Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
David Greenfield

David Greenfield

Pleasantville,NY

Summary

Experienced analytics and data product executive. A proven problem-solver and team builder with experience building complex solutions. Extensive experience at high-growth companies building enterprise products in advertising technology, marketing technology and financial services. Seeking product leadership role at a high-growth company.

Overview

20
20
years of professional experience
3
3

Company acquisitions

Work History

Chief Product Officer

Gen AI Partners
New York, NY
2023.02 - Current
  • Founded Gen AI Partners, an AI-native consultancy built to help software companies and enterprises capitalize on emerging LLM-based AI technology.
  • Grew team from 0 to active team of 9 engineers, analysts and consultants. Gen AI Partners was acquired by SOVA and continued to operate as a joint company.
  • Worked with 10+ clients (including 3 publicly traded companies) on AI strategy, employee
    training and custom AI native application development.

Senior Director, Product Management

Komodo Health
New York, NY
09.2020 - 12.2022
  • Let team of up to 12 product directors and product managers
  • Responsibility for full Komodo SaaS product suite
  • Drove 3x revenue growth to support over $500mln in fundraising

Senior Director, Product Management - Analytics Products

Crossix, A Veeva Company
New York, NY
11.2019 -

Crossix was acquired by Veeva in November 2019. 

  • Led post acquisition integration initiative to bring Veeva CRM data into Crossix DIFA
  • Leading and building out an internal product team to develop a consolidated marketing data platform to standardize analytics and support data partner program

Senior Director, Product Management

Crossix
New York, NY
09.2018 - Current
  • Led cross-team effort to redesign big-data, multi-partner analytics pipeline to support parallel processing, scalable cloud computing resources and improved automation. Transitioned infrastructure to support 10x growth without service interruption.
  • Led cross-team effort to redesign and transition over 100 clients to centralized website tag
  • Leading cross-team effort to improve product and engineering planning process 

Director, Client Engineering

Percolate
New York City, New York
11.2014 - 06.2016
  • Created and managed team of 8 people in 12 months including technical project managers, engineers and data scientists
  • Team Booked $1.2MM in custom services revenue in the first 12 months ($0 prior year)
  • Managed engineering of custom image search middleware in using Python and AWS/Google App Engine for strategic client

Head of Financial Data Partnerships

Twitter/Gnip
New York City, NY
09.2013 - 10.2014
  • Created high level product plan for corporate strategy team to enhance data with machine learning based classifications
  • Produced industry whitepaper with Twitter data science team to research social data trends in financial services
  • Negotiated multi-year partnership with key strategic partners including Bloomberg

VP, Product Specialist - Sales Engineering

FactSet Research Systems
New York, New York
09.2010 - 09.2013
  • Assisted redistribution partners and strategic clients to implement and build products around FactSet data feeds
  • Assisted product development in design and release of new data feed products to monetize data assets outside core terminal client base
  • Managed Data Implementation with the three largest FactSet software co-development partners: TheMarkets.com, NASDAQ and Dow Jones.

Datafeed Product Specialist

FactSet Research Systems
San Mateo, CA
09.2004 - 09.2010
  • Helped design,price and productize initial FactSet content data feeds including FactSet Estimates, FactSet Fundamentals and FactSet WebServices
  • Served as Project Manager for build of FactSet/WSJ Best on the Street analyst rating system using FactSet estimates data.
  • Assisted quantitative hedge funds though designing custom data workflows based on the FactSet data and infrastructure

Education

Master of Science - Computer Science

Columbia University
New York, NY
09.2012 - 06.2016

BBA - Finance and Information System

University of Michigan
Ann Arbor, MI
09.1999 - 05.2003

Skills

  • Agile software product development
  • Team building
  • Process creation and automation
  • Market sizing and pricing
  • Advanced analytics (Machine Learning and NLP)
  • Database and object design
  • Distributed computing
  • Knowledge of Product Lifecycle Management (PLM)

Accomplishments

  • Led and grew team at Crossix launching 3 new ad analytics dashboard products (including DIFA HCP, named most innovated by PM360) in 2 years while growing base product client base by over 10x.
  • Led redesign of core DIFA Analytics process at Crossix to migrate to distributed cloud infrastructure to allow for parallel batch processing
  • Created and grew Client Engineering team at Percolate from zero to 10+ internal and sub-contracted employees including technical project managers, python engineers and data scientists
  • Assisted in the initial launch of FactSet datafeed and data API product suites which now account for over $100mln in revenue
  • Designed and led development for analytics system used to generate Wall Street Journal's Best on the Street rankings

Timeline

Chief Product Officer

Gen AI Partners
2023.02 - Current

Senior Director, Product Management

Komodo Health
09.2020 - 12.2022

Senior Director, Product Management - Analytics Products

Crossix, A Veeva Company
11.2019 -

Senior Director, Product Management

Crossix
09.2018 - Current

Director, Client Engineering

Percolate
11.2014 - 06.2016

Head of Financial Data Partnerships

Twitter/Gnip
09.2013 - 10.2014

Master of Science - Computer Science

Columbia University
09.2012 - 06.2016

VP, Product Specialist - Sales Engineering

FactSet Research Systems
09.2010 - 09.2013

Datafeed Product Specialist

FactSet Research Systems
09.2004 - 09.2010

BBA - Finance and Information System

University of Michigan
09.1999 - 05.2003
David Greenfield