DAVID WESTERBERG
Talent Sourcing Professional
Salt Lake City,UT
Summary
Driven and collaborative talent professional with multiple years of sourcing and filling roles in GTM mingled with six years of technology sales experience and quota over achievement.
Overview
12
12
years of professional experience
2011
2011
years of post-secondary education
Work History
Senior Sales Talent Acquisition Partner
Workday
02.2022 - Current
- Filled 56 roles in FY25 despite Q4 hiring freeze. Ranked #1 out of 8 on team, pre-freeze ranked #5 company wide in hire per recruiter out of ~157 recruiters
- Ranked top 1% of recruiters worldwide for number of requisitions filled.
- Advised and helped GTM team on their interview process leading to 15 day reduction in average time to fill
- Partnered with HR leadership to deploy a skills based hiring process
- Piloted roll-out of AI based scheduling and recruiting technology: Paradox and Peak-on
- Developed and maintained strong working relationships with GTM sales teams
Strategic Sourcing Account Executive
Workday
04.2020 - 02.2022
- Sold sourcing first deals averaging $100,000 ACV and 4-month sales cycles
- Conducted initial demonstrations of software during sales cycles
- Closed largest deal in segments history up to that point
- Worked with core Workday reps to identify opportunities
- Grew repeat business 40%
- Led entire organization in HVAs
- Monitored industry trends and competition, adjusting sales strategies accordingly to maintain a competitive edge in the market
Mid Market Account Executive
Quickbase, Inc
02.2019 - 04.2020
- Closed $180,000 in ARR for along with four net new logos in first quarter
- Conducted initial demonstration of software during sales cycle
- Achieved 105% of goal in first quarter while learning new product
- Ranked #1 in Mid-Market space out of 10 reps for quota attainment
- Created direct mailer to execs that generated 33% meeting rate
- Achieved highest up sell rate for existing clients in book
- Cold-called 30-40 prospective customers daily with 5% meeting set rate
- Grew repeat business 40%
- Achieved 101% quota attainment in 2019
Inside Sales Manager
Big Squid, Inc
02.2018 - 02.2019
- Generated $280,000 in closed business for sales team with average deal size 35k ACV
- Reported to the Director of sales as Player/Coach on a brand new four person team
- Achieved 183% of goal in first quarter while learning new product and industry
- Achieved 120% of goal in second quarter, 110% of goal third quarter
- Accounted for 65% of new pipeline creation in Q1 2018
- Increased SDR productivity 48% through implementation of new messaging and sales tools
Account Executive
Holon Solutions
04.2015 - 10.2017
- Navigated large and complex healthcare organizations successfully and closed largest deals in company history
- Closed first two Enterprise deals in company history: Great Lakes Health Connect ($300,000 ACV) and Banner Health ($600,000 ACV) in 2017
- Performed at 128% of goal in 2017
Manager of Sales Training and Onboarding
Workday
12.2014 - 04.2015
- Crafted new training program with focus on effective phone and email prospecting methods that shortened initial representative ramp time by 33%
- Lowered turnover of new representatives by providing relevant sales training that helped them be more successful in less time
- Conducted analysis to address low prospecting conversion rates which led to 11% increased conversion
Senior Corporate Sales Development
Workday Inc.
02.2013 - 12.2014
- Excelled by ranking first among other representatives in generating $130.1 million in qualified pipeline for 2014
- Ranked in top 10% in organization for number of meetings set, quantity of conversations with qualified prospects, and close rate for pipeline generated
- Gained gunslinger award in 2014 for setting highest number of appointments within Large Enterprise HCM for field sales team within Oracle and SAP accounts
- Awarded consistency matters in 2013 for consistently generating largest quantity and highest quality demos for field sales team
Education
Business Economics
Utah State University
Aug 2006 - 05.2010
Skills
Linkedin Recruiter sourcing
Offer negotiation
Skills based interviewer
Timeline
Senior Sales Talent Acquisition Partner
Workday
02.2022 - Current
Strategic Sourcing Account Executive
Workday
04.2020 - 02.2022
Mid Market Account Executive
Quickbase, Inc
02.2019 - 04.2020
Inside Sales Manager
Big Squid, Inc
02.2018 - 02.2019
Account Executive
Holon Solutions
04.2015 - 10.2017
Manager of Sales Training and Onboarding
Workday
12.2014 - 04.2015
Senior Corporate Sales Development
Workday Inc.
02.2013 - 12.2014
Business Economics
Utah State University
Aug 2006 - 05.2010
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