Summary
Overview
Work History
Skills
Timeline
OTHER WORK EXPERIENCE
Education
Generic

Lee FRIESEN

Santa Ana,CA

Summary

Experienced with business development, team leadership, and strategic planning. Utilizes innovative problem-solving and market analysis to drive company growth and success. Track record of building and leading cohesive teams, adapting to changing business landscapes, and delivering impactful results.

Overview

8
8
years of professional experience

Work History

Founder/Lead Installer

Panda Property Solutions
01.2024 - Current
  • Launched and operated an independent installation company servicing The Container Store’s premium custom closet systems, managing all on-site execution from install to final punch list.
  • Personally responsible for customer satisfaction, issue resolution, and quality control—ensuring a five-star experience without relying on sales infrastructure.
  • Navigated operational challenges following The Container Store’s financial downturn by reassessing growth strategy, developing new sales skills, and shifting toward scalable, self-driven opportunities.
  • Learned firsthand how to run lean, adapt quickly, and build rapport with high-end clients in fast-moving environments.

Retail Sales Consultant

Shentel Telecommunications (T-Mobile)
01.2021 - 04.2021
  • Consistently ranked as the top-performing salesperson within just two weeks post-training, credited to effective mentorship and fast adaptation to proven systems.
  • Sold premium devices and service plans by identifying customer pain points and delivering tailored solutions—focused on value, not features.
  • Transformed walk-in traffic into qualified, high-converting leads through active listening and consultative selling.
  • Maintained a deep understanding of performance metrics—tracked KPIs daily and consistently exceeded targets for revenue, conversion rate, and upsell ratio.
  • Drove increases in lifetime customer value (LTV) by positioning long-term solutions aligned with customer needs.

Sales Representative

Vivint Smart Home
01.2020 - 01.2021
  • Doubled allocated sales quota by accumulating over $400k in revenue within the first six months by focusing on trust-building, authentic conversations, and consistent follow-through—no gimmicks, just execution.
  • Successfully converted “not buying today” prospects by believing in the value of Vivint’s smart home solutions and communicating that belief with confidence and empathy.
  • Maintained strong customer relationships post-sale, managing accounts, resolving objections, and ensuring long-term satisfaction—still in touch with clients years later.
  • Took pride in the full sales cycle: prospecting, pitching, closing, and retaining—never ghosted a lead and always treated clients like family.

Sales Representative

Harrisonburg Honda and Hyundai
01.2018 - 01.2019
  • Closed 70% of qualified leads by focusing on needs-based conversations, not scripted pitches—building trust through authenticity and follow-through.
  • Consistently the top performer for high-margin “back-end” products, driving long-term customer value and increasing overall account profitability.
  • Built a robust referral pipeline by delivering results, honoring commitments, and earning client loyalty through consistent, high-touch service.
  • Prioritized relationships over transactions—clients felt heard, supported, and confident, which translated into repeat business and long-term brand advocacy.

Skills

  • Concluding high-ticket transactions
  • Fostering a 5-star customer experience
  • Responsive to business changes
  • Maintaining strong relationships
  • Effective time management
  • Decisive leadership during pivotal moments
  • Improving operational workflows
  • Ethical sales techniques
  • Marketing
  • Analytical problem-solving
  • Team leadership
  • Entrepreneurial and innovative

Timeline

Founder/Lead Installer

Panda Property Solutions
01.2024 - Current

Retail Sales Consultant

Shentel Telecommunications (T-Mobile)
01.2021 - 04.2021

Sales Representative

Vivint Smart Home
01.2020 - 01.2021

Sales Representative

Harrisonburg Honda and Hyundai
01.2018 - 01.2019

OTHER WORK EXPERIENCE

  • Led installation teams across multiple stores in the U.S., delivering premium custom closet systems for high-end residential clients with precision, professionalism, and care.
  • Acted as the primary client-facing representative, known for resolving issues proactively and leaving a lasting positive impression.
  • Balanced speed and craftsmanship in one of the company’s most detail-oriented roles—without compromising on quality or client satisfaction.
  • Personally installed and oversaw the installation of $4M+ in product over 3.5 years, consistently meeting tight deadlines and exceeding customer expectations.
  • Recognized for leadership, accountability, and being the team member clients remembered and trusted.

Education

Ongoing Self-Education & Sales Development

  • Studied principles of influence, sales psychology, and business growth through works by Dan Kennedy, Grant Cardone, Russell Brunson, Alex Hormozi, Dan Martell, and others.
  • Applied lessons learned from quota-driven sales environments, rejections, and customer wins to continuously refine strategy and execution.
  • Built a personal brand grounded in value creation, consistency, and service-first selling.
  • Some College at Mississippi State University (Pre-Med Bio-Chemistry Bachelor of Science)
  • Currently enrolled in LearnSales sales training course by Alex Beck.

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