DEANNA WELD
ROANOKE,VA
Summary
Results-driven Business Leader with a proven track record in new business development, as well as managing existing product portfolios. Experienced in vendor management and contract negotiations, developing successful relationships and optimizing financial terms Expert in managing high-value projects and fostering stakeholder relationships, ensuring profitability and customer satisfaction.
Overview
32
32
years of professional experience
Work History
Business Owner
Two And A Half Sisters
08.2009 - Current
- Developed brand concept and business case to launch and manage successful retail boutique with over $250K in gross sales annually
- Researched and sourced products to sell both in store as well as on the online platform
- Evolved marketing and product strategies to meet changing customer and market conditions
- Managed daily operations to include both customer, vendor and staff management.
Business Manager, Product Development
Capital One
01.2003 - 03.2009
- Successfully managed product development life cycle to develop, test and launch products for the fourth largest issuer of Visa and MasterCard.
- Led cross functional team, both direct and indirect reports, of business analyst, branding, risk management and servicing to ensure new products met the needs of all stakeholders
- Evaluated and monitored product profitability, market conditions as well as customer satisfactions to evolve products as required
Senior Relationship Manager
Capital One
03.1998 - 01.2002
- Managed existing portfolio of highest grossing cross sell products and vendors for credit card base exceeding revenue targets
- Led both internal and external teams to deliver new credit monitoring product maximizing both customer satisfaction as well as revenue
- Negotiated contracts with suppliers and vendors, securing favorable terms for the company while maintaining strong relationships.
Project Manager, Cross Sell
Crestar Bank
04.1992 - 03.1998
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
Education
Bachelor of Arts -
Roanoke College
Roanoke, VirginiaSkills
- Business Development and Management
- Strategic Decision-Making and Planning
- Relationship Building
- Vendor Management and Negotiation
Timeline
Business Owner
Two And A Half Sisters
08.2009 - Current
Business Manager, Product Development
Capital One
01.2003 - 03.2009
Senior Relationship Manager
Capital One
03.1998 - 01.2002
Project Manager, Cross Sell
Crestar Bank
04.1992 - 03.1998
Bachelor of Arts -
Roanoke College