David Delzio
New York,NY
Summary
Results-driven Senior Event Sales Director with over 10 years of experience in the event industry, consistently exceeding sales targets and driving revenue growth. Seeking an opportunity to leverage my expertise and leadership skills to drive success for a forward-thinking organization.
Professional Summary: - Over a decade of experience in event sales, with a track record of consistently achieving and exceeding sales quotas. - Proven ability to develop and lead high-performing sales teams, resulting in increased revenue year over year. - Adept at identifying market trends and opportunities, developing strategic sales plans, and executing them effectively. - Strong negotiation skills, cultivating lasting relationships with clients and vendors. - Expertise in event planning and logistics, ensuring seamless execution of events. - Proficient in CRM systems and sales analytics tools.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Senior Director of Event Sales
YW And Associates
06.2022 - Current
- Develop comprehensive sales and marketing strategies to effectively accomplish business goals and objectives, ensuring significant sales within seven months of opening (13,000 sq ft private event space).
- Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
- Conducted market research and assessed customer needs to contribute $2 million to hotel revenue generation
- Demonstrated expertise in event planning, logistics, budgeting, and vendor management
- Established relationships with key clients (NBA, JP Morgan, Fanduel, Tony Awards, Deloitte) to maximize business opportunities
- Created pricing structures based on cost-benefit analysis and market trends to ensure proper profit margins
- Implemented all event management software and tools, (Triple seat Expert)
- Identified and closed all new business opportunities and developed new revenue streams
- Lead collaboration with other departments, such as operations, finance, and human resources, to ensure seamless business operations.
- Established and grew aftermarket sales department, set sales targets and introduced customer satisfaction survey.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
Director of Sales and Marketing
Space Events
04.2021 - Current
- Developed and executed sales strategy for company's hospitality and events division, driving revenue growth and exceeding sales targets by 50% within first year
- Managed a team of 5 sales professionals, providing coaching and guidance to maximize their performance and ensure alignment with company goals
- Built and maintained relationships with key accounts and partners, ensuring a strong pipeline of new business opportunities
- Oversaw planning and execution of major events, including corporate, entertainment, weddings, and other special events, ensuring the highest level of customer satisfaction
- Collaborated with other departments within the company, including operations, marketing, and finance, to ensure seamless delivery of products and services to clients.
Director of Sales and Marketing
The Ribbon Worldwide LLC, Blue Ribbon Restaurant Group
07.2018 - 06.2022
- Developed and implemented sales and marketing strategy for company's hospitality division, resulting in a 30% increase in revenue in the first year
- Managed a team of 10, sales, and marketing professionals, providing leadership and guidance to achieve business goals
- Conducted market research to identify new opportunities and trends in the hospitality industry and developed new products and services to meet customer needs
- Built and maintained relationships with key decision-makers in the industry, including hotel chains, event planners, and destination management companies
- Implemented marketing and promotional strategies by identifying areas of growth and customer trends to increase revenue and customer base.
Director of Sales and Marketing
Black Rose Management
08.2017 - 03.2020
- Develop and implemented sales and marketing strategies to achieve revenue targets and business goals leading to 5 million in personal sales
- Built and maintained relationships with VIP clients, event planners, and other key stakeholders to generate new business opportunities
- Developed pricing strategies, negotiating contracts, and finalizing agreements with clients
- Collaborate with other departments such as operations, entertainment, and security to ensure a seamless guest experience
- Oversaw the efforts of industry developments and best practices, and ensuring the company remains competitive in the market.
Managing Partner
128 Elizabeth LLC
06.2015 - 03.2020
- Developed and implemented strategies to achieve revenue targets and business goals
- Increased revenue by 65% with successful promotional strategies and reductions in costs
- Researched and wrote contracts, agreements and proposals.
- Lead the company’s budget and financial targets, ensuring profitability and cost-effectiveness
- Developed and implemented marketing and promotional strategies to increase revenue and customer base.
- Established and implemented business procedures and process improvements.
- Analyzed and presented financial standings and cost effectiveness to other partners and investors.
Education
Bachelor of Arts - Marketing and Communications
Emerson College
Boston, MA05.
Skills
- Sales Management
- Deployment Management
- Vendor Management
- Sales Program Coordination
- Closing Techniques
- Sales Leadership
- Strategic Planning
- Event Planning
- Contract Negotiation
Certification
Sales management - 10+ years, Events management - 10+ years
Sales and Marketing Strategy - 10+ years, Business development - 10+ years, Succession planning - 10+ years, Hospitality management - 10+ years, Team Leadership - 10+ years, Event Planning, Catering, Budgeting
Timeline
Senior Director of Event Sales
YW And Associates
06.2022 - Current
Director of Sales and Marketing
Space Events
04.2021 - Current
Director of Sales and Marketing
The Ribbon Worldwide LLC, Blue Ribbon Restaurant Group
07.2018 - 06.2022
Director of Sales and Marketing
Black Rose Management
08.2017 - 03.2020
Managing Partner
128 Elizabeth LLC
06.2015 - 03.2020
Bachelor of Arts - Marketing and Communications
Emerson College
Sales management - 10+ years, Events management - 10+ years
Sales and Marketing Strategy - 10+ years, Business development - 10+ years, Succession planning - 10+ years, Hospitality management - 10+ years, Team Leadership - 10+ years, Event Planning, Catering, Budgeting
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