Summary
Overview
Work History
Education
Skills
Previous Roles
Timeline
David J. Sadowsky

David J. Sadowsky

Dudley,MA

Summary

Senior Business Development Leader with 20+ years' experience enabling healthcare organizations to reach new heights in strategic partnerships, referral program innovation, market development and expansion, and revenue generation. Excel at propelling growth metrics by rapidly moving from idea to revenue with data-driven performance measurement. Recognized for world-class communication and presentation skills with the ability to elicit trust and enthusiasm from difficult-to-access, influential decisionmakers, and medical executives. Highly skilled at communicating the value proposition of healthcare solutions, developing marketing strategies, and negotiating/closing value-based deals. Expertise in payer sources, including Medicare, Managed Care, Managed Care, Advantage products, and Medicaid. Consistently exceeded revenue targets and customer objectives throughout career.

Overview

21
21
years of professional experience

Work History

SENIOR ACCOUNT EXECUTIVE

Complete VNA
07.2024 - Current
  • Tracked sales data in order to identify areas of improvement or success.
  • Gathered feedback from customers about their experiences with the company's products or services.
  • Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
  • Worked successfully with a diverse group of coworkers to accomplish goals and address issues related to our products and services.
  • Provided excellent service and attention to customers when face-to-face or through phone conversations.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Utilized advanced technical skills and expertise to troubleshoot complex problems and implement solutions.
  • Increased account retention by building strong relationships with clients and addressing their needs promptly.
  • Cold called prospects to explain partnership benefits, representing company values.

MANAGER OF BUSINESS DEVELOPMENT & PROVIDER OUTREACH - DIVISION OF ORGAN TRANSPLANTATION

UMass Memorial Health
05.2022 - 01.2024
  • Identify and pursue new business opportunities, expand the network of providers, and build relationships with key stakeholders.
  • Establish and nurture relationships with healthcare providers, such as hospitals, clinics, and individual practitioners; attend conferences, networking events, and meetings to promote the organization, and build strategic alliances.
  • Regularly meet with gastroenterology and nephrology physicians and staff throughout New England and Eastern New York to educate on the new enhancements to the organization's liver and kidney transplant division.
  • Organized 24+ peer-to-peer meetings between regional Gastroenterologists and Nephrologist and the UMass transplant hepatology, gastroenterology, and nephrology teams both through webinars and in-person dinners.
  • Collaborates with organizations such as the American Liver Foundation and the National Kidney Foundation to bring increased awareness of both kidney and liver disease in the community.
  • Acts as liaison between the UMass Marketing and Physician Relations teams in order to expand the provider network, improve service offerings, and foster long-term partnerships.
  • Create new marketing collateral, including designing and launching new physician referral materials, updating the website with improved messaging, and redesigning and relaunching the Division's social media platforms (created an Instagram account).
  • Developed educational program for dialysis centers and staff through the lunch and learn initiative - 12 meetings to date.
  • Successfully have increased referrals by +29% (year over a year).

DIRECTOR OF BUSINESS DEVELOPMENT

Interim Healthcare of the Northeast
10.2019 - 02.2022
  • Company Overview: Leading franchise network of owners providing home care, senior care, and staffing healthcare.
  • Led new business development for a leading franchise network of owners providing home care, senior care, and staffing healthcare.
  • Directed all phases of business development and program management - including industry analysis, competitive dynamics, value proposition, strategic fit, and primary and secondary market development.
  • Oversaw the execution of short and long-term plans with an emphasis on accelerating revenue, capturing market share, and growing business in the home healthcare sector.
  • Developed multi-year development roadmaps focused on driving strategy and prioritizing initiatives to expand Interim's market footprint; present current state assessments, future state vision, resource requirements, and education programming.
  • Created strategic sales and marketing plans, identifying primary and secondary markets and critical opportunities for growth with key stakeholders - hospitals, skilled nursing and assisted living facilities, independent living communities, and physician offices.
  • Leveraged strong knowledge of all payer sources - Medicare, Managed Care, Managed Care, Advantage products, and Medicaid.
  • Utilized salesforce automation, prospecting, and data to identify new business, track sales opportunities, and build territory plans.
  • Successfully increased referrals by 32%.
  • Leading franchise network of owners providing home care, senior care, and staffing healthcare.

ACCOUNT EXECUTIVE

LHC Group
03.2019 - 08.2019
  • Company Overview: Leading organization recognized as a preferred post-acute care partner for hospitals, physicians, and families nationwide, delivering home health and hospice care to long-term acute care and community-based services.
  • Responsible for account development for a leading organization recognized as a preferred post-acute care partner for hospitals, physicians, and families nationwide, delivering home health and hospice care to long-term acute care and community-based services.
  • Partnered with the Executive Director and Clinical Director to drive a vision of growth by focusing on the needs of the referral community and patients.
  • Planned activity to maximize territory coverage of both existing and prospective accounts, managing the entire relationship lifecycle including pre and post-call planning, establishing rapport, proposing solutions, and deal development/closure.
  • Conducted account research and delivered ambitious, articulate, consultative, fact-based selling proposals and presentations featuring the benefits of the services and competitive advantages of the LHC Group.
  • Leading organization recognized as a preferred post-acute care partner for hospitals, physicians, and families nationwide, delivering home health and hospice care to long-term acute care and community-based services.

PROGRAM MANAGER, PHYSICIAN OUTREACH AND NETWORK DEVELOPMENT

Massachusetts General Hospital
11.2014 - 09.2018
  • Served as lead liaison between the Division of Transplant Surgery and Network Development teams. Focused on developing processes to streamline concierge-based physician referrals.
  • Developed, monitored, and oversaw the implementation of strategic and business development plans in coordination with senior operations and medical leadership to uncover growth opportunities in the area of kidney/liver transplants.
  • Identified and evaluated trends in healthcare, local conditions, economic conditions, and competitive institutions; developed referral strategies to respond to these trends, including educated staff on new referral/evaluation processes and updated policies.
  • Maintained responsibility for all referral databases and tracking key metrics from a variety of sources, including clinical, operations, and financial data; analyzed and interpreted referral data to identify trends, enhance opportunities, and achieve goals.
  • Developed relationships with physicians, dialysis centers, and other organizations (i.e., National Kidney Foundation).
  • Established three outpatient kidney transplant evaluation clinics in collaboration with Mass General affiliates (Nashua, NH, Manchester, NH, and Northampton, MA).
  • Increased physician referrals by almost 48% between 2014-2017.

MANAGER, PHYSICIAN MARKETING/RELATIONS & NETWORK DEVELOPMENT

New England Baptist Hospital
03.2011 - 12.2013
  • Handled all aspects of creating and implementing physician relations, business development, and analytics. Introduced new market and demographic research applications, overseeing a $1.7 million marketing and public affairs budget.
  • Developed partnerships and affiliations with organizations, including Pinnacle Health, Whittier Rehabilitation, and the Celtics.
  • Executed strategies that increased educational seminar events from 4 to 21 with a 20% appointment return rate.
  • Designed and shepherded the hospital's first formal CRM model using Constant Contact.
  • Improved hospital's ranking from 35th to 15th place in U.S. News & World Report.
  • Participated in developing an external referral program with Beryl Call Center.
  • Prepared financial and utilization modeling for managed care contracting.
  • Produced ten online continuing medical education programs (CMEs).

MANAGER, STRATEGIC ANALYSIS & MARKET RESEARCH

Boston Children's Hospital
11.2004 - 03.2011
  • Company Overview: World-renowned pediatric hospital that is the primary pediatric program of Harvard Medical School.
  • Managed a 3-person team for a world-renowned pediatric hospital that is the primary pediatric program of Harvard Medical School.
  • Strengthened Boston Children's Hospital's ranking from second to first place in U.S. News & World Report and Parents Magazine.
  • Advanced marketing analytics by implementing appropriate databases such as WebMD and Market Planner Plus.
  • Created and analyzed consumer and physician survey research and prepared market share data based on patient data in the national and Massachusetts inpatient databases.
  • Served as Marketing Department liaison at both national and regional pediatric conferences, developing updated content for specific business development efforts.
  • World-renowned pediatric hospital that is the primary pediatric program of Harvard Medical School.

Education

Bachelor Of Arts And Science - Humanities And Communications

Bradford College, Bradford, MA
Concentration in Marketing and Communications

Skills

  • Sales Planning and Execution
  • Relationship Management
  • Market Development & Expansion
  • Referral Programs
  • Double-Digit Revenue Growth
  • Managed Care
  • Deal Development & Closure
  • Strategic Partnerships & Alliances
  • Clinical Sales
  • Demographic & Patient Analytics
  • Marketing Strategies
  • Education Programs
  • Healthcare Intelligence & Trends
  • Sales data analysis
  • Relationship management
  • Data analysis
  • Referral generation
  • Networking strategies
  • Social media marketing
  • Account management
  • Marketing strategy implementation
  • Cold calling
  • CRM software
  • Acquire new business
  • Relationship building

Previous Roles

  • Caritas Christi Healthcare, Manager, Health Information & Managed Care Contracting and Analytics
  • Tufts Health Plan, Provider Unit Manager

Timeline

SENIOR ACCOUNT EXECUTIVE - Complete VNA
07.2024 - Current
MANAGER OF BUSINESS DEVELOPMENT & PROVIDER OUTREACH - DIVISION OF ORGAN TRANSPLANTATION - UMass Memorial Health
05.2022 - 01.2024
DIRECTOR OF BUSINESS DEVELOPMENT - Interim Healthcare of the Northeast
10.2019 - 02.2022
ACCOUNT EXECUTIVE - LHC Group
03.2019 - 08.2019
PROGRAM MANAGER, PHYSICIAN OUTREACH AND NETWORK DEVELOPMENT - Massachusetts General Hospital
11.2014 - 09.2018
MANAGER, PHYSICIAN MARKETING/RELATIONS & NETWORK DEVELOPMENT - New England Baptist Hospital
03.2011 - 12.2013
MANAGER, STRATEGIC ANALYSIS & MARKET RESEARCH - Boston Children's Hospital
11.2004 - 03.2011
Bradford College - Bachelor Of Arts And Science, Humanities And Communications

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David J. Sadowsky