Deborah Parker Wong
San Francisco,CA
Overview
28
28
years of professional experience
Work History
Global Wine Editor
SOMM Journal
01.2004 - Current
- Company Overview: Authors content covering the global wine industry for national print and online magazines serving the beverage and hospitality industries
- Reports on the people, products and trends that are driving the domestic and global wine and spirits industries
- Monitors emerging wine-growing regions, trends in consumption and consumer behavior, regulatory changes, and domestic and international industry commerce
- Identifies breaking news, advances in technology and developments in the global wine supply
- Maintains a strong rapport with a vast network of industry opinion leaders, producers, sommeliers, wine buyers, distributors, importers, and retail buyers
- Travels on assignment to wine-growing regions to report on current vintages and developments
- Authors content covering the global wine industry for national print and online magazines serving the beverage and hospitality industries
National Editor, USA
Slow Wine Guide
01.2019 - Current
- Company Overview: Founded in 2011, Slow Wine is Italy’s most popular wine guide, with more than 40,000 copies printed and sold
- The Slow Wine Guide USA made its debut in 2018 and was first published as a stand-alone guide in 2021 featuring 285 wineries from California, Oregon, Washington, and New York states
- The 2024 edition is compiled by a team of 14 contributors and features entries on 404 wineries
- Founded in 2011, Slow Wine is Italy’s most popular wine guide, with more than 40,000 copies printed and sold
Consultant
01.2009 - Current
- Presents technical and trade seminars and masterclasses for domestic and international producer groups from Italy, Spain, France, and South America
- Clients include - I Vini Del Piemonte, Consorzio Tutela Vini Valpolicella, Consorzio di Tutela Vini d'Abruzzo, CAVA DO, New York Wine and Grape Foundation, Sonoma County Vintners, Carneros Wine Alliance, Mendocino Winegrowers, Enartis/Vinquiry, Lodi Winegrape Commission, Lake County Winegrape Commission, Petaluma Gap AVA and Santa Cruz Mountains Winegrowers Association
- Conducts sensory and olfactory assessments of wine quality for producers, academic research studies, private investment projects and consumer panels
Deborah Parker Wong
Deborah Parker Wong
01.2017 - Current
- Company Overview: WSET Approved Program Provider
- Offering Level Two and Three Wine & Spirit Trust Education certifications to winery clients and private students in California
- Courses provide team building and professional development experiences and a pathway for entrance in to and advancement in the wine industry
- WSET Approved Program Provider
Director of Education
Discover Wine & Spirits Academy
01.2013 - 01.2017
- Directed a team of eight WSET educators and taught Level 2 and Level 3 Wine and Spirit Education Trust curriculum in San Francisco, Napa, Santa Barbara and Los Angeles
- Responsible for personally delivering approximately 25% of the WSET Level 2 certification courses in the U.S
- In 2016
Consumer Educator and Team Manager
Beaulieu Vineyard
- 01.2004
- This dynamic project involved directing a team of seven consultants in delivering a Beaulieu Vineyards’ consumer education tasting program to audiences throughout the Greater Bay Area
- Managed seven wine professionals who delivered in-depth consumer education tasting seminars on the history and products of Napa Valley's oldest continually-operating winery
- Extensive public speaking experience presenting to groups of all sizes and demographics including seated tastings at the Commonwealth Club, UC Berkeley Extension, and PC magazine
- Exceeded aggressive goals for the June 2002 campaign contributing to the renewal of the campaign for 2003
Agency Co-Director
The Medialink Group
01.1997 - 01.2002
- Joining the agency as Senior Account Executive and achieving the role of Co-Director entailed managing a broad spectrum of accounts through all phases of strategic planning and tactical implementation
- Practice areas included software, business intelligence, IT services, ecommerce, consumer commodity and luxury brand accounts ranging from venture-funded startups to $500 million public companies
- Co-directed project work for the agency with founding partner
- Demonstrated ability to conceive and execute highly successful public relations and marketing campaigns
- Excelled in analyst relations, integration of PR into existing sales and marketing programs, and strategic communication with both internal and external audiences
- Management of account teams comprised of senior account executives, account coordinators, administrators and interns
Timeline
National Editor, USA
Slow Wine Guide
01.2019 - Current
Deborah Parker Wong
Deborah Parker Wong
01.2017 - Current
Director of Education
Discover Wine & Spirits Academy
01.2013 - 01.2017
Consultant
01.2009 - Current
Global Wine Editor
SOMM Journal
01.2004 - Current
Agency Co-Director
The Medialink Group
01.1997 - 01.2002
Consumer Educator and Team Manager
Beaulieu Vineyard
- 01.2004
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