Summary
Work History
Overview
Education
Accomplishments
Skills
Work Availability
Quote
Timeline
SalesAssociate
Dean'na Myers

Dean'na Myers

Director of Business Development & Sales
644 Flagstaff Ct., Vacaville,CA

Summary

Respected & trusted leader with over 18 years of result-driven sales (Direct/B2B) experience in hospitals & healthcare (respiratory/medical devices, home health care & hospice). Recognized for excellent leadership in team building (start-ups, expansion, to turnarounds) by creating a culture of being approachable, listening, open, consultative, collaborative, value & care. Proven extremely effective in communication, problem-solving, market research, analytical thinking, creating & implementing strategic territory/business plans with S.M.A.R.T actions & goals (Roadmaps).Extensive experience: sales & operation P&L budgeting, forecasting & management, long-term customer relationship development, employee development including engagement strategies and wellbeing plans.

Work History

Director Business Development / Post Acute Care

MD Choice Hospice / Providers Choice HH
Walnut Creek , CA
03.2023 - Current

Built strong relationships with partners to drive incremental revenue growth through joint solutions.
Created business development opportunities by establishing
relationships with key stakeholders within target accounts.
Identified potential new markets for product offerings, developed go-to-market strategies, and drove a successful service launch in markets.
Collaborated cross-functionally across the organization to ensure alignment between sales initiatives and corporate objectives.
Increased key accounts by 25.
Grew Hospice census by 115% within the first year.
Expanded into the Sacramento Area.
Cultivated solid professional relationships with suppliers and key clients to drive long-term business development.

Post Acute Care Manager

Parent's Care "Mom"
Vallejo , CA
05.2022 - 03.2023

Developed and implemented a care management plan to address the needs and goals.
Promoted integrations of long-term services and support to enhance continuity of care.
Collaborated with multi-disciplinary staff to improve overall patient care
and response times.

Area Sales Manager

Bridge Hospice & Home Health
Walnut Creek , CA
05.2021 - 05.2022

Achieved 144% Medicare Admission goal in first 6 months with company:

Increased Branch Census from 109 to 162 = 500% increase within the first year. New Account Executive surpass Rookie goal to Veteran goal in a new outlined market. Consist performing Account Executive move to high performing with an increase that earned 1 of them Regional Marketer of the year for 2021.

  • Conducted monthly training seminars to assist teams with the development of marketing plans.
  • Developed a team target marketing growth plan with collaboration & buy in with each Account Executive which included an individualized plan for AE.
  • Elevated sales by 125% through effective team leadership, new program development, and innovative marketing strategies.
  • Measured key performance indicators, tracking weekly and quarterly volume and revenue figures to meet targets.
  • Identified prospects to foster growth for new business partnerships to build pipelines.
  • Monitored sales team performance and provided effective training to help each reach targets.
  • Established productive and professional relationships with key personnel in assigned customer accounts.
  • Utilized customer relationship management software to maintain records of customer activities and networking opportunities.
  • Developed and implemented strategic sales plans to accommodate corporate goals.

Regional Admissions Coordinator Supervisor

Providence- St. Joseph HCN
Santa Rosa , CA
02.2018 - 05.2021

Developed, managed & covered 7 Home Health Admissions Coordinators for 3 hospitals case managing all patients requiring home healthcare largest increased “Organic” growth in Northern Ca. The region grew 260% to goal.

  • Compiled and analyzed marketing data to generate reports for corporate office.
  • Developed and implemented strategic targeted recruitment and marketing plan.
  • Establish forecasts and budgets for Internal Home Health Care
  • Create and teach leadership / emotional intelligence training
  • Establishing partnerships with internal/external Healthcare networks including Hospitals, Skilled Nursing Facilities, Home Healthcare Providers, & DME
  • Created unique solutions during COVID breakout by working with team members and customers to find workable solutions.
  • Handled insurance claim duties and verified that each met standards of admissions.
  • Performed site evaluations, customer surveys and team audits.
  • Organized and participated in health fairs to raise awareness of organization's mission and services.

West Regional Manager

PACIFIC PULMONARY SERVICES
Fairfield , CA
12.2015 - 09.2017

Improved company's P&L by spearheading a company-wide new product initiative & implementation which exceeded roll-out projection by 3 Million dollars fiscal year & totally 7.5 million dollars. Assisted in facilitating & negotiating Sub-contracting to avoid a company wide projected loss of 35 million. Increased growth & profits in the West Region from Operating in the red to a 1.2 million profit.

  • Established sales goals and strategies that contributed to increased growth in sales and profitability.
  • Implemented creative sales and marketing strategies to assist sales team with reaching targets.
  • Created presentation materials for sales, customer relations and management purposes.
  • Initiated partnership with Corporate Business Development Team co-created new product initiative that successfully added revenue stream of over $650,000 monthly exceeded the budgeted projection by $250,000 a month.
  • Successfully Co-Managed Western Region (17 California & 3 Northern Nevada sites) P&L of 32 Million including 2.5 Million dollar Fiscal year improvement/increase. #1 performing region & largest team company-wide with direct reports of 4 District Sales Managers and 4 District Operations Managers with indirect reports of 116 OPS & 39 Sales.
  • Spearheaded, implemented & improved a new enterprise cloud solution(Parachute)for ordering, tracking, and reporting internally & externally. Decreased revenue cycle time and increased number of orders by users.
  • Strengthened company's business by leading implementation of Competitive Bid subcontracting which avoided a 40% company-wide market loss.
  • Juggled multiple projects and tasks to ensure high quality and timely delivery.

Regional Director

SuperCare Health
Fairfield , CA
12.2012 - 12.2015

Strengthened company's business by leading start-up & implementation of Supercare Health's Northern California Region: worked directly with all departments, agencies, clients, & management to successfully expand by 5 branches, 32 staff members, improved quality of service in Northern California Durable Medical Market and company's footprint by 300%

  • Analyzed team performance on weekly basis through a review of in-depth reports.
  • Collaborated in the development & implementation of company-wide new revenue streams through nontraditional DME covered products which generated an additional revenue average of $1.5 Million monthly equaling $18 Million Fiscal Year.
  • Co-created company-wide training & coaching education program that ensured smooth adoption of new products & increased volume of all products & services including a disease management program increasing company value.
  • Initiated roll-out of new enterprise specialized products & care team "Superkids division" increased quality of care & created clear division from competitors.

Overview

11
11
years of professional experience

Education

Associate of Science - Business Administration And Management

Heald College - Central Administrative Office
Walnut Creek, CA
08.1988 - 08.1992

Accomplishments

  • Western Providence Health Care Covenant Value Award for "Integrity" 2019-2020
  • Awarded Highest Performing Region in Sales & OPS- 2016 - Pacific Pulmonary Services
  • Presidents Club - 2005 - 2017 Supercare Health & Pacific Pulmonary Services
  • Awarded Employee National "Value Award for Integrity" – 2011 -Pacific Pulmonary Services
  • Spartan Race 2013 to Present: (OCR) Successfully Medaled 82 races 22 Trifectas with Podiums: Seattle Super Silver Medal, Sacramento Super Bronze Medal, San Luis Obispo Ultra Bronze (2019) Big Bear Beast Bronze, Utah Ultra Silver, Hawaii Ultra Gold (2022) San Luis Obispo Beast - Silver, Sacramento - Super Silver & Sprint Bronze (2023)
  • Relay for Life Planners Committee - Event raised over $600,000 for years- 2014 - 2019

Skills

  • Market Intelligence
  • Training & Development
  • Issues resolution
  • Performance improvements
  • Top talent recruiting, hiring, and retention
  • Team building and motivation
  • Budgeting and P&L
  • Strategic planning
  • Multidisciplinary/Cross-functional team leadership
  • Territory Management
  • Sales team supervision
  • Relationship building
  • Lead qualification
  • Closing strategies
  • New Business Development
  • Accomplished manager
  • B to B sales
  • Direct sales
  • Sales presentations
  • Business development and planning
  • Database Management
  • Solution selling
  • Sales processes
  • Extensive personal network
  • Analytical problem solver
  • Coaching and mentoring
  • Strategic account development
  • Sales Reporting
  • Account management
  • Trained in consumer marketing
  • Business Case Development
  • Business development strategy
  • Business development abilities
  • Acute care treatment
  • Business opportunity development
  • Business relationship development
  • Business management and development
  • Vendor management

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

Teaching the can-do is the easiest part; the challenge is figuring out the motivation for the will-do.
Me

Timeline

Director Business Development / Post Acute Care

MD Choice Hospice / Providers Choice HH
03.2023 - Current

Post Acute Care Manager

Parent's Care "Mom"
05.2022 - 03.2023

Area Sales Manager

Bridge Hospice & Home Health
05.2021 - 05.2022

Regional Admissions Coordinator Supervisor

Providence- St. Joseph HCN
02.2018 - 05.2021

West Regional Manager

PACIFIC PULMONARY SERVICES
12.2015 - 09.2017

Regional Director

SuperCare Health
12.2012 - 12.2015

Associate of Science - Business Administration And Management

Heald College - Central Administrative Office
08.1988 - 08.1992
Dean'na MyersDirector of Business Development & Sales