Deion Johnson
Richmond,TX
Summary
Resourceful and execution-driven business operator with hands-on experience in product development, e-commerce operations, financial modeling, and digital marketing. Proven capacity to manage complex workflows, coordinate cross-functional teams, and deliver results under lean budgets. Brings strong analytical rigor, operational discipline, and end-to-end ownership toward building and scaling consumer brands.
Overview
3
3
years of professional experience
Work History
Business Operations & Growth Intern
Pomy
01.2024 - Current
- Managed full lifecycle development and launch of multiple consumer cleaning SKUs, including sourcing, pricing, quality control, packaging design, regulatory compliance, and Amazon FBA setup.
- Led all supply chain functions: manufacturer communication, Pre-Shipment Inspections, production scheduling, freight coordination, customs documentation, and Amazon inbound logistics.
- Built performance-driven PPC frameworks across Amazon, Meta, TikTok, and Google; executed budget allocation, keyword research, bid strategies, and reporting dashboards.
- Conducted data-driven competitor assessments using Helium 10 and Marketplace Analytics to inform listing optimization, positioning, and pricing architecture.
- Developed financial forecasting models for cash flow, TACoS sensitivity, inventory velocity, reorder thresholds, and long-term operational planning.
- Oversaw a distributed team of contractors in PPC, design, CRO, creative production, and social media, ensuring timely delivery of all launch assets.
- Established the brand's visual identity system, product packaging templates, toneboard, website structure, and creative guidelines.
- Built and maintained multichannel retail presence across Amazon, TikTok Shop, Instagram Shop, and Shopify.
Founder
EvoLabs
01.2023 - Current
- Established and managed an S Corporation focused on digital operations, product experimentation, and service-based projects.
- Directed corporate compliance, bookkeeping, budgeting, and tax planning, including Profit First allocation systems and Solo 401(k) optimization.
- Executed multiple client and internal initiatives across data analytics, product exploration, workflow automation, and financial modeling.
Education
Bachelor of Science - Economics, Entrepreneurship
University of Houston
Houston05-2026
Skills
- Excel (advanced)
- Power BI
- Helium 10
- Shopify
- Amazon Seller Central
- Google Ads
- Meta Ads
- Data modeling
- Forecasting
- Supply chain coordination
- Vendor management
- Cash flow management
- Project management
- Compliance documentation
- PPC strategy
- SEO for e-commerce
- Conversion optimization
- Analytics dashboards
- Creative direction
- Packaging development
- Brand guidelines
- Copywriting
- UGC direction
- Asset planning
- Quick learner
- Teamwork and collaboration
- Fast learner
- Problem-solving
Citizenship
U.S. Citizen
Hobbies and Interests
- Strong interest in global mobility and remote operations
- Background in athletics and long-term personal development
Leadership Achievements
- Executed end-to-end product launch on a sub-$15K startup budget with disciplined capital allocation.
- Achieved profitable unit economics during early Amazon PPC testing.
- Developed full brand deck and structured system for visual identity and product-line expansion.
Timeline
Business Operations & Growth Intern
Pomy
01.2024 - Current
Founder
EvoLabs
01.2023 - Current
Bachelor of Science - Economics, Entrepreneurship
University of Houston