy for MS patients
- Spearhead cross-functional team which includes Nursing, Case Manager (HUB) and myself as we coordinate efforts to support office staff and patients
- Have mastery-level understanding of onboarding process and patient support program components and ability to utilize this knowledge to assist accounts in navigating the patient journey
- Serve as local subject matter expert regarding local, regional, and national payer criteria and access policy
- Provide constant support and communication to multiple Sales Specialists and local Sales Leadership.
Repatha Access Specialist
Inventiv Health
Somerset
06.2016 - 04.2017
- Responsible for supporting healthcare providers and office staff as they navigate the insurance approval process with a goal of gaining approval from insurance providers for appropriate patients
- Supported multiple sales districts across a large geography with time and travel management to allow for optimal support for as many providers as possible
- Worked closely with sales representatives to ensure appropriate accounts were being targeted
- Developed an in-depth working knowledge of local, regional, and national insurance plan requirements and processes specific to this therapy and patient population.
Program Director
Medical Transportation Management Inc.
Lake Saint Louis, MO
09.2014 - 12.2015
- Responsible for administration of overall operations for a 70 employee, $35 million/year Non-Emergency Medical Transportation Brokerage contract for WV Medicaid program
- Directed the execution of policies and procedures to ensure global contract compliance
- Serve as primary point of contact for client (Medicaid) relationship management and issue resolution
- Primary point of contact for external stakeholders and responsible for issue resolution during the implementation of large and controversial brokerage model
- Directly supervised a local leadership team of 8 who in turn supervised all remaining employees related to the WV operations
- Responsible for budget development/adherence as well as overall profitability of the contract.
Vaccines Solutions Specialist
Novartis Vaccines
East Hanover, NJ
04.2013 - 09.2014
- Responsible for promotion of vaccines in Pediatric, Family Practice, and Public Health accounts
- Developed and implemented an aggressive territory business plan targeting key accounts
- Growth in market share as well as increasing year-over-year volume in a diminishing market.
Director of Business Development
HealthNet Aeromedical Services
Charleston, WV
01.2008 - 01.2013
- Responsible for development and implementation of global strategic plan in a highly competitive and dynamic marketplace
- Responsible for identifying areas of greatest exposure to competitive threats
- Ongoing analysis of metrics to ensure proper fleet alignment and base locations
- Developed, trained and deployed a system-wide Business Development Team
- Developed and deployed a Customer Satisfaction Improvement Plan and Service Recovery Program
- Oversight of “special projects” closely related to the expansion of services which included the analysis of financial feasibility, forecasting of volume and overall impact on the long-term stability of HealthNet.
Clinical Marketing Manager
MEDIMMUNE, INC.
Gaithersburg, Maryland
01.2003 - 01.2007
- Promote MedImmune products within the hospital and public health setting
- Serve as local business unit team leader
- Development of territory management/business plan and execution oversight of all BU team members.
Primary Care Sales Representative
AVENTIS PHARMACEUTICALS
Bridgewater, New Jersey
01.2002 - 01.2003
- Promoted Metabolism and Respiratory Products in the primary care area.
Flight Paramedic
CHARLESTON AREA MEDICAL CENTER
Charleston, West Virginia
01.1992 - 01.2002
- Responsible for the aeromedical transport and care of critically ill and injured patients from both the inter-facility and pre-hospital environments
- Additional responsibilities included in-depth involvement in the promotion of HealthNet’s services.
Education
B.S. Degree -
Mountain State University
Beckley, WV01.2002
Skills
- People development
- Strong analytical and problem-solving skills
- Long/short-term strategic planning and execution
- Building and leveraging key relationships with internal and external stakeholders
Timeline
National Program Director
Syneos Health
07.2024 - Current
Reimbursement Regional Manager
Syneos Health
08.2023 - 07.2024
Field Reimbursement Director
01.2020 - 07.2023
Field Reimbursement Manager
02.2018 - 01.2020
Repatha Access Specialist
Inventiv Health
06.2016 - 04.2017
Program Director
Medical Transportation Management Inc.
09.2014 - 12.2015
Vaccines Solutions Specialist
Novartis Vaccines
04.2013 - 09.2014
Director of Business Development
HealthNet Aeromedical Services
01.2008 - 01.2013
Clinical Marketing Manager
MEDIMMUNE, INC.
01.2003 - 01.2007
Primary Care Sales Representative
AVENTIS PHARMACEUTICALS
01.2002 - 01.2003
Flight Paramedic
CHARLESTON AREA MEDICAL CENTER
01.1992 - 01.2002
B.S. Degree -
Mountain State University