Delani Morgan
The Bronx,NY
Summary
Coachable, proactive, and highly motivated individual with 3+ years of experience in Public Relations/Marketing and Administrative work. Well-versed in content writing, influencer relations, integrated campaigns, media list building, coverage tracking, auditing, social media, calendar scheduling, aiding executives, preparing deliverables, and more. Worked across various industries such as lifestyle, fintech and financial services.
Overview
5
5
years of professional experience
Work History
Mental Health Innovation Consultant
Lavender App
New York, NY
01.2021 - Current
- Using published thesis to create an app to prevent, predict, and intervene self-harm
- Share research regarding the factors that contribute to self-harm
- Draft blogs and social posts.
Associate Account Executive
Vested - Communications Agency
New York, NY
02.2022 - 04.2023
- Lead Forbes Tech and Finance Council Specialist
- Draft various thought leadership pieces to be published in Forbes
- Participate in online panel discussions on behalf of clients
- Manage various financial accounts such as: Bailard, Western Alliance, Webster Bank, Paychex, Five One Labs, Unison, Certegy, Atlanticus and Depository Trust & Clearing Corporation (DTCC)
- Support various rebranding campaigns
- Utilize Muck Rack and Cision to locate the most vital reporters for campaigns and initiatives
- Lead client meetings focused on award nominations and real estate conferences.
Graduate Associate (Junior Associate)
Vested - Communications Agency
New York, NY
06.2021 - 02.2022
- Wrote press releases, briefing documents and media coverage reports
- Updated project trackers, compiled media lists and nominated clients for awards
- Pitched to various reporters to place client stories in top publications
- Created influencer lists and recommended them to clients.
Junior Associate, Client Experience
Weber Shandwick
New York, NY
11.2020 - 01.2021
- Managed OREO and ALDI accounts and provided operational support on client projects
- Accurately maintained executional tools, trackers and reporting
- Engaged with client contacts
- Supported multiple client programs.
Social Media/Marketing Intern
Hearst - MOTOR Information Systems
New York, NY
06.2020 - 08.2020
- Lead writer for Automotive Parts Campaign and Columnist writer for MOTOR Magazine
- Created Contact list of Automotive parts manufacturers for Automotive Parts Campaign
- Posted content on Facebook, Twitter, and LinkedIn and conducted social media analyses reports
- Created strategies to improve different social media platforms (YouTube, LinkedIn, Facebook, Twitter, and Instagram)
- Drafted Press Releases and Worked on Blogs.
Public Relations & Social Media Intern
Gary Zarr & Associates
New York, NY
06.2019 - 08.2019
- Created media lists and pitches to place client stories in top publications
- Used Cision to create lists of relevant individuals for upcoming events
- Assisted in researching target publications, reporters, and bloggers
- Drafted press releases
- Built social communities for the agency and clients on Twitter, Facebook, Instagram, and other social networks.
Social Media & Marketing Manager Intern
SUNY New Paltz Office of Communications
New Paltz, New York
10.2018 - 05.2019
- Developed content strategies and researched new trends
- Monitored and controlled all social media accounts
- Posted content which lead to a significant increase in followers
- Posted news concerning the New Paltz community
- Promoted upcoming events and attended weekly meetings
- Attended large events and created stories for campus account
- Reviewed analytics data, campaigns, and audience insights.
Public Relations Intern
SUNY New Paltz United University Professions
New Paltz, New York
10.2018 - 05.2019
- Posted important content across multiple social media platforms (Twitter, Facebook, Instagram, LinkedIn, and Snapchat)
- Assisted different committees with research projects and writing reports
- Liaised with various campus departments to collaborate on different initiatives
- Scheduled and held interviews with people for upcoming newsletters and events
- Promoted important events and meetings through photography, blog posts, and newsletters.
Education
Master of Arts in Strategic Communication, Organizational Communication Courses (Human Resources), Media and Leadership Courses -
State University of New York at Oswego
12.2020
Bachelor of Arts in English / minor in Sociology -
State University of New York at New Paltz
05.2019
Skills
- Microsoft Office
- Google Drive (Docs, Slides and Sheets)
- WordPress
- SimilarWeb (website analytics & competitive traffic intelligence platform)
- Muck Rack
- Cision
- Qualtrics (Online survey platform)
- CoverageBook
- APA format
- Chicago Format
- MLA Format
Websites
Timeline
Associate Account Executive
Vested - Communications Agency
02.2022 - 04.2023
Graduate Associate (Junior Associate)
Vested - Communications Agency
06.2021 - 02.2022
Mental Health Innovation Consultant
Lavender App
01.2021 - Current
Junior Associate, Client Experience
Weber Shandwick
11.2020 - 01.2021
Social Media/Marketing Intern
Hearst - MOTOR Information Systems
06.2020 - 08.2020
Public Relations & Social Media Intern
Gary Zarr & Associates
06.2019 - 08.2019
Social Media & Marketing Manager Intern
SUNY New Paltz Office of Communications
10.2018 - 05.2019
Public Relations Intern
SUNY New Paltz United University Professions
10.2018 - 05.2019
Master of Arts in Strategic Communication, Organizational Communication Courses (Human Resources), Media and Leadership Courses -
State University of New York at Oswego
Bachelor of Arts in English / minor in Sociology -
State University of New York at New Paltz