Summary
Work History
Education
Skills
Websites
Timeline
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Dawn Matarasso

San Diego,CA

Summary

As a Digital Data and Communication Specialist at Chuck Jones Galleries, I create compelling content across platforms, manage websites, utilize Pardot for marketing automation, and organize events to boost brand awareness and conversions. With over 25 years of experience, I oversee digital corporate communications, ensure editorial quality, produce newsletters, and design promotional film posters, contributing significantly to the company's brand and messaging.

Work History

Digital Data & Communication Specialist

Chuck Jones Galleries
2016 - Current
  • Lead marketing and digital communications to drive growth and profitability for Chuck Jones Galleries & Linda Jones Enterprises
  • Preserve animation director Chuck Jones' artistic legacy through exhibitions, press, promotion, film posters and impactful social media campaigns, securing extensive print coverage
  • Develop and execute email drip campaigns via Pardot, leveraging innovative web branding to optimize engagement
  • Coordinate with external partners to ensure project success and alignment with corporate goals for initiatives
  • Implement communication strategies, including newsletters, promotional media content creation and blogging, to enhance brand visibility and audience engagement
  • Manage promotion across 9 social media channels, including Instagram, Facebook, and Twitter, reaching a total audience of 116K+ followers
  • Lead event planning efforts to orchestrate memorable experiences aligning with organizational objectives.

Assistant Director

San Diego Cultural Arts Alliance
2014 - 2015
  • Managed day-to-day operations and program development
  • Designed evaluation tools to measure and report Programmatic Excellence
  • Expanded partnerships with community stakeholders
  • Assisted in facilitating cross-functional meetings between teams to ensure alignment on objectives.
  • Assisted in developing strategic plans to meet organizational goals and objectives.

Assistant to Executive Director

Recreational Music Center
2015 - 2016
  • Managed day-to-day operations and program development
  • Designed evaluation tools to measure and report Programmatic Excellence
  • Expanded partnerships with community stakeholders, including the San Diego Symphony
  • Overhauled training materials and policy frameworks
  • Collaborated with five San Diego elementary schools for outreach programs
  • Spearheaded Music4Change initiative, fostering 10+ partnerships
  • Led Community Outreach team to organize 20 Music4Change events.

Freelance Writer-Photographer

Self Employed Web
1991 - 2019
  • Researched and wrote articles for a variety of publications.
  • Used strong grammar and research skills to craft well-written, mistake-free copy.
  • Developed and wrote manuscripts for publication in magazines, newspapers, journals, and other media outlets.
  • Wrote children's books
  • Participated in art exhibitions to showcase work.

Education

BFA in Fine Arts Photography, Art History -

Hartford Art School, University of Hartford

Commercial and Product Photography -

The American College in London

Skills

  • Communication Media Relations
  • Graphic Design
  • Email Marketing
  • Event Coordination
  • Press Release Writing
  • Social media Management
  • Salesforce Pardot
  • G Suite Office Suite
  • Technical knowledge

Websites

Timeline

Digital Data & Communication Specialist

Chuck Jones Galleries
2016 - Current

Assistant Director

San Diego Cultural Arts Alliance
2014 - 2015

Assistant to Executive Director

Recreational Music Center
2015 - 2016

Freelance Writer-Photographer

Self Employed Web
1991 - 2019

BFA in Fine Arts Photography, Art History -

Hartford Art School, University of Hartford

Commercial and Product Photography -

The American College in London

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Dawn Matarasso