Overview
Work History
Education
Skills
Certification
Accomplishments
Professional Achievements
Websites
References
Timeline
Generic

Deana McLees-Bailey, CFI

Beach Haven West,NJ

Overview

27
27
years of professional experience
1
1
Certification

Work History

Director of Retail Security Operations

SIS
New York, NY
04.2024 - Current
  • Mentor, lead, and develop a high-performing team of 27 Regional Managers, Retail Operations District Supervisors, and ORC Agents in the U.S., Mexico, and Canada.
  • Oversee Apple's ORC Program in providing education, incident reporting, and supporting the team in testifying in external theft cases.
  • Travel with client Loss Prevention Executives from Apple, Chanel, Hermès, and Richemont brands to identify opportunities for SIS to improve operational standards.
  • Develop and maintain partnerships on a national scale with retailers, law enforcement, and industry partners to enhance investigations and develop strategies to increase safety.
  • Serve on W-Z IAI's Board of Directors in order to gain broader insight into enhancing collaboration with ORCA, investigative workshops, and overall attendance.
  • Leverage insights gained from both public and private sector meetings to proactively work with clients on suggestions for safety strategies, and enhancing the overall security posture.
  • Worked with Spec. Ops/GSOC on executing safety strategies for the Academy Awards, including providing Executive Protection on the Red Carpet, Green Room, and Governor's Ball.

Director of Enterprise Risk Management

Aritzia
08.2022 - 11.2023
  • Hired, trained, and led 16 Senior Regional and District Risk Managers as well as Store Risk Advisors are to be the subject matter experts in a newly formed U.S. Risk (Asset Protection) Department.
  • Developed and analyzed shrink reduction strategies, providing guidance to senior leadership.
  • Handled investigations and interviews, including violations leading to people's safety, legal, or financial risk in partnership with HR/ER.
  • Held regular meetings with mall security and law enforcement to identify ORC and fraud trends.
  • Influenced, Sr. Field leadership and cross-functional partners on new risk programs.
  • Chair for the NRF Investigator’s Networks in the Mid-Atlantic and Mid-West, hosting and coordinating speakers for quarterly industry calls.
  • Created and launched Emergency Preparedness Training for all U.S. Boutiques and field leadership.
  • Remediated people, security incidents, and business continuity with Store Operations.
  • Created Risk Analysis KPIs for real estate when scouting new potential store locations.
  • Updated New Store Opening Framework Around Physical Security and Operational Effectiveness.
  • Monitored expenditures and identified opportunities for streamlining vendor cost savings.

Director of Loss Prevention

NIKE & Converse N.A.
04.2019 - 08.2022
  • Developed & led a team of 7 DLPMs, covering 93 doors, including Nike’s World Flagship in NYC
  • Traveled regularly with senior leadership and retail district directors to support organizational goals.
  • Conducted physical security threat assessments for potential risks at events such as social unrest, sneaker launches, NY, Boston, Chicago Marathons, and athlete appearances
  • Managed creation of the 'Internal Investigations Playbook' by coordinating efforts across a multidisciplinary team.
  • Implemented incident response strategies to mitigate critical situations for 93 doors.
  • Created and piloted a Bulk Buyer/Reseller Strategy for NYC to minimize business disruptions, resulting in a 55% decrease in incidents in the first six months.
  • Influenced store design and construction on physical security needs for future Nike locations.
  • Developed a study program for DLPMs within North America to obtain industry certifications.
  • Led the North America Contact Tracing Initiative and Training in collaboration with ER/HR.
  • Executed assessments to identify high-potential individuals for leadership pipelines.
  • Supported development of emerging talent for positions in Loss Prevention.

Senior Territory Asset Protection & Incident Response Manager

ANN INC./ASCENA RETAIL GROUP
01.2017 - 04.2019
  • Oversaw 4 retail segments (Premium, Plus, Junior & Value) after ANN INC. was purchased by Ascena Retail Group consisting of 9 Brands (ANN, LOFT, LOU & GREY, Justice, Catherine’s, Dress Barn, Lane Bryant, Cacique, Maurice’s) with an additional 3 outlet divisions
  • Oversaw transition for IT system migration from ANN legacy exception-based reporting to new Center of Excellence platforms (Think LP/ Retail Equation/ Cloud force /ExaqVision)
  • Supported HQ & Field Leaders addressing incidents relating to workplace violence, critical incident response plans and managed the transition to centralized EAP reporting
  • Developed strong, sustainable relationships with key stakeholders across 9 brands (HR, ER, TA, RVPs, DMs & Store Ops) while creating a Center of Excellence
  • Led working group to create on standard SOPs across all 4 retail segments
  • Managed strategic projects, as assigned related to shortage reduction programs, operational efficiencies and process improvement within the framework of Ascena brands
  • Created safe and secure plans for ANN NY/CT HQ Campuses

Sr. Regional Loss Prevention Manager

ANN INC.
01.2006 - 01.2017
  • Area of responsibility spanned over 22 states & Canada (280 stores total) for the 5 divisions of ANN INC.
  • Led a team of 5 Regional and Corporate Investigators on creating additional EBR queries as new theft trends would emerge, covert camera installations and conducting surveillances
  • Trained Regional Investigators on conducting phone interviews resulting in a YOY cost savings and reallocation of departmental budget dollars towards training
  • Worked closely with Cyber Security Director to identify .com fraud trends
  • Educated Investigators on best practices for conducting W-Z In Person & Phone Interviews
  • Analyzed shrink and all relevant KPI’s to identify root cause to support leadership on maximizing ANN’s high shrink programs
  • Led ORC Investigations through close partnerships with Law Enforcement, mall and retail partnerships
  • Responsible for the successful launch of a return optimization program (APPRISS/Retail Equation) in 76 LOFT locations
  • Worked with Sr
  • Leadership and Store Operations to execute the expansion of an additional 250 locations resulting in a savings of $4.3 million in fraud refunds
  • Partnered with HR, ER on a regular basis to update procedures for internal theft/ policy violation processes as needed
  • Mapped out and supported Sr. Distribution Manager with physical security for new stores

Regional Loss Prevention Manager

ANN INC.
01.2001 - 01.2006
  • Responsible for 125 full price and outlet locations in the Mid-Atlantic
  • Led monthly training seminars (Key Holder Induction Training, New Leader Onboarding and Metro Market LP/HR Workshops) for teams that consistently led to decrease in internal theft with an increase in engagement/turnover
  • Provided Internal Audit support by conducting financial and operational assessments at store level to ensure compliance with Sarbanes-Oxley & EEOC
  • Identification of crime trends within the region in order to mitigate fraud
  • Worked collaboratively with key stakeholders to drive improvements from a Loss Prevention/Operational lens
  • Responsible for training all Investigators on conducting internal and ORC investigations

Regional Loss Prevention Investigator

ANN INC.
06.1998 - 01.2001
  • Developed and wrote queries for new EBR systems, subsequently training the entire department on the usage of the systems.
  • Regularly partnered with Sales Audit on identifying fraud via chargebacks.
  • Partnered with third-party companies, law enforcement, for integrity shops, and controlled sales.
  • Leveraged store systems and data query models to isolate theft and fraud indicators, followed by phone and in-person theft interviews.
  • Educated two direct reports of both NYC flagship locations on conducting awareness meetings for store teams, and the usage of CCTV systems within those locations.
  • Served as a liaison with public authorities, acquiring information on fence locations, including working undercover, making controlled purchases and sales with the NYPD, providing documentation on ORC teams, and assisting in fence location raids.

Education

Bachelor of Science -

St. Thomas Aquinas College
Sparkill, NY

Skills

  • Think LP
  • Sales Force
  • Paycom
  • BI
  • APPRISS
  • Workday
  • The Retail Equation
  • SVS Gift Card Systems
  • Exception Based Reporting
  • OpenEye, Solink, and ExaqVision CCTV systems
  • Social Media Investigations
  • Microsoft 365 Suite

Certification

  • Wicklander & Zulawski Basic and Advanced Interview Techniques
  • Certified Forensic Interviewer
  • Wicklander & Zulawski Telephone Interview Techniques
  • Humintell Advanced Microexpression Recognition Training

Accomplishments

  • Speaker on LP Jobs "Securing Success" Podcast session on leadership and networking
  • Highlighted as a panel speaker for W-Z’s 'Women in Interviewing' Webinar Series
  • Presented 'Creating Consistent Communication' at NRF’s Annual Conference
  • Panelist for W-Z’s 'Think Tank' session to update ORC Webinar Content

Professional Achievements

  • Chairwoman for NRF's Mid-Atlantic and Mid-West Investigator's Network
  • Chairwoman (current) Wicklander & Zulowski's CFI International Association of Interviewers
  • Led Career Development Mentor program at St. Thomas Aquinas College
  • Presented "Creating Consistent Communication" at NRF's Annual Conference in San Diego, CA
  • Panelist for W-Z's "Think Tank" sessions to update ORC webinar series content
  • Highlighted as a panel speaker for W-Z's "Women in Interviewing" webinar series
  • Speaker on Talk LP's "Securing Success" Webinar Series on Networking & Mentorship

References

References available upon request.

Timeline

Director of Retail Security Operations

SIS
04.2024 - Current

Director of Enterprise Risk Management

Aritzia
08.2022 - 11.2023

Director of Loss Prevention

NIKE & Converse N.A.
04.2019 - 08.2022

Senior Territory Asset Protection & Incident Response Manager

ANN INC./ASCENA RETAIL GROUP
01.2017 - 04.2019

Sr. Regional Loss Prevention Manager

ANN INC.
01.2006 - 01.2017

Regional Loss Prevention Manager

ANN INC.
01.2001 - 01.2006

Regional Loss Prevention Investigator

ANN INC.
06.1998 - 01.2001

Bachelor of Science -

St. Thomas Aquinas College

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Deana McLees-Bailey, CFI