Digital Marketer with 10+ years of experience utilizing proven data to determine and execute a strategy to increase campaign results and funnel target audience to a desired call to action.
Overview
11
11
years of professional experience
Work History
Digital Marketing Director
Ronco Industries
Sylmar, CA
02.2016 - Current
Oversee and execute all Marketing efforts including building annual Marketing plans/roadmaps and communication plans in order to implement communication efforts through paid media, earned media, website, CRM, and social channels. Providing Key Performance Indicators on what drives the impact of strategy and help gather the evidence/results.
Manage $36,000 annual budget doubling sales year over year to a current 1,000,000 plus gross sales
Handle multiple projects, priorities and deadlines with ease and grace within this fast-paced environment
Social Media and SEO Consulting
Freelance
Sherman Oaks, CA
03.2013 - Current
Acquire/Manage all client accounts and budgets focusing heavily on top clients that are driving solid business results while planning, prioritizing, and developing efficient marketing tools to support the Sales teams and clients.
Ensure all communications are consistent across all social and digital assets Consistently reports to and communicates with clients to ensure alignment at all times.
Coordinate and develop any promotional collateral Implementing the content that’s been created with internal communication channels, sales teams, and external sales clients
Execute all digital marketing strategies.
DIGITAL MARKETING DIRECTOR
Integrate It Media Group
Van Nuys, CA
09.2012 - 12.2013
Organize and Established Social Media Department while collaborating regularly with internal Marketing teams and Communication channels such as CRM, Social, Media, PR, and more
Manage over 8 mid-size and 60small business client accounts with department budgeting and front-line communication responsibilities with clients and managed in house team of 5 to complete campaigns
Manage internal relationships with partners, including, but not limited to: Sales, Brand Marketing, Creative, Communication channels, Entertainment, Event Production, Legal, Licensed Partners, etc.
Social Media Department Manager
Captain Marketing Seo
Pasadena, CA
09.2012 - 03.2013
Established Social Media Department and managed over 60 small business client accounts with department budgeting and front line communication responsibilities
Develop a strong working knowledge of Company Brand Standards, Legal, and License guidelines.
Translate business strategy/goals into content & creative strategy/goals.
Education
Marketing and Advertising Certificate - Digital Marketing