Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline
Generic

David Kluge

Cedarburg,WI

Summary

Dynamic marketing professional with expertise in digital strategy, brand development, and content creation. Skilled in leveraging generative AI, AI agents, and workflow automation to optimize campaigns, strengthen engagement, and accelerate growth. Proficient in HubSpot and advanced analytics with a proven ability to elevate brand visibility and market presence.

Overview

41
41
years of professional experience
1
1
Certification

Work History

STRATEGIC MARKETING SPECIALIST

Concordia University
Milwaukee, WI
03.2020 - Current
  • Engineered and executed lead generation systems that drove significant growth in new and existing business opportunities.
  • Executed comprehensive market research to identify potential partners, guaranteeing a steady pipeline of prospects.
  • Developed marketing materials, HubSpot campaigns, and video content to elevate brand visibility and conversion rates, boosting conversions by over 47%.

MARKETING & SALES MANAGER - NATIONAL ACCOUNTS

Failsafe Media
Chicago
07.2007 - 03.2020
  • Producer of electronic media, packaging, and fulfillment solutions.
  • Oversaw national marketing initiatives to promote electronic media products, resulting in substantial revenue growth for the company.
  • Directed formulation of marketing strategies for high-value clients, concentrating on market research, branding, and content generation.

OWNER & CEO

The Kluge Company
Milwaukee
10.1984 - 07.2007
  • Established family-owned media production firm specializing in slide, CD, and DVD replication, along with sales and marketing programs.
  • Led marketing and media production projects, generating $13.7M in revenue through innovative marketing campaigns.
  • Executed marketing strategies for brand positioning, enhancing national recognition and securing key accounts.

Education

Bachelor of Business Administration - Marketing

University of Wisconsin
Eau Claire

Skills

  • Digital marketing and strategy
  • GenAI, AI agents, and workflow automation
  • Email marketing and automation
  • Marketing research and market expansion
  • Content marketing and brand strategy
  • Website design and WordPress
  • Social media marketing
  • Excels with technology platforms, including HubSpot, Canva, ConvertKit, and YouTube
  • Brand development

Websites

Certification

  • Hubspot Inbound Marketing Certification
  • Hubspot Email Marketing Certification
  • Hubspot Digital Marketing Certification
  • AI Prompt Engineering (in progress)
  • Accredited Generative AI Fundamentals

Timeline

STRATEGIC MARKETING SPECIALIST

Concordia University
03.2020 - Current

MARKETING & SALES MANAGER - NATIONAL ACCOUNTS

Failsafe Media
07.2007 - 03.2020

OWNER & CEO

The Kluge Company
10.1984 - 07.2007

Bachelor of Business Administration - Marketing

University of Wisconsin

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