Dynamic SaaS leader with a proven track record at Attentive, excelling in cross-functional collaboration and customer-centric product development. Spearheaded initiatives that drove retention and growth for over 1,000+ e-commerce brands, leveraging data analysis and strategic communication to influence product roadmaps and enhance customer satisfaction.
- Recruited, managed and developed publisher relationships on behalf of advertisers in the travel and finance verticals
- Lead optimization efforts with publishers including commission adjustments and paid media campaigns from coordination to execution
- Evaluated client goals and budget to develop strategy to optimize performance while respecting resources
- Assisted in building and presenting the advertiser strategy presentations and quarterly business reviews of results
- Worked closely with the Account Manager and Account Representative to address all client needs and provide technical and administrative support