Summary
Overview
Work History
Education
Skills
Timeline
Generic

Demetra Crenshaw-Wallace

Kennesaw,GA

Summary

Experienced Project Manager / Business Analyst with a demonstrated history of working in the logistics and supply chain industry, for consumer products.

Knowledgeable Business Analyst / Project Manager with solid background in analyzing business processes and implementing effective solutions. Specialized in identifying areas for improvement and delivering actionable insights that align with organizational goals. Demonstrated expertise in data analysis and stakeholder collaboration. Business professional with robust analytical skills and proven track record in driving impactful decisions. Strong focus on team collaboration, adaptable to changing needs, and consistently delivers results. Expertise in data analysis, process improvement, and stakeholder engagement, coupled with keen ability to translate complex data into actionable insights. Reliable and goal-oriented with commitment to excellence in every project. Experienced with leveraging data analysis to inform business decisions and optimize processes. Utilizes critical thinking to identify inefficiencies and recommend practical solutions. Track record of collaborating with cross-functional teams to achieve project goals and enhance operational performance. Business professional with comprehensive background in analyzing complex data to drive strategic initiatives. Known for enhancing operational efficiency and supporting decision-making processes through detailed analysis. Highly collaborative team member focused on achieving results and adapting to dynamic business needs. Proficient in data modeling and process improvement. Knowledgeable Business Analyst / Project Manager with solid background in analyzing business processes and implementing effective solutions. Specialized in identifying areas for improvement and delivering actionable insights that align with organizational goals. Demonstrated expertise in data analysis and stakeholder collaboration. Seasoned Business Analyst offering 20+ years of Supply Chain / Consumer Products industry success. Expert on business and systems requirements, user acceptance testing and end-user training. Accomplished at leveraging past lessons to inform future decision-making. Seasoned collaborator experienced in meeting needs, improving processes and exceeding requirements in team environments. Diligent worker with strong communication and task prioritization skills.

Overview

27
27
years of professional experience

Work History

Business Analyst, Team Lead / Project Manager

McClatchy Retail Network
Smyrna, GA
04.2025 - Current
  • Lead a team of Business Analysts, study / analyze data and make recommendations to improve processes for the overall organization by pulling large amounts of data from Microsoft Power BI and other databases.
  • Data analysis and Project Management (e.g., Excel, Smartsheet, Tableau).
  • Business process modeling.
  • Strong analytical and problem-solving abilities.
  • Interpret complex data trends and patterns and provide actionable insights.
  • Excellent verbal and written communication skills.
  • Communicate technical information to non-technical stakeholders.
  • Strong interpersonal and collaborative skills.
  • Work effectively in a team environment, sometimes coordinating with cross-functional teams to ensure project success.
  • Conduct meetings and presentations to update stakeholders on project progress.
  • Build and present dashboards to communicate project actions and progress.
  • Facilitate communication between business units and IT teams.
  • Manage multiple projects and priorities simultaneously.
  • Assist in project planning, execution, and monitoring.
  • Analyze and prioritize requirements to ensure alignment with business goals.
  • Manage Data Services team, ensuring performance expectations are met and/or exceeded.
  • Developed data-driven reports to support strategic decision-making initiatives.
  • Analyzed business processes to identify areas for improvement and efficiency gains.
  • Increased resource efficiency by analyzing detailed business requirements.
  • Increased project visibility by creating comprehensive dashboard for real-time status updates, improving stakeholder communication.
  • Developed financial models to project future growth scenarios, assisting in long-term strategic planning.
  • Increased revenue opportunities by analyzing sales data and identifying underperforming areas for targeted improvement.
  • Analyzed data to identify root causes of problems and recommend corrective actions.
  • Developed customized reports, summarizing and presenting data in visually appealing format.
  • Created dashboards to monitor and track key performance indicators.
  • Identified patterns and trends in large data sets and provided actionable insights.
  • Established clear performance metrics for the team which helped in tracking progress towards set targets effectively.
  • Created and managed project plans, timelines and budgets.
  • Developed strong relationships with stakeholders through regular communication updates, fostering trust and confidence in the team''s ability to deliver results.
  • Identified plans and resources required to meet project goals and objectives.
  • Achieved high levels of team engagement and morale by promoting collaborative and inclusive work environment.

Quality Assurance / Regulatory Affairs Manager / Legal Department

Accelerate360 LLC
Smyrna, GA
06.2020 - 04.2025
  • Assist in the development and safeguarding of new supplier onboarding programs and products, as well as manage the registration and listings of Private Labeled products with the FDA.
  • Provide significant guidance and hands on support in the development of new documents, procedures and changes to existing procedures, processes, plans and other quality system documentation within a Quality Management System.
  • Development of a QMS within a Salesforce platform.
  • Processing and submitting necessary documents to government agencies, ensuring compliance and timeliness for products regulated by the FDA.
  • Engage with the Product / Business team, coordinate and manage each process when onboarding new products and suppliers ensuring all necessary documents and information is complete.
  • FDA, Facility and Product, Annual Registrations.
  • Create and Implement Internal SOP's involving Product Recalls, Compliance Plans for Facilities as well as Supplier Onboarding.
  • Maintain Supplier and Product Quality Management System.
  • Monitor and Assess Product.
  • Skills: Project Management
  • SOP Development
  • Quality Assurance
  • Legal and Regulatory Affairs knowledge (FDA, CSPS, EPA, USDA)
  • Led regulatory submissions, ensuring compliance with FDA and international standards.
  • Developed and implemented quality assurance protocols to enhance product safety and efficacy.
  • Coordinated cross-functional teams to streamline regulatory processes and reduce approval timelines.
  • Analyzed regulatory changes, adjusting strategies to maintain compliance across product lines.
  • Established relationships with regulatory agencies, facilitating effective communication during audits and inspections.
  • Reviewed labeling and promotional materials for adherence to regulations, ensuring accurate representation of products.
  • Conducted risk assessments on new products, advising on necessary modifications for compliance readiness.
  • Worked with governance committees to make and evaluate plans.
  • Performed and documented quality control checks to maintain compliance with company initiatives.
  • Recommended improvements to processes.
  • Prioritized project-related tasks to efficiently complete essential tasks.
  • Collaborated with cross-functional teams to ensure alignment on regulatory requirements and timelines.
  • Enhanced regulatory compliance by developing and implementing effective policies and procedures.
  • Spearheaded training initiatives for staff on regulatory affairs topics, promoting a culture of continuous learning.
  • Implemented change control systems for efficient tracking and management of document revisions related to regulatory submissions.
  • Oversaw timely preparation and submission of high-quality documentation for product registrations and renewals.
  • Developed strong relationships with key stakeholders, facilitating open communication channels between organizations.
  • Championed cross-functional collaboration by establishing regular meetings with relevant departments, ensuring seamless project execution.
  • Streamlined submission processes for improved efficiency and timely approvals from regulatory agencies.
  • Managed risk assessments and mitigations, resulting in a reduction of potential compliance issues.
  • Actively participated in industry conferences and workshops, enhancing professional networks while staying up-to-date on best practices in regulatory affairs management.
  • Maintained comprehensive knowledge of regional regulations, aiding in the adaptation of strategies across international markets.
  • Worked with internal team members to accomplish regulatory goals and achieve full compliance with all products.
  • Consulted with regulatory representatives to manage filings, applications, and reports.
  • Provided responses to regulatory agencies regarding product information or issues.
  • Managed fees and applications, tracked product progress and handled all responses to regulatory inquiries.

Project Manager - JDA Flowcasting / Business Systems Analyst

ANC
Smyrna, GA
02.2017 - 06.2020
  • Presently wearing multiple hats / acting as both the Project Manager and Functional Business Analyst for the onboarding JDA Flowcasting, as well as Project Managing Acquisitions and Mergers.
  • Manage Acquisitions, Mergers and Transition Implementations from beginning to end, with every department and cross-functional team members of all levels.
  • Creates and prepares business requirement documentation and processes for Flowcasting / Replenishment and Forecasting.
  • Defines business requirements and business process flows to create detailed specifications.
  • Evaluates, recommends and co-ordinates system and/or business changes for the organization.
  • Make presentations to management, internal/external customers and the project team as required to communicate information, systems or business capabilities and confirm recommendations.
  • Liaise between Information Technology, Business Users and 3rd Party Technology providers.
  • Coordinates and participates in the development of User Acceptance Test scripts and execution of test plans, reporting on results, ensuring quality and adherence to the business requirements.
  • Acts as the functional expert for the Flowcasting applications.
  • Facilitate resolution of support incidents with the internal Development team and/or Third-Party technology providers/vendors.
  • Assists in designing and creating training materials and conducted internal training sessions for business users on technology functionalities.
  • Supports applications in configuration and setup definition and execution.
  • Supports initial application incident investigation.
  • Ensures delivery of projects that meet business objectives, on time and on budget.
  • Define and implement reporting to support business.
  • Act as key liaison to the Business Insight team.

Operations Manager, National Accounts Services

Georgia - Pacific Harmon
Atlanta, GA
05.2016 - 02.2017
  • Manage a team of Logistics Specialists for national accounts, Georgia-Pacific's Recycling Division.
  • Implement new goals and tasks; structure a completely new team to create the most efficient business processes.
  • Manage a team of Supply Chain Analysts; provide reporting on current & historical data and creation of new KPI Metrics.
  • Maintain continuous improvement in all facets of the business.
  • Metrics Reporting, Analytics and Data Manager, Create Process flows (Visio), Maps (Tableau) from data pulls (Access and Excel).
  • Account Facing Team Management for National Accounts DC's.
  • Relationship Building / Maintaining, Talent and Development & Effectiveness.

Sr. Distribution Planner, Transportation Logistics

Georgia-Pacific
Atlanta, GA
05.2015 - 05.2016
  • Create 13-week inventory distribution plan for private label product lines.
  • Consider available capacity across facilities (space and shipping).
  • Balance capital consumed, total delivered costs, required customer service levels.
  • Identify process improvement, key service trends, and cost savings opportunities.
  • Identify supply and demand imbalances and facilitate the resolution of the imbalance with the businesses and operations.
  • Create deployment transfers across 14-day horizon for associated product categories and facilities.
  • Manage inventories across multiple warehouses within specified targets to maintain complete, fill and perfect order metrics.
  • Communicate with cross-functional teams (including customer service, sales, marketing, transportation, and contacts at the facilities) to troubleshoot and identify solutions to service issues.
  • Manage product transitions, promotions, and seasonal events through execution of customer orders and depletion of old inventory to minimize write offs.
  • Manage proper data setup and settings across multiple system platforms, including JDA and SAP.
  • Maintain positive interactions, collaborate with team members, and supply chain partners, while maintaining a strong sense of urgency and customer focus.
  • Exercise sound judgment, prioritize duties, and follow tasks through to completion in a timely manner.
  • Create Process flows (Visio), Maps and data analysis (Tableau) from data pulls (Access and Excel).
  • Primary tools: JDA Load-Builder (Supply / Demand), SAP (supply, demand, allocations processing/analysis).

Supply Chain Analyst

Georgia-Pacific
Atlanta, GA
10.2013 - 05.2015
  • Provide analytical support for supply chain projects, business opportunities and private-label bids in Georgia-Pacific's Consumer Products business.
  • Assemble and analyze data sets, identify issues and provide recommendations to support internal customers providing high quality supply chain and replenishment expertise.
  • Interpret analyses results in timely and accurate summaries to drive continuous improvement.
  • Evaluate complex problems with a customer focused approach.
  • Work across organization functions and teams.
  • Provide subject matter expertise for supply chain applications (Cost to Serve, Data Warehouse, SAP).
  • Analyze large amounts of quantitative data using Microsoft Office Suite (Excel / pivot tables, data merging and Access), Business Objects and Tableau software.

Customer Solutions / Retail Team Lead II

Georgia-Pacific
Atlanta, GA
08.2011 - 10.2013
  • Manage a team of Replenishment Analysts (RA's) providing high quality customer service and replenishment expertise.
  • Support, manage and provide value added order management services.
  • Develop and foster Customer Solutions' relationships with internal and external supply chain partners.
  • Evaluate service against GP & Customer metrics and provide Service Metrics as needed to customers and Sales.
  • Lead Status meetings with Sales, RA's and external customers.
  • Drive process improvements.
  • Focus on YOY cost improvement.

Sr. Replenishment Manager

Stepan Company
Northbrook, IL
09.2009 - 08.2011
  • Manage a team of Customer Service Representatives for Functional Products and Polymers.
  • Provide constructive feedback regarding customer service issues.
  • Development of team direct reports.
  • Provide annual reviews.
  • Manage and recommend training classes.
  • Manage (50+) Agriculture Accounts.
  • Maintain orders and research inventory and lead-times in SAP.
  • Coordinate and act as liaison between the customer and Production Control/Materials Management.
  • Implement and create new processes.
  • Participate in an On-Call After Hours management frequently.
  • Monitor after-hours emergencies for the entire company when there is an issue with either production or logistics.
  • Send communications to other Team Leads, Customer Service Reps, Plants and Customers providing them all with information about purchase order status.
  • Create/Manage Order Entry, Reporting and Inventory Management processes in the SAP system.

Consumer Information Analyst

KRAFT FOODS, Inc.
Glenview, IL
03.2006 - 08.2009
  • Support the Grocery and Pizza Business Units with various Database Analyses.
  • Quality Team.
  • Marketing and Brand Team.
  • R & D.
  • Plants.
  • Ad Hoc Analysis.
  • Period /Monthly Summary Reporting, presenting these reports to all Internal Clients.
  • Quarterly Reporting.
  • Create and Manage Daily Tracking and Reporting.
  • Special Situations Emergencies Tracking and Reporting.

CRM Database Analyst

ULTA, Inc.
Romeoville, IL
08.2005 - 03.2006
  • Managing Data for the CRM / SAP.
  • Pulling Data files for large mail lists.
  • Analyzing the mailings.
  • Forecasting future mailings.
  • Acting as liaison to outside mail vendors and data vendors.
  • Migrating data into the CRM from an in-house database.
  • Loading files for new sign-ups and mail file changes for present Beauty Club members.
  • Testing and troubleshooting various issues within the CRM and the In-house database (Report Manager).
  • Creation of Ad hoc reporting and various weekly reporting modules.
  • Creation of new processes for the 150 (+) stores regarding beauty club sign-ups.

ERP Business Systems Analyst

W.W. Grainger, Inc.
Lake Forest, IL
09.1998 - 04.2005
  • Managing Data Migration and working with SQL servers migrating data from one database or excel spreadsheet to another database (Access, Excel and Oracle databases).
  • Manage 'Frequently Asked Questions' from 389 (+) branch facilities (warehouses, call centers, counter sales field locations) nationwide.
  • Trouble Shoot second tier SAP systems issues regarding MM, PP, WM, SD, FICO and LES situations.
  • Work closely with accounting (payables and receivables), freight forwarding (Grainger International) overseeing freight processes in SAP.
  • Led team in testing and implementing new freight processes and procedures for domestic and international transportation.
  • Led team in coordinating the functionality of credit card processing in SAP.
  • Assist with fiscal year-end inventory processes.
  • Assist with any special projects.
  • The implementation of Credit Card processes.
  • Pricing Management / loading for Special Accounts.
  • American Express duplication processing issues.
  • Act as liaison between Information Systems and the 389 (+) field branches.
  • Create and run Quick Test scripts for mass maintenance regarding customer master, inventory syncing, etc.

Education

Bachelor of Science - Communications, Emphasis Journalism

Troy University
Troy, Alabama
06.1989

Skills

  • SAP – MM, SD, FICO, BW, ERP, CRM, PP, Allocations
  • Call Center / Customer Service Management
  • Warehouse Management (Inbound and Outbound)
  • JDA (TTN Load building, WMS, Flowcasting, Warehouse Management)
  • Microsoft Packages (Excel, Word, Access, PowerPoint, OneNote)
  • Large Data Extractions and Database System Management, Large Project Data Analysis
  • Project Management Tools: Microsoft Project, Smartsheet, JIRA
  • Familiar with and studying Agile Project Management software, Salesforce, Tableau Software and Business Objects
  • Professional communications / Presentation skills
  • Product Regulatory and Quality knowledge / FDA Annual registrations

Timeline

Business Analyst, Team Lead / Project Manager

McClatchy Retail Network
04.2025 - Current

Quality Assurance / Regulatory Affairs Manager / Legal Department

Accelerate360 LLC
06.2020 - 04.2025

Project Manager - JDA Flowcasting / Business Systems Analyst

ANC
02.2017 - 06.2020

Operations Manager, National Accounts Services

Georgia - Pacific Harmon
05.2016 - 02.2017

Sr. Distribution Planner, Transportation Logistics

Georgia-Pacific
05.2015 - 05.2016

Supply Chain Analyst

Georgia-Pacific
10.2013 - 05.2015

Customer Solutions / Retail Team Lead II

Georgia-Pacific
08.2011 - 10.2013

Sr. Replenishment Manager

Stepan Company
09.2009 - 08.2011

Consumer Information Analyst

KRAFT FOODS, Inc.
03.2006 - 08.2009

CRM Database Analyst

ULTA, Inc.
08.2005 - 03.2006

ERP Business Systems Analyst

W.W. Grainger, Inc.
09.1998 - 04.2005

Bachelor of Science - Communications, Emphasis Journalism

Troy University

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