Summary
Overview
Work History
Education
Skills
PROFESSIONAL DEVELOPMENT, LEADERSHIP AND BERGs
Timeline
Generic
Dean Comanzo

Dean Comanzo

Battle Creek,MI

Summary

Team contributor with strong organizational capabilities. Effective at prioritizing tasks and meeting deadlines. Proven ability to handle multiple workstreams effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.

Overview

10
10
years of professional experience

Work History

Commercial Strategy – Sweet Snacking

Kellogg Co/Kellanova
09.2021 - Current
    • Responsible for creation and execution of Commercial/Brand plans – Pop-Tarts $65M GSV from '25 projects alone
    • Led execution of major tentpoles in '24/25 – PT Unfrosted +20k Displays $10.6M GSV, PT Bowl '25 $10.3M GSV, PT F4 $8.3M, PT Bowl '24 $7.1M GSV, BTS '25 ~$3.2M GSV
    • Grew displays +9.5% in H2S and major displays by +5.7% through aggressive display/IRC plans & licensed partnerships
    • Developed key initiatives across multiple cross functional partners by facilitating commercial projects, ie. Plans, forecast alignment, display portfolio, slot allocation, seasonal strategy and platform expansion for PT
    • Leveraging internal/external data tools to identify opportunities and build Commercial financial blocks with gap closing actions – $9.3M in incremental volume YOY
    • Supported in incremental funding/volume requests for customer teams to execute retailer strategies & slotting needs
    • Delivered Pop-Tart strategy and Plans, upcoming innovation and critical HH buyer trends in-person at buyer meetings and key internal share outs/planning sessions

Senior Sales Analyst - Walmart

Kellogg Co
04.2020 - 09.2021
  • Responsible for updating/maintaining all new & existing item, brand, and category information in RTEC portfolio - $100M business at WM
  • Coordinate & lead internal team meetings with all cross functional partners in supply chain, planning, finance, shopper marketing, field sales, and commercial strategy to align on core responsibilities and weekly business demands
  • Leverage Nielsen, Retail Link, and Orchestra to provide key insights and reporting for RTEC POS, shipments, inventory, forecasts, share trends, and potential sales opportunities for customer and category team
  • Manage display execution compliance & past sell-through performance on promotional events to drive insights

Senior Customer Service Supply Chain Analyst - Walmart

Kellogg Co
03.2018 - 04.2020
  • Successfully managed internal and customer strategies to track/execute POS, new item launches, demand planning signals and inventory management across Walmart & Kellogg's networks – 60+ items, Avg 12-15 Feature Displays per year
  • Partnered with Walmart Replenishment Manager aligning on replenishment policies that maximized product availability at store level, minimized inventory risk, and balanced service/cost across supply chain
  • Collaborated with cross functional partners in customer sales, supply/demand planning team and field sales, to ensure timely and accurate execution of category sales plan

DSD Snack Sales Intern & Part-time Merchandiser / Walmart Morning Foods Sales Representative

Kellogg Co
05.2015 - 03.2018
  • Responsible for 62 WM stores and approx. $1.2m territory budget with $130k of incremental sales ending 2017
  • Leveraged fact-based selling tools/insights to identify on shelf opportunities and deliver qrtly budgets
  • Created and presented sales decks for WM Market Managers resulting in additional in-store executions and display growth YOY

Education

Bachelor of Arts - Food Marketing

Saint Joseph's University
Philadelphia, PA
05.2016

Skills

  • Advanced Capabilities: Microsoft Excel, PowerPoint, Office Teams and Word
  • Experience with: Nielsen, APT Testing, Retail Link, SAP, Tableau, IRI, JDA, Orchestra, TR3, Mintel, Social Media platforms

PROFESSIONAL DEVELOPMENT, LEADERSHIP AND BERGs

Led new DWR process for Commercial COE, Standardized Commercial slot resourcing across all categories, Supply Chain Leadership Program, PWR/PDR experience, JDA shelf creation for Frozen Relay, Multiple RGM training sessions, 2 year YP Co-Lead for Arkansas Branch, Mentor in Pre-Professional Summer Intern Program & Mentor to Walmart Sales TSS

Timeline

Commercial Strategy – Sweet Snacking

Kellogg Co/Kellanova
09.2021 - Current

Senior Sales Analyst - Walmart

Kellogg Co
04.2020 - 09.2021

Senior Customer Service Supply Chain Analyst - Walmart

Kellogg Co
03.2018 - 04.2020

DSD Snack Sales Intern & Part-time Merchandiser / Walmart Morning Foods Sales Representative

Kellogg Co
05.2015 - 03.2018

Bachelor of Arts - Food Marketing

Saint Joseph's University