Oversaw end-to-end sales processes, including prospecting, closing deals, and account management, driving book of business growth from zero to $6 million in annual marketplace GMV with consistent month-over-month growth.
Developed and refined sales offerings and pitch processes, targeting higher-value customers and optimizing sales strategies to boost revenue growth and client acquisition.
Collaborated cross-functionally with Product and Design departments to improve client experience and product experience, contributing to enhanced offerings and increased customer satisfaction.
Managed team of Business Development Representatives, directing prospecting efforts and fostering high-performing sales team.
Established strategic partnerships with venture capital firms and incubators to facilitate portfolio company access to A.Team.
Senior Strategy Consultant
VaynerCommerce
01.2021 - 02.2022
Assisted early-stage companies in designing and implementing go-to-market strategies that increased consumer acquisition and accelerated revenue growth.
Collaborated with emerging brands incubated by Fortune 500 companies like P&G and Diageo, developing robust growth models and customer acquisition strategies that drove sustainable, long-term expansion.
Successfully sold large-scale consulting projects by conducting thorough market analysis, competitive analysis, and whitespace identification, creating tailored execution plans that met client needs and maximized ROI.
Conducted pricing analysis utilizing Van Westendorp and Gabor-Granger methodologies to identify optimal price points, optimize revenue streams, and maximize customer value.
Innovation Consultant
Accenture
08.2018 - 01.2021
Collaborated on innovation consulting projects for diverse portfolio of Fortune 500 clients including Dexcom, Bayer, JetBlue, FedEx, and PepsiCo, delivering high-impact innovation strategies that drove business growth.
Utilized design thinking methodology to develop and deliver new product and service concepts, successfully incubating three concepts that made it to market
Led user recruitment and user research for projects, skillfully developing recruitment specifications and discussion guides, conducting in-person interviews that provided invaluable insights for project team.
Conducted comprehensive market research, social listening, and market analysis, generating actionable insights that informed product development and innovation strategies.