Summary
Overview
Work History
Education
Skills
Certification
Timeline
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DEEPIKA P

DEEPIKA P

Saint Augustine,FL

Summary

Salesforce business analyst with 9 years of experience in the design, configuration and implementation of Salesforce solutions. Leading a team of developers, business analysts & actively working as a project manager. Ability to demonstrate & handle complex business situations and driving the team towards successful project execution.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Salesforce – Senior Business Analyst/ Business Analyst Lead

Honeywell
05.2022 - Current
  • Working on various Salesforce products (e.g., Sales Cloud, Service Cloud)
  • Strong documentation expertise in creating user stories
  • Gathering requirements & documenting in the process of working with business/ product owners
  • Expertise in creating process flows & maps using Visio/ Miro
  • Conducting Demos based on product development at different stages
  • Results-driven end-to-end email campaigns using marketing cloud
  • Creating email templates as and when required
  • Analyzing the results based on the lead-to-customer conversion
  • Data display (Result-driven information) using custom dashboards
  • Training the sales team on marketing cloud
  • Handling a team of salesforce consultants, and business analysts
  • Conducting stand-up meetings, project status meetings, and implementing agile methodologies
  • Managing multiple projects and a team of business analysts for various projects
  • Maintaining and updating the Scrum board/ Kanban board based on regular updates
  • Maintaining backlogs & PI Planning
  • Experience in project planning, budget management process, working on SOW, risk mitigation, and stakeholder engagement
  • Ensuring client satisfaction
  • Working closely with the stakeholders and freezing the scope
  • Identifying blockers and addressing the same on JIRA
  • Iteration planning & creating a Environment calendar to track the usage & readiness
  • Writing test scenarios for UAT
  • Documenting and following change processes to enable change management in releases
  • Scheduling calls with business and vendors to fulfill technical aspects
  • Working closely with the Architects in releases and project fulfillment
  • Regularly communicate complex technical issues to non-technical business leaders and technical project stakeholders
  • Monitors progress of technical issue resolution and negotiates solutions as necessary
  • Documenting information on data mapping among multiple applications
  • Identifying and implementing workforce management strategies
  • Using workforce management for analysis & optimizing certain business processes by identifying any risk
  • Using the tool to forecast & KPI’s
  • Analyzing the risks, bottlenecks of any project related issues and working towards the same
  • Acting project manager based on the need, scheduling meetings and enhancing project timelines
  • Creating project timelines and working towards meeting the timelines
  • Observation of budgets and milestones to take necessary actions.

Salesforce – Admin/ Business Analyst

Johnson & Johnson
01.2019 - 02.2022
  • Worked closely with sales team and business analysts and performed detailed analysis of business and technical requirements
  • Designed the solution by customizing various standard objects of SalesForce.com (SFDC)
  • Creating Epic, use cases, user stories & use points
  • Maintaining jira board and tracking the progress
  • Performing UAT based on the project
  • Created various Reports (summary reports, matrix reports, pie charts, dashboards and graphics) and Report Folders to assist managers to better utilize Salesforce as a sales tool and configured various Reports and for different user profiles based on the need in the organization
  • Created modern Enterprise Lightning Apps combining Lightning Design system, Lightning App builder & Lightning Component features
  • Worked in Salesforce platform to build Mobile App by enabling Lightning components for use in Salesforce1 mobile platform to make lightning application mobile
  • Worked on Account, Opportunity and other sales cloud objects
  • Working with stakeholders for project planning, budget planning
  • Playing to role of a project manager and freezing the scope
  • Risk management, PI Planning
  • Change enablement’s & Release management
  • Created Process, Maps, Profiles to build a workflow in BOOMI which is used for Integrating the Dot.com and Salesforce application
  • Used Rest API for performing synchronous events
  • Experience working on marketing cloud to send emails and create interactions
  • Connect the marketing cloud connector to combine customer data
  • Aggregate the data and creates data relationships
  • Incorporate integration solutions for customers
  • Created trigger on case and solution object to perform some business requirements on service cloud
  • Inserting the bulk data into the marketing cloud objects like Campaign and leads
  • Performing the Risk Analysis and Cost Assessment for the Project implementation
  • Created Workflow Rules, Page Layouts, Approval Process, Tasks, Email Alerts, Field Updates and Outbound Messages to manage the Workflow & Approvals
  • Documented and shared the requirements with SalesForce.com consultants for further implementation
  • Closely worked with SalesForce.com consultants while implementing the solutions for the needs of organization
  • Experience with Salesforce Admin functionalities which involves in administering, configuring, maintaining Salesforce.com application user profiles, roles, Permissions, generating security tokens, validation Rule, upgrade installation
  • Customized the Dashboards to the track usage for productivity and performance of business centers and their sales teams
  • Customized tabs for among different business user groups and business centers
  • Create various profiles and configured the permissions based on the organizational hierarchy requirements
  • Created the workflows for automated lead routing, lead escalation, alerts and custom coaching plans
  • Facilitating communication among different departments through Community Cloud platform
  • Creating a social platform to connect with partners, stakeholders and sales departments
  • Documenting community cloud flow, usage of partner portals or guest logins to keep track of internal activities or
  • Retrieved some data and its functionality from third-party API’s and displayed within the lightning component
  • Making reusable pages that can be used in multiple locations
  • Experienced in populating data from sandbox to sandbox and sandbox to production environment using GitHub
  • Provided the training to the internal business users to use the application and develop their own custom reports
  • Performed the role of support engineer for the internal users and helped them in getting used to the application, generated reports and saved them for further access to the users
  • Involved with Salesforce.com Premier Support and handled the support cases with the help salesforce.com support
  • Administrated and monitored the company’s Salesforce CRM application
  • Used refined global search in Lightning by developing Apex classes and controllers.

Salesforce Business Analyst /Admin Data

JPMC
07.2017 - 12.2018
  • Developed various Custom Objects, Tabs, Components and Visual Force Pages and Controllers
  • Configured the application with high level security by creating User Profiles, Roles, Permission Sets, and setting Organization Wide Defaults and Sharing Rules
  • Requirement gathering – Features, Epics, User story, Tasks & Backlog creation
  • Movement on JIRA
  • Working with Lighting web components to make the application user friendly and embedding the LWC into web pages
  • Responsible for Implementing Salesforce.com for the Help Desk and Change Management Group
  • Created and deployed Several Reports using salesforce.com platform
  • Create cloud based platform to improve the productivity of complex third party service providers
  • Interacted with the Salesforce.com premium tech support team on a regular basis
  • Experience working on Sales and Service Cloud platforms to enhance better sales and marketing support to the stakeholders
  • Involved in Data mapping specifications to create and execute detailed system test plans
  • The data mapping specifies what data will be extracted from an internal data warehouse, transformed and sent to an external entity.

Salesforce Developer /Admin

BCBS/Florida Blue
05.2016 - 06.2017
  • Involved in Salesforce.com Application Setup activities and customized the apps to match the functional needs of the organization following the agile development methodology
  • Performed the roles of Salesforce.com Administrator / Implementer in the organization
  • Interacted with various business team members to gather and documented the requirements, and implemented the requirements on Salesforce.com platform and Force.com IDE Plug-in using Eclipse
  • Closely worked with SalesForce.com consultants while implementing the solutions for the requirements
  • Worked on various salesforce.com standard objects like Accounts, Contacts, Leads, Campaigns, Reports and Opportunities
  • Created Workflow Rules and defined Related Tasks, Time Triggered tasks, Email Alerts, Field updates to implement business logic
  • Extensively Used Data Loader for insert, updates, and bulk import for Accounts, Contacts, Leads and Opportunities
  • Customized the Dashboards to the track usage for productivity and performance of business centers and their sales teams
  • Designed, Implemented and deployed the Custom objects, Custom Fields, and Custom Tabs to suit to the needs of the application
  • Created Page Layouts, Search Layouts to organize fields, Custom links, related lists, and other components on a record detail and edit pages
  • Created Custom Objects and defined Lookup and Master-detail relationships on the objects and created Junction Objects to establish many-to-many relationship among objects
  • Create various Profiles and configured the Permissions based on the organizational hierarchy requirements of Emblem Health
  • Customized tabs for among different business users groups and business centers
  • Created the workflows for automated lead routing, lead escalation, alerts and custom coaching plans
  • Built monthly/annual Custom Reports and deployed them for different business user levels
  • Implemented Escalation Rules, Automatic Case Generation and their escalation to call center representative, and generated email alerts for quick issue resolution
  • Environment:
  • Saleforce.Com Platform, Force.Com Sites, Apex, Pages, Data Loader, Html, Java Script, Workflow & Approvals, Campaign Management, Reports, Eclipse IDE Plug-In.

Salesforce Developer

USAA
02.2015 - 04.2016
  • Worked with business users and stake holders to create Wire frames, case diagrams, class diagrams for creating solid UI designs
  • Performing extensive programming in MYSQL to achieve all functionality
  • Implement changes and updates to website using PHP and MYSQL
  • Worked on the website from start to finish to give it a new look using HTML/CSS/Javascript
  • Used extensive HTML
  • HTML5, JavaScript, JQUERY , Adobe to give classic UI layout
  • Responsible for creating the screens with table-less designs meeting W3C standards
  • Designed dynamic and browser compatible pages using HTML, DHTML, CSS and JavaScript
  • Involved in extensive HTML/CSS coding
  • Developed CSS styles to maintain the uniformity of all the screens throughout the application and positioning of screen objects
  • Developed page layouts, navigation, animation buttons and icons
  • Applied industry best practices and standards when project requirements are lagging
  • Designed CSS based page layouts that are cross-browser compatible and standards-compliant
  • Performing the different modules like login, search and download with tracking
  • Normalized and re-indexed the database tables by understanding its schema
  • Did extensive Javascript and JQuery programming to give AJAX functionality for the website
  • Also create programs to review the data stored in the database
  • Actively involved in configuring the website in all these environments
  • Managing all backups and recovery and version control for this environment
  • Environment, Webserver, PHP, Perl and Unix, HTML, JavaScript, MYSQL, Dreamweaver, JavaScript, Angular JS, BACKBONE JS, HANDLEBARS, JQUERY

Software Developer

NSG
05.2011 - 08.2013
  • Interacted with business users groups to gather requirements for Salesforce Implementation and interacted with all levels of external and internal customers
  • Involved in integrating Web service with salesforce.com to load Leads back and forth from Salesforce.com to Legacy and vice versa
  • Perform analysis of business/technical requirements & designed the solution by customizing various standard objects of Salesforce.com (SFDC)
  • Provided data access reports to Compliance and Security ensuring that data and roles are properly defined and transparent
  • Involved in Salesforce.com Application Setup activities and customized the apps to match the functional needs of the organization
  • Designed and deployed Custom tabs, validation rules, Approval Processes and Auto-Response Rules for automating business logic
  • Created workflow rules and defined related tasks, email alerts, and field updates
  • Implemented pick lists, dependent pick lists, lookups, master detail relationships, validation and formula fields to the custom objects
  • Created page layouts, search layouts to organize fields, custom links, related lists, and other components on record pages
  • Used Force.com developer toolkit including Apex Classes, Apex Triggers and Visual force pages to develop custom business logic
  • Worked on various Salesforce.com standard objects like Accounts, Contacts, Cases, Leads, Campaigns, Reports and Dashboards
  • Created custom Dashboards for managers home page and gave accessibility to dashboards for authorized people
  • Executed various levels of Unit, Integration, User acceptance and Operational acceptance testing to prove that system conform to specifications of business and quality requirements
  • Participated in Weekly Change control meetings and performed application and global impact analysis
  • Environment
  • Salesforce.com Platform, Workflow and Approvals, Reports, Dashboards, Custom Objects, Tabs, Email Service, Visual Force Pages, Data Loader, Agile.

Education

MBA - Business Administration – Marketing

GITAM UNIVERSITY
Visakhapatnam
08.2011

Bachelor of Science - Computer Science and Engineering

Andhra University
Visakhapatnam
04.2009

Skills

  • Business Requirement Gathering
  • Business Process Analysis
  • Multiple application integration
  • Data Integration & Management
  • Project Management
  • User Training & Support
  • Scheduling Demo Sessions
  • User Acceptance Testing
  • Reporting & Dashboards
  • Cross functional Collaboration

Certification

Salesforce Administrator (ADM 201). Salesforce.com Certified Force.com Developer (PD1) Salesforce Business Analyst

Timeline

Salesforce – Senior Business Analyst/ Business Analyst Lead

Honeywell
05.2022 - Current

Salesforce – Admin/ Business Analyst

Johnson & Johnson
01.2019 - 02.2022

Salesforce Business Analyst /Admin Data

JPMC
07.2017 - 12.2018

Salesforce Developer /Admin

BCBS/Florida Blue
05.2016 - 06.2017

Salesforce Developer

USAA
02.2015 - 04.2016

Software Developer

NSG
05.2011 - 08.2013

MBA - Business Administration – Marketing

GITAM UNIVERSITY

Bachelor of Science - Computer Science and Engineering

Andhra University
Salesforce Administrator (ADM 201). Salesforce.com Certified Force.com Developer (PD1) Salesforce Business Analyst
DEEPIKA P