Accomplished Sales Executive with a deep passion for sales enablement, business development, and channel partnership management, actively seeking a leadership role to steer strategic initiatives and market growth. Expert in integrating automation to streamline sales processes, enhancing efficiency, effectiveness and reporting. Specialized in orchestrating sales development strategies that empower teams to surpass performance goals. Proficient in fostering strong relationships with stakeholders and leveraging leadership skills to drive business development and achieve corporate objectives.
Overview
16
16
years of professional experience
Work History
Partnership Sales Director
LibraryIQ
01.2022 - Current
Utilize Salesforce to carry out full sales cycle from lead generation, proactive outreach, stakeholder identification, coordination of presentations and demos, to contract negotiation and finalization
Achieve quarterly targets by preparing comprehensive marketing strategies and target campaigns using Zoominfo to obtain prospect connects, product demos with C-Suite, and create new opportunities tracking in Salesforce with notable wins with Chicago Public Library ($50,000), Oakland Public Library ($30,000), and Charlotte-Mecklenburg Public Library ($30,000)
Implemented Koncert cadence software and trained team of four, resulting in 300% increase in successful prospect engagement and $3m pipeline
Successfully increased sales volume 2x by strategically leveraging channel partners, resulting in enhanced market penetration and revenue growth
Midwest Sales Director
Tech Logic
01.2017 - 01.2022
Achieved $3M quota in three out of four years by executing full sales cycle including prospecting, qualifying, closing deals, and engaging C-suite through on-site presentations
Collaborated with cross-functional leaders from Marketing, Customer Success, Operations, and Engineering to synergize priorities and resources in accordance with the overarching sales vision and strategy
Data mined and validated using MailHunter to run large scale marketing cadences with YesWare achieving 30% conversion rates on email campaign engagement
Secured key wins at notable institutions including Eastern Illinois University ($250K), Hennepin County Library ($3.2M), Clinton Township Public Library ($375K), and Champaign Public Library ($450K), significantly boosting company revenue and expanding market presence
North American Sales Director
Publishers Communication Group
01.2016 - 12.2016
Spearheaded business development at ARM Education Media, successfully building a $750,000 sales pipeline through strategic use of Nutshell CRM and YesWare tools
Designed and implemented a comprehensive sales presentation, sales process, and training program for ARM SaaS products, and managed an international sales team to drive global market penetration
Conducted prospecting and onsite product demonstrations with key faculty at major higher education institutions, enhancing engagement and understanding of product benefits
Achieved significant sales milestones with key wins at University of Michigan, Kettering University, and Syracuse University, solidifying the brand's presence in the educational sector
Regional Sales Director
Better World Books
01.2014 - 12.2016
Executed the full sales cycle by identifying key decision makers within higher education and public libraries through targeted cold outreach, diligent prospecting, strategic presentations, and effective negotiation, successfully closing deals
Formulated and executed a sales and marketing strategy for regional campaigns and large buying groups, leading to its adoption across the company; managed all activities in Salesforce, surpassing gross margin goals with over $3 million in sales
Strengthened client relationships and boosted sales volumes by delivering compelling on-site presentations, engaging webinars, and participating in national conferences, enhancing brand visibility and trust
Procured notable institutions such as NYU, Brandeis University, Columbia University, and major libraries including Wake County Library System and Jacksonville Public Library, significantly expanding market footprint
Key Accounts Director
Mango Languages
01.2009 - 12.2014
Founded and led the Key Account department, utilizing a deep understanding of company products and services to manage accounts totaling $4 million in annual recurring revenue (ARR)
Overhauled the client management lifecycle, directly overseeing operations that accounted for $12 million in ARR, representing 90% of total company revenue
Onboarded, trained, and coached a high-performing team that successfully increased annual renewal rates from 85% to 100%, significantly enhancing customer retention and satisfaction
Awarded major contracts including County of Los Angeles Public Library ($65K), San Francisco Public Library ($48K), and Riverside County Library ($36K), the largest contracts won in company history
Director of Partnership & Sales Operations at Relay Graduate School of EducationDirector of Partnership & Sales Operations at Relay Graduate School of Education