Deborah A. Keehner

• Schedule speakers, presenters, and performers for events or programs including all lectures, fitness programs and crafts.
• Welcome and host all programs.
• Manage all logistics for programs such as audio and visual equipment, catering, and transportation.
• Collaborate with marketing team to create promotional materials for events.
• Maintain the library's event calendar and keep up-to-date records of all programmers and participants registered for events.
• Identify areas where improvements can be made in order to enhance future events.
• Monitor feedback from attendees throughout each stage of the program or event.
• Collaborate closely with other departments to ensure successful execution of events.
• Draft event program outlines, agendas, budgets and content for programs, meetings and conferences.
• Resolve any issues that arose during the course of an event or program.
• Ensure safety protocols and library policy were followed at all times during the event.
• Develop and implement all community outreach programs to engage local businesses and residents.
• Manage and coordinate all Bookmobile visits in the community including senior centers, preschools, the Oceanside School District, Oceanside community festivals and various houses of worship.
• Liaison for Oceanside school district, coordinates and administers projects to cultivate and nurture a collaboration between library and school committee.

Planned strategy, designed and strategically implemented all marketing initiatives, partnering with Assistant Director.

● Managed marketing efforts, including monitoring in-person and virtual traffic data to gauge success of campaigns in terms of public attendance and engagement metrics.

● Served as Social Media Manager, creating / curating and posting on social media information surrounding programs, community events, and diverse library resources.

● Played instrumental role in the design and format of the library website.

● Created content for monthly newsletter, brochures, press releases and other promotional materials.

● Designed and filmed (including digital editing) all promotional videos, wrote scripts and directed staff in acting.

● Created the Library's Outreach Department by launching and developing the Library's Bookmobile- worked on all the technology for the bookmobile and designed wrap of vehicle.

● Collaborated effectively with organization employees at all levels. Assists and runs programs with Adult Program Coordinator, served as department interim point-of-contact during Coordinator’s leave; Partners with Teen Librarian on community service and outreach functions.

● Managed Marketing Calendar for all events / programs / special services, to better organize and create efficiency within cross-organizational teams.

● Designed and created hand-crafted custom invitations and stationery for clients’ special occasions and events.

● Met directly with clients to present and sell our products, while offering ideas and counsel for specific wants and needs.

● Vendor for top invitation and paper companies such as Encore, Envelopments, and the Soft Creek line of products.

● Prompted creation of company website; subsequently advised, assisted, and organized content for the Web Designer.

● Established Development Department for the high school in July 2001.

● Planned, coordinated, and supervised all fundraising programs with the Vice Principal.

● Arranged and implemented the Annual Fund.

● Coordinated all programs in support of Capital Campaign 2004 and raised $500K on its behalf.

● Cultivated and solicited targeted alumnae and other potential donors.

● Composed all solicitation and acknowledgment letters.

● Researched and wrote grants for various school projects.

● Initiated an online giving program through the Development website.

● Event Planner for all school social functions and fund raising events such as: Walk-A-Thon, Phone-A-Thon, Reunions, Career Days, Auctions.

● Managed and maintained the database of constituents.

● Trained volunteers and part-time assistants to assist in fundraising efforts.

● Collaborated with the Admissions Director to promote the school through local advertising.

● Prepared the annual report, school brochure, and alumnae directory.

● Creator and Editor of the school’s first newsletter, The Green Door.

Campbell Soup Company: V8, V8 Splash, Diet Splash: 9/00-7/01; Zurich Kemper Life: 9/00-7/01; Fort James Corporation: 7/00-10/00; United States Army: 10/99-7/00

● Assisted in the development of media plans and strategy.

● Prepared media recommendations and presentations for print and broadcast & cable TV.

● Monitored competitive advertising and compiled spending data.

● Negotiated newspaper and magazine space.

● Supervised the National Education U.S. Army Heritage project in January 2000.