Deborah Bentley
Maryville,TN
Summary
Results-driven professional with extensive experience in sales, customer satisfaction, and operations management. Known for leadership in developing training programs, mentoring team members and improving customer service strategies, leading to enhanced operational efficiency and increased customer satisfaction.
Overview
6
6
years of professional experience
Work History
Sales Director
Five Star Senior Living
Knoxville, TN
12.2024 - 06.2025
- Established relationships with referral sources to increase community visibility and outreach.
- Implemented CRM tools for tracking leads, managing follow-ups, and analyzing sales data.
- Coordinated with operations staff to ensure seamless transition from sales to resident care services.
- Built relationships with customers and industry professionals to establish long-term business growth.
- Negotiated contracts with vendors, suppliers, distributors and other businesses.
- Analyzed customer feedback to identify areas for improvement in products and services.
- Collaborated with other departments such as marketing, operations and finance in order to ensure successful outcomes from sales initiatives.
- Resolved customer complaints quickly by providing satisfactory solutions or refunds.
- Pursued sales deals by qualifying clients, building individualized proposals, and preparing final contracts.
Fixed Operations Director
Camping World RV Sales
Marion, North Carolina
05.2024 - 12.2024
- Implemented training programs for staff on customer service standards.
- Coordinated maintenance schedules for service equipment and tools.
- Developed operational policies to enhance workflow efficiency across teams.
- Evaluated employee performance and provided constructive feedback regularly.
- Analyzed customer feedback to identify areas for operational improvement.
- Monitored different departments for efficient use of employee and material resources.
- Developed and deepened positive relationships with team members, customers and manufacturer representatives.
- Developed and implemented strategies to improve customer service satisfaction in the Fixed Operations Department.
- Coached, mentored, and trained staff members on best practices within the Fixed Operations Department.
- Oversaw daily operations, including scheduling, staff management, budgeting, and forecasting in the Fixed Operations Department.
- Supported managers, leaders and staff in achieving goals while ensuring compliance with guidelines and best practices.
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
- Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
Learning & Development Coordinator
Camping World RV Sales
Marion, North Carolina
04.2021 - 05.2024
- Managed training materials and resources for effective learning delivery.
- Conducted needs assessments to identify skill gaps within the organization.
- Collaborated with management to align training initiatives with business goals.
- Created job aids such as user manuals, quick reference guides, and videos to support the implementation of new processes or technologies.
- Coached individuals on soft skills such as communication, problem solving, teamwork.
- Maintained a library of instructional materials for use by trainers in classroom settings.
- Provided guidance on career paths and professional development opportunities for employees.
- Led training classes and recorded instruction for later use.
- Maintained corporate responsibility by staying up-to-date with laws affecting human resource training programs.
Parts and Service Director
Camping World RV Sales
Knoxville, Tennessee
05.2019 - 04.2021
- Managed parts inventory to ensure availability and accuracy of stock levels.
- Oversaw service scheduling to optimize technician efficiency and customer satisfaction.
- Analyzed service reports to identify areas for improvement in operations.
- Facilitated regular team meetings to discuss performance and address challenges collaboratively.
- Resolved customer complaints in a timely manner while maintaining high levels of customer satisfaction.
- Analyzed monthly financial reports to determine profitability of each department.
- Created strategies to improve customer relations within the service departments.
- Ensured compliance with all safety regulations in the shop environment.
- Reviewed technician time cards on a weekly basis for accuracy and efficiency.
- Performed regular inspections of shop facilities to maintain cleanliness standards.
- Supervised the daily operations of the parts and service departments.
- Resolved customer disputes or escalated them when necessary to management team.
- Remained calm and professional in stressful circumstances and effectively diffused tense situations.
- Reviewed completed work to verify consistency, quality, and conformance.
Education
RVTI Level 1 Technician - RV Electrical, Propane, Generators, Plumbing, HVAC
RVTI
Marion, NC10-2022
High School Diploma -
Santaluces Community High School
Lantana, FLSkills
- Customer relationship management
- CRM implementation
- Contract negotiation
- Sales data analysis
- Operational policies
- Team collaboration
Words to Live By
- There is no greater return on investment than your people. If they feel they matter and are treated with kindness and respect, they will treat your customers right and create loyalty in your brand. So simple yet so many companies get caught up in the newest, shiniest strategy, forget the basics, and then wonder why their customers and employees are unhappy and their profits and reputation are sinking.
Timeline
Sales Director
Five Star Senior Living
12.2024 - 06.2025
Fixed Operations Director
Camping World RV Sales
05.2024 - 12.2024
Learning & Development Coordinator
Camping World RV Sales
04.2021 - 05.2024
Parts and Service Director
Camping World RV Sales
05.2019 - 04.2021
RVTI Level 1 Technician - RV Electrical, Propane, Generators, Plumbing, HVAC
RVTI
High School Diploma -
Santaluces Community High School