DENISE BAUER
LATROBE,PA
Summary
Experienced Sales Representative with a strong record of delivering high performance and implementing effective sales strategies. Skilled in identifying profitable business opportunities, qualifying prospects, and building successful partnerships. Adept at leading and developing teams, inspiring others to reach their full potential.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Senior Account Specialist
Novartis, Inc.
01.2024 - Current
- Promotion of Entresto and Leqvio to Cardiologist, Internal Medicine and Primary care providers
- Building Buy and Bill offices, successful in setting up 3 new offices
- Drove Entresto sales Q2; 102% to goal, Q3 100% to goal
- Grew Leqvio writers to 15 new writers
- Relaunched Leqvio in a large potential account that was stagnant when I started. 6 new writers and now the 3rd largest practice in the territory
- Strategic in having accounts run ICD-10 codes to better identify patients
- Team player as well as highly effective working independently
- Influencing long lasting relationships and gaining access to drive business
- Mentor circle participant
Northeast Regional Sales Manager
Akili Interactive Inc.
09.2021 - 09.2023
- Developed and implemented strategic sales plans to increase market share in the Northeast region
- Created and maintained relationships with key customers, vendors and partners in the region
- Analyzed customer feedback and identified opportunities for improvement in products and services
- Conducted regular meetings with regional sales staff to review performance metrics
- Provided training on product knowledge, sales strategies, customer service skills and industry trends
- Developed promotional campaigns to increase brand awareness in the Northeast region
- Negotiated contracts with customers to ensure maximum profitability for the company
- Identified potential new markets within the Northeast region for expansion of sales efforts
- Assessed current customer needs and provided solutions tailored to their requirements
- Collaborated with the marketing team to develop effective advertising campaigns targeting local audiences
- Maintained accurate records of all sales activities including customer interactions, orders placed, contracts signed
- Organized trade shows, conferences and other events as part of promotional campaigns
- Consistently met or exceeded monthly, quarterly, annual sales targets set by management
- Provided timely reports on regional sales performance against goals established by management
- Met regional sales objectives by developing and implementing promotion strategies, coordinating sales teams and servicing key accounts to fortify business relationships
- Supervised sales strategy, training, team structure and communication of regional sales programs
- Led, coached and developed employees to achieve sales goals
- Held meetings with each representative to talk one-on-one, resolve issues and provide tailored training
Sales Account Executive
Akili Interactive Inc.
09.2021 - 08.2022
- Aiding in developing and executing an innovative sales model, and continuing to drive optimization in customer outreach; Establishing and retaining relationships with assigned target HCPs leading to awareness, trial and advocacy for the brand experience
- Cross functional collaboration with multiple teams across Akili
- Support offices in prescribing and supporting patients with EndeavorRx
- Mentor and coach new hires
- Delivered educational lectures and seminars on evidence-based practice guidelines
- Facilitated effective communication between healthcare professionals at all levels of the organization
- Generated new sales leads through cold calling and networking activities
- Organized client visits, presentations, product demonstrations and trade shows
- Maintained accurate records of all sales and prospecting activities
- Utilized CRM software to track leads and manage accounts throughout the sales cycle
- Initiated contact with prospects via email campaigns or cold calls in order to generate leads
- Sourced new sales opportunities through inbound lead follow-up
- Prepared presentations, proposals and sales contracts for existing and potential accounts
- Top sales performer, exceeding quota Q4 2021, Q1 2022 and Q2 2022
- Growing territory by 110%
Sales Account Executive
Freespira Inc.
08.2018 - 08.2022
- Develop and implement tactical sales strategy for the region; Negotiate market access contacts for health plan policies; Grew region from non-existent in 2018 to 678 clinicians as of Q1 2021; Company leader in large accounts
- Developed relationships with key decision makers in target accounts
- Conducted sales calls to introduce products and services to potential customers
- Prepared customized presentations for prospective clients
- Maintained accurate records of all sales activities in the CRM system
- Managed multiple client accounts simultaneously while providing excellent customer service
- Developed strategic plans for long-term growth with major clients
- Followed up on leads generated from marketing campaigns
- Utilized data analysis techniques to identify areas of improvement in the sales process
- Collaborated closely with internal teams such as marketing, operations, finance, to ensure successful execution of projects
Clinical Account Specialist
Hologic
03.2006 - 06.2018
- Sales and Marketing Ambassadorship; collaborate on new strategies and technologies for the business; Converted Allegheny Health Network biopsy business
- 2017 at 101% to quota; #1 in TuMark marker sales in the region; OmniMark launch team, new technology to market; Brevera video launch producer and star, 3 videos in total; 1st to close the marker promotion Dec
- Optimizing cross functional collaborative relationships with Mammo Specialist, Account Manager and Interventional Account Managers-increasing presence and support at targeted accounts
- Examines market changes and opportunities to ensure implementation of marketing strategies
- Leadership Role in my district
- Assist with medical procedures i.e
- Radiologists, Breast Surgeons and General Surgeons
- Educate staff on current products; Support the sales and marketing team by providing business expertise that improves access to potential/current customers
- Serves as an educational resource to radiologists, management and technologists in regards to the changing markets for customers within the breast arena
- Participates with Account Managers, Regional Managers & Marketing Development Manager in selecting targeted accounts
- Exercises control over resources, budgets and expenses; Stabilize business in a declining market
- Operating Room Certified 2006-current
- Conducted in-service training sessions for hospital staff on the proper utilization of medical equipment
Education
Master of Business Administration (MBA) - undefined
Seton Hall University
Bachelor of Arts (BA) - Nuclear Medicine
Indiana University of Pennsylvania
Certificate Degree - Nuclear Medicine
University of Findlay
Skills
- Account Management
- Strategic Planning
- Sales Coaching
- Sales Tracking
- Territory Growth
- Business Development
- Project Management
- Budget Management
- New Account Development
- Deal Closing
- Team Building
- Sales Leadership
- Performance Evaluations
- Lead Generation
- Forecasting & Reporting
Certification
Board Certified, Nuclear Medicine, ARRT, Current
Previous Experience
Excel Westmoreland, Nuclear Medicine Technologist
Timeline
Senior Account Specialist
Novartis, Inc.
01.2024 - Current
Northeast Regional Sales Manager
Akili Interactive Inc.
09.2021 - 09.2023
Sales Account Executive
Akili Interactive Inc.
09.2021 - 08.2022
Sales Account Executive
Freespira Inc.
08.2018 - 08.2022
Clinical Account Specialist
Hologic
03.2006 - 06.2018
Master of Business Administration (MBA) - undefined
Seton Hall University
Bachelor of Arts (BA) - Nuclear Medicine
Indiana University of Pennsylvania
Certificate Degree - Nuclear Medicine
University of Findlay