David Caselman
North Richland Hills,TX
Summary
Dynamic sales professional with a proven track record at Spectrum, excelling in customer acquisition and competitive analysis. Skilled in crafting impactful sales presentations and fostering client engagement, I consistently achieve sales quotas while enhancing customer experiences. My strong negotiation skills and commitment to continuous improvement drive success in fast-paced environments. Customer-oriented sales professional with several years of experience building relationships, cultivating partnerships and growing profit channels. Strategic-thinking leader with expertise in expanding network connections, persuasively introducing products, territory development, and revealing customer needs to deliver solutions.
Overview
13
13
years of professional experience
Work History
Residential Connectivity Sales Specialist
Spectrum
North Richland Hills, TX
03.2024 - 03.2025
- Acquire new residential customers through door-to-door contact from assigned leads
- Develops and presents sales presentations/proposals on products and services that meet customers’ needs
- Conducts proactive consultative needs analysis with new prospective customers
- Actively and consistently supports all efforts to simplify and enhance the customer experience
- Achieves monthly sales quotas in high-speed data, mobile, landline phone, and video sales
- Well-informed about our competitors' activities in assigned territory; informs manager of any changing competitive pricing programs, marketing directives, or door-to-door sales tactics
- Drove sales of company products and services by meeting with customers using strategic and organized approach.
Assistant General Manager
U-Haul
Haltom City, TX
01.2023 - 03.2024
- Run daily operations of center in General Manager’s absence
- Make moment-to-moment decisions to allocate time and resources to appropriate projects
- Manage and assign your team members to ensure that customers receive an excellent first impression and the highest quality of care
- Miscellaneous duties such as installing hitches, brake controllers, etc
- Mitigated business risks by working closely with staff members and assessing performance.
- Managed store cash intake with high accuracy and prepared daily bank deposits.
Owner
Five Star Painting of Hurst
Hurst, TX
11.2019 - 12.2022
- Market painting business
- Estimate painting jobs
- Manage painting crews
- Manage P&L
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Formed and sustained strategic relationships with clients.
- Developed policies and procedures for the organization.
- Reviewed legal documents related to business operations.
- Developed strategic plans to increase profitability and efficiency.
- Conducted market research activities and competitive analysis to facilitate implementation of aggressive company marketing strategy.
- Set pricing structures according to market analytics and emerging trends.
- Developed and implemented successful sales strategies to meet business goals.
- Created marketing campaigns to attract new customers.
- Coordinated and directed activities of businesses or departments concerning production, pricing and sales.
- Managed sales presentations to promote product and brand benefits.
- Oversaw project execution, phase progress, workmanship, and team performance to drive on-time completion of deliverables.
- Negotiated with vendors to gain optimal pricing on products resulting in substantial increase in profit margin.
- Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
Local Logistics Manager
Redden Transport
Grand Prairie, TX
01.2012 - 05.2019
- Manage logistics for local pickup and deliveries in the Dallas/Fort Worth and Houston areas; oversee eight in-house drivers and logistics staff in planning and carrying out same-day deliveries and final stage of long-hauls
- Oversee freight rate negotiations and asset management for the fleet and 400 trailers
- Consult clients in scheduling and transportation issues for a multimillion-dollar operation
- Increase annual revenue by growing local business and controlling overtime
- Directed investigations to verify and resolve customer or shipper complaints.
- Identified areas of improvement in existing logistics systems using data analytics tools.
- Analyzed various aspects of corporate logistics to determine most cost-effective or efficient means of transporting products.
- Collaborated with other departments to develop strategies that align with company objectives.
- Coordinated and monitored inbound and outgoing deliveries, keeping abreast of delays and other issues.
- Worked collaboratively with customers and staff at various levels.
- Negotiated with carriers and warehouse operators for services and preferential rates.
- Relayed information between drivers and recipients regarding ETA and potential delays.
- Established or monitored specific supply chain-based performance measurement systems.
Education
Bachelor of Arts - Business Administration (Concentration in Accounting)
LeTourneau University
Longview, TX12-1992
Skills
- SAP (MRP)
- Sales presentations
- Customer acquisition
- Competitive analysis
- Team management
- Negotiation skills
- Time management
- Problem solving
- Teamwork and collaboration
- Professionalism
- Self motivation
- Regulatory compliance
- Multitasking capacity
- Client engagement
- Team building
- Client acquisition
- Time management abilities
- Analytical skills
- Oracle TMS (OTM)
- Oracle E-1 (MRP)
- Oracle E-1 (DRP)
Timeline
Residential Connectivity Sales Specialist
Spectrum
03.2024 - 03.2025
Assistant General Manager
U-Haul
01.2023 - 03.2024
Owner
Five Star Painting of Hurst
11.2019 - 12.2022
Local Logistics Manager
Redden Transport
01.2012 - 05.2019
Bachelor of Arts - Business Administration (Concentration in Accounting)
LeTourneau University