DAVID MARKRIDGE
Phoenix,AZ
Summary
Strategic sales leader with multi-industry success, establishing and driving growth and enhancement of sales and operations. Consistent throughout career in generating profit and revenue gains, leading teams through major transitions, and maximizing operational performance. Analytical in identifying root issues and implementing solutions to reach ambitious goals. Expertise in leading sales, applying consultative sales approach to quickly gain the trust of major clients and coaching employees to generate new business. Provide quality account management and reengage lost clients.
Overview
23
23
years of professional experience
Work History
Senior Collegiate Recruiting Specialist
NCSA
01.2015 - Current
- Daily, Weekly, Monthly, and Yearly duties were to meet and exceed sales goals by meeting with 6-8 families on a daily basis to provide knowledge and expertise into the collegiate recruiting process
- Asses the family’s needs and provide solutions to help the student athlete and family maximize their opportunities and the scholarship money available to them
- Show them our online suite of tools and resources and recommend a membership based on what would provide them with the greatest result
- Use Salesforce CRM and Recruit-Match systems on a daily to preform duties and record results
- Top 10 in revenue for the company for over a 9-year span of time ranging between 1M and 1.6M
- Mentor, Team Lead, and Athleadership Team Member.
- Supported diversity initiatives by actively searching for underrepresented talent in targeted industries or functional areas.
Director of Business Development
Pathways, LLC
01.2011 - 01.2015
- Develop customer acquisition and account penetration strategies and lead through execution
- Continuously develop and improve relations with clients and internal departments through frequent discussion and interaction
- Maintain ultimate accountability for the success, quality, strategy and integrity of all client relationships and resulting campaigns which lead to account growth year after year
- Acquire new enterprise accounts
- Coach, manage and motivate sales team and technical support personnel to achieve sales objectives with maximum profitability
- Learn and understand current and potential clients’ businesses
- Liaison between CEO communicating effectively to resolve issues, ensuring support to close new sales opportunities and quickly resolve problems
- Use CRM appropriately to provide visibility into sales activities and create accurate sales forecasts
- Support marketing in assessing market, product and competitive information
- Generated highest number of new client acquisitions from 2012 to 2015 (18)
- Attained 112% of revenue objective from 2012 to 2015 (2.5 million).
- Developed customized solutions tailored specifically to individual client needs, leading to an increase in repeat business engagements.
- Increased client base by developing and implementing effective business development strategies.
Vice President of Sales
Dixon Golf, Inc.
01.2010 - 01.2011
- Managed all aspects of sales and business development
- Delivered measurable results that met or exceeded sales and budget goals
- Managed overall sales process, setting appropriate metrics for sales funnel management
- Developed strategic plans and executed against those plans to consistently and exponentially grow sales
- Guided the development and successful launch of all new products brought to the marketplace
- Set sales team objectives, reviewed performances and coordinated employee training
- Held sales team accountable to sales, quotas and growth targets
- Communicated effectively with other departments and partner organizations
- Maintained key customer relationships and developed and implemented strategies for expanding customer base
- Identified, recruited and managed the international distribution channel to ensure continued growth and expansion outside of the United States
- Achieved 110% of revenue objective for 2011 (1.5 million in sales)
- Expanded international distribution to Australia, New Zealand, Costa Rica and Mexico
- Expanded product mix in the two largest golf retail outlets: Golfsmith and PGA Superstore.
- Increased sales revenue by developing and implementing innovative sales strategies.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Developed short and long-term sales strategies to gain market share, uncover new sales opportunities and increase revenue.
Vice President of Business Development
Pathways, LLC
01.2005 - 01.2010
- Built the Nurse and Allied Health Division for the United States by developing relationships with hospital and hospital system CEOs, CNOs, Vice Presidents of Human Resources, Human Resource Directors, Employment Directors, Directors of Business Development, Physician recruiters, Nurse Recruiters and anyone else involved in the decision-making process
- Managed the business development team of 9 regional managers and developed sound business strategies for each region
- Developed and implemented detailed marketing strategies to assist in territory growth
- Developed and implemented key CRM initiatives that assisted in the overall growth in sales
- Successfully trained new business development and marketing managers on product service knowledge
- Achieved the largest number of new client contracts in 2005 (75)
- Achieved highest level of revenue for the organization (3.6 million)
- Consistently delivered sales and marketing goals that allowed or company expansion.
- Negotiated contracts with key clients, securing long-term commitments and favorable terms for the company.
- Optimized sales processes to improve efficiency and close rates on deals.
Regional Sales and Business Development Manager
C2P Group, LLC
01.2004 - 01.2005
- Managed sales and business development for the southwest region of the United States by developing relationships with hospital and hospital system and physician group CEOs, CFOs, directors of business development, physician recruiters and decision-making personnel
- Successfully trained new business development managers on product and service knowledge
- Led the business development team with the largest number of new clients in 2004 (60)
- Led the business development team with the largest amount of revenue generated in 2004 (2.4 million).
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
Regional Sales and Operations Manager
Land O’Lakes
01.2002 - 01.2004
- Managed the broker operations in Arizona, New Mexico, Texas, Colorado, Oklahoma and Kansas
- Trained broker AROM, RSM and sales force on all aspects of Land O’Lakes
- Made headquarter calls on United Supermarkets and Affiliated wholesale in Texas
- Routine market visits to various grocery accounts
- Managed broker transition in Southwest Region in 2003
- Successfully trained broker sales force on product knowledge and Land O’Lakes culture in Southwest Region in 2003
- Led the Southwest Region to 116% attainment of Q4 display objectives in 2003
- Led the Southwest Region to 98% attainment of the Superstars Q4 display objectives in 2002.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Enhanced customer satisfaction by establishing clear communication channels and addressing concerns promptly.
- Analyzed and reported on key performance metrics to senior management.
- Managed budgets effectively, consistently delivering projects on-time and within financial constraints.
- Analyzed data trends to identify potential bottlenecks in operations workflow, implementing strategies to mitigate risks accordingly.
Education
Bachelor of Science - Psychology
San Francisco State University
San Francisco, CASkills
- Operational Excellence
- Hiring, Training and Coaching
- Business Development
- Competitive Analysis
- Process Implementation & Improvements
- Turnaround Plans
- Sales Growth Strategies
- Client Management
- Negotiations
Timeline
Senior Collegiate Recruiting Specialist
NCSA
01.2015 - Current
Director of Business Development
Pathways, LLC
01.2011 - 01.2015
Vice President of Sales
Dixon Golf, Inc.
01.2010 - 01.2011
Vice President of Business Development
Pathways, LLC
01.2005 - 01.2010
Regional Sales and Business Development Manager
C2P Group, LLC
01.2004 - 01.2005
Regional Sales and Operations Manager
Land O’Lakes
01.2002 - 01.2004
Bachelor of Science - Psychology
San Francisco State University
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