Summary
Overview
Work History
Education
Skills
Timeline
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David Weitzen

Oceanside,CA

Summary

Strategic SEO/GEO leader with 10+ years of experience driving organic growth for global eCommerce brands and enterprise clients. Proven success both agency-side managing multi-million-dollar client portfolios across diverse industries and in-house at MANSCAPED, where I directed SEO strategy and drove non-brand growth over my tenure.

Past Clients Include: Mailchimp, Unity, Nutanix, Postmates, Rothy's, Boosted Boards, Anova Culinary, BioClarity, AutoNation, ASTRO Gaming, SevenRooms, and more.

Overview

10
10
years of professional experience

Work History

Sr. SEO Manager

MANSCAPED
San Diego, CA
11.2021 - 06.2025
  • Directed and executed the end-to-end SEO strategy for MANSCAPED’s global eCommerce presence, aligning initiatives with broader marketing and growth objectives.
  • Owned the blog strategy, driving content planning, optimization, and execution that generated $1M+ in annual organic revenue.
  • Spearheaded the creation of category landing pages to capture mid-funnel search demand and strengthen site architecture.
  • Led a cross-functional team of copywriters and designers, ensuring SEO-driven content adhered to brand standards while supporting business goals.
  • Managed organic visibility for MANSCAPED’s YouTube channel and influencer content, enhancing visibility and engagement across organic video search.
  • Established and managed digital PR and online reputation programs, building authority through outreach, backlinks, and proactive brand monitoring.

Sr. SEO Account Manager

3Q DIGITAL
San Diego, United States
07.2018 - 11.2021
  • Responsible for devising SEO strategy for clients across various vertices for B2B and B2C companies.
  • Oversee multi-channel engagements with crossover in paid media, ASO, Amazon SEO, and CRO.
  • Perform in-depth website audits with specific focus on technical and on-page considerations to help determine forward-thinking strategy that synergizes with on-going and upcoming marketing campaigns.
  • Actively manage projects across multiple channels to ensure timely delivery and execution of growth strategy.
  • Run quarterly business meetings with key C-level stakeholders to communicate performance, goals, and future strategy.
  • Manage a small team of SEO account associates and coordinators to help educate, guide, and grow them into full-fledged account managers.

Lead SEO Strategist

INSEEV INTERACTIVE
06.2017 - 07.2018
  • Create holistic SEO campaigns to achieve long-term results for a number of clients across a variety of niches.
  • Complete in-depth search audits and strategy formulation ranging from 50-100 pages of editorial/data-based analysis.
  • Utilize industry tools and analytics platforms such as Google Analytics, Google Search Console, Google Trends, SEMRush, getSTAT, ScreamingFrog, DeepCrawl, Ahrefs, Majestic, SearchMetrics, Moz, Omniture (Adobe Analytics), and more.
  • Perform advanced keyword research and write keyword maps based on current rankings and competitive landscape.
  • Communicate with C-level executives to discuss business objectives and primary KPIs.
  • Work closely with Outreach/PR teams to coordinate and execute link-building campaigns to increase digital presence through PR-style outreach to media sources.

SEO ACCOUNT MANAGER

IMATRIX
08.2015 - 06.2017
  • Develop and manage customer relationships in Professional Services Dept. for clients in various healthcare vertical markets.
  • Act as team leader for writers, social media, media, and graphic designers to deliver targeted campaigns.
  • Design customized websites using HTML, CSS and JavaScript for my clients ensuring mobile optimization to deliver an enhanced user experience.
  • Optimize client campaigns by assessing opportunities and trends as well as through data analysis.
  • Identify target keywords and provide on-page as well as off-page recommendations for SEO, content, social media and linking best practices in order to increase SERP rankings.
  • Use tools such as Google Analytics and Google Search Console (Webmaster Tools) to monitor website health and performance.
  • Track and report client website performance in order to provide monthly optimization recommendation.

Education

Bachelor of Science - Marketing

Sonoma State University
Rohnert Park, CA
06.2015

Skills

  • Technical SEO: Enterprise-level Site Audits, Core Web Vitals Optimization, JavaScript SEO, Site Migrations, and Schema Markup
  • Organic Growth: Competitive Gap Analysis, International SEO, Content Auditing & Strategy, YouTube SEO, and Integrated Search (SEO/PPC synergy)
  • AI & Automation: Prompt Engineering for SEO, AI-assisted Content Workflows (ChatGPT, Claude, Gemini), AI Visibility/Share Of Voice
  • Analytics: Google Search Console, Google Analytics (GA4), Adobe Analytics, Tableau, Looker Studio, and Excel
  • SEO/GEO Tools: Ahrefs, SEMRush, Botify, DeepCrawl, BrightEdge, Conductor, and Screaming Frog SEO Spider
  • Creative & Productivity: Adobe Creative Cloud (Photoshop, Illustrator), Microsoft 365 Suite, and Project Management (Jira/Asana)

Timeline

Sr. SEO Manager

MANSCAPED
11.2021 - 06.2025

Sr. SEO Account Manager

3Q DIGITAL
07.2018 - 11.2021

Lead SEO Strategist

INSEEV INTERACTIVE
06.2017 - 07.2018

SEO ACCOUNT MANAGER

IMATRIX
08.2015 - 06.2017

Bachelor of Science - Marketing

Sonoma State University