Summary
Overview
Work History
Education
Skills
Languages
Additional Information
Timeline
Generic

David Ford

Houston,TX

Summary

Motivated Commercial Manager with over 10 years of experience in sales and marketing operations, project management, and implementing strategic initiatives.

Overview

13
13
years of professional experience

Work History

Assistant Professor of Business

College Of The Mainland
Texas City, TX
01.2024 - Current
  • Provide lectures and produce audio and visual materials for undergraduate students in Business Management courses
  • Evaluate and grade students' classwork, quizzes, and exams to assess course success and student understanding of materials

Account Executive

ReturnLogic
Houston, TX
06.2023 - 11.2023
  • Led team in closing ARR within three months of becoming an AE, closing just short of $100k of new business
  • Highest closing salesperson in August 2023, leading team to highest closing month ever in company history
  • Reduced CS and Operations handling time and costs for customer returns and warranties by an average of 80-90%
  • Provided consultative and solution selling to build long-term trust and customer satisfaction
  • Utilized Seamless, Snovio, Lusha, Hotjar, LinkedIn Sales Navigator, and HubSpot CRM to collect, organize and manage sales data and customer information

Sales Representative and Sales Enablement

ReturnLogic
Houston, TX
11.2022 - 05.2023
  • Led team in booked demo quota within first 4 months
  • Revamped sales process and cold prospect sequencing for persona-based SaaS ecommerce product
  • Led repositioning of marketing messages for warranty and targeted verticals
  • Consulted on product development strategy for ecommerce warranty returns

Manager - Global D2C Sales Operations & Logistics

Backbone Labs Inc./Appcessori
Houston, TX
08.2021 - 10.2022

Sales and Commercial Operations

Amazon

  • Managed Backbone Amazon stores globally with revenues of more than $12 million annually
  • Focus on inbound inventory, FBA operations, new country launches, brand protection, and Transparency program
  • Managed launch of new Sony Playstation partnered product globally into online and physical retail locations

Shopify

  • Shopify administration and monitoring of sales activity, coordination with applicable Shopify applications, fraud/chargeback reviews, customer communication
  • Launched dedicated stores in five new countries

3PL Fulfillment

  • 3PL partner management, including market vetting and onboarding of new partners in international markets, reviewing fulfillment processes, inbound and outbound operations, and overseeing ongoing fulfillment operations
  • Maintained SLAs and fulfillment capabilities worldwide

Financial Operations

  • Developed channel-cost models for product SKUs and worked with engineering and operational teams to drive down landed costs as well as SG&A costs
  • Constantly monitored and optimized costs through better efficiencies in order allocation, transportation mode, and material management/recycling operations

Supply Chain

Forward Logistics

  • Lead on inventory management for global Amazon and D2C Fulfillment centers
  • Gain of functional expertise in vendor management, incoterm freight management, logistics and inventory accounting, and hands on experience with day to day supply chain operations
  • Coordinate with internal Returns Center on refurbishment/re-boxing of open-box units to like-new inventory and its distribution

Reverse Logistics

  • Oversaw reverse logistics platform as well as ongoing international expansion with new Shopify stores and 3PL providers
  • Managed processes carried out by customer service and Return Center employees to service customers returns and warranties
  • Built dashboards and data warehouses with SQL, Google BigQuery, and Mode to provide the engineering and design team feedback on customer returns, warranty issues, mechanical failures, and trends that needed to be addressed

Manager, Commercial Operations and Solutions

World Fuel Services Corporation
Houston, TX
05.2018 - 06.2020

Inside Sales North America

  • Launched Salesforce and served as pilot team for World Fuel Services, working between product management, developers, credit, and commercial teams - successful launch was followed by other commercial teams inside World Fuel Services
  • Managed team of account managers responsible for on-boarding of North American customers; maintained customer fleet and tracked and analyzed payment information
  • Created customer dispute resolution process and coached team through customer disputes and concerns; developed rapport and trust with both team and customers
  • Built a Performance Management System with KPIs and user dashboards to lead improvements in customer onboarding times, case management outcomes, and to improve customer experience and retention

World Fuel Rewards Program

  • Program/Project manager for overhaul and relaunch of outdated customer rewards program: gathered business requirements, reviewed work and schedule of third-party software development team - delivered project on-time and on-budget
  • Led innovation of new partnership program for World Fuel Vendors and enhanced member rewards options; launch of new program led to a 20% increase in membership in 18 months
  • Partnered with marketing department to design rewards marketing and promotional materials
  • Hired and trained additional employee to manage influx of new rewards customers and continue ongoing education of partners and sales executives in the new program

Fuel Card (AVCARD) Program

  • Led relationship with largest co-brand partner; alleviated partner concerns over rising costs by developing quarterly reports demonstrating how bottom line improvements and increased customer retention outweighed rising costs from program growth
  • Led review of purchasing card rate application with data management team, uncovered errors and unapplied card rates which increased revenue for both domestic and international AVCARD locations

Lead, Aviation Initiatives

World Fuel Services Corporation
Miami, FL
01.2015 - 05.2018
  • Reported directly to the Executive Vice President in managing all commercial activities and suppliers in the aviation portfolio business representing more than 8 billion gallons of fuel annually
  • Led strategic projects, under direction of senior executives, including acquisition and integration projects
  • Prepared quarterly Board of Directors presentations on strategy and financial performance, performed review of all segment initiatives to align with strategy
  • Managed biweekly Supply Council, conducted business case reviews for new supply opportunities leading to millions of dollars of new investment
  • Led biannual commercial aviation tender meeting, moderated strategy sessions and sales planning for multi-billion gallon portfolios of business
  • Functioned as liaison between corporate and commercial departments, ensuring buy-in and prioritization of most valuable projects

Corporate Strategy Associate

Lufthansa AirPlus Servicekarten GmbH
Frankfurt, Germany
02.2013 - 12.2014
  • Searched and evaluated potential M&A opportunities, serve as in-house contact to conduct due diligence, evaluate synergies, strategic fit, valuation, and contact with internal and external stakeholders
  • Oversaw budget of approximately €600,000 for research and consulting fees surrounding strategic targets
  • Designed and mediated workgroups of senior managers to focus project management around revised key growth areas
  • Market research and benchmarking of AirPlus performance against key competitors in EMEA, North America, and Asia

ProTeam Management Trainee

Deutsche Lufthansa AG
Frankfurt, Germany
06.2011 - 02.2013
  • Lufthansa Cargo, Handling Processes: Led IT project to simplify booking process for 41.6 million pounds of air cargo by an average of 31% annually, saving more than €200,000 in handling costs, built extensive models and simulations of database systems using Access (SQL) and Excel
  • Lufthansa Passenger Airline North America (NYC), Alliances and Joint Ventures: Managed development and launch of a product and multi-brand training program for North American Sales and Sales Support
  • Lufthansa Corporate, Financial Risk Controlling: Used treasury tools to compile and review reports for all FX, Fuel, and interest rate hedges for Lufthansa; corrected errors in FX and interest derivatives VaR reports; reduced risk by analyzing Lufthansa counterparty CDS spreads and assisted in modification of trading policies

Education

Bachelor of Arts - Spanish, Management

Brigham Young University
Provo, UT

Master of Science - Global Management

Thunderbird School Of Global Management
Phoenix, AZ

Skills

  • Leadership
  • Operations
  • Reverse and Forward Logistics
  • Program Management
  • Team Development
  • Project Management
  • Sales Operations
  • Customer Communication
  • Customer Service
  • Financial Analysis
  • Marketing Campaigns
  • Business Case Development
  • Loyalty and Reward Programs
  • Inside Sales
  • Data Analysis: Alteryx, Tableau, Mode, Salesforce, Excel, Access, SQL

Languages

English (native), Spanish (fluent), German (intermediate)

Additional Information

Firefighter - League City Volunteer Fire Department

January 2020 - Present

Timeline

Assistant Professor of Business

College Of The Mainland
01.2024 - Current

Account Executive

ReturnLogic
06.2023 - 11.2023

Sales Representative and Sales Enablement

ReturnLogic
11.2022 - 05.2023

Manager - Global D2C Sales Operations & Logistics

Backbone Labs Inc./Appcessori
08.2021 - 10.2022

Manager, Commercial Operations and Solutions

World Fuel Services Corporation
05.2018 - 06.2020

Lead, Aviation Initiatives

World Fuel Services Corporation
01.2015 - 05.2018

Corporate Strategy Associate

Lufthansa AirPlus Servicekarten GmbH
02.2013 - 12.2014

ProTeam Management Trainee

Deutsche Lufthansa AG
06.2011 - 02.2013

Bachelor of Arts - Spanish, Management

Brigham Young University

Master of Science - Global Management

Thunderbird School Of Global Management
David Ford