Dentrey Gardner
Summary
Results-oriented Marketing Specialist with a proven track record of executing successful marketing campaigns. Experienced in collaborating with clients and cross-functional teams to ensure timely and budget-conscious project delivery. Proficient in identifying process enhancements and streamlining workflows for optimal efficiency. Possesses excellent organizational and communication skills. Committed to achieving excellence and making substantial contributions to organizational objectives.
Overview
8
8
years of professional experience
Work History
Marketing Research Consultant
Thirdbridge
11.2022 - Current
- Bring a wealth of experience in managing client relationships, addressing inquiries, and providing strategic solutions. With a keen eye for detail and strong communication skills, I excel in understanding client needs and ensuring their expectations are not only met but exceeded.
- Conducted market intelligence, competitor analysis, business strategy development, and growth planning. Their team of experienced consultants works closely with clients to understand their unique needs and develop tailored solutions to drive business success.
- · Helps clients navigate market complexities, optimize their operations, and achieve sustainable growth. Their commitment to delivering valuable insights and strategic recommendations sets them apart as a trusted partner for organizations seeking to make informed business decisions.
Creative Director
The Sierra Leone Company
03.2022 - Current
- Setup ad campaigns focused on engagement and brand awareness reaching over 100,000- 250,000 of combined reach and impressions.
- Orchestrated market roll-out of new products, coordinating with cross-functional teams to meet launch timelines.
- Curated B2B contracts with brick and mortar shops, including Empire Xclusive Co., for wholesale orders and managed invoicing processes.
- Tracked and managed all proto styles with vendors, ensuring timely updates in tracker system. Developed and maintained comprehensive sample tracker for all salesmen samples.
Marketing Specialist
Genpact
08.2021 - 09.2022
- Managed client calls to create and enhance digital marketing campaigns for diverse clients, including high-level, mid-market, and influencers.
- Conducted in-depth client consultations to understand their unique needs and objectives, establishing strong foundation for tailored marketing strategies.
- Collaborated with cross-functional teams to develop comprehensive digital marketing campaigns, ensuring alignment with client goals and industry trends.
- Executed targeted strategies to enhance social media presence of influencers, music artists, and product brands.
- Implemented data-driven optimizations to improve campaign performance, resulting in 20% reduction in Cost Per Lead (CPL) and maximizing return on investment (ROI).
- Monitored and analyzed campaign metrics, providing valuable insights for ongoing improvements and adjustments.
Assistant Director
Explore Horizons
01.2018 - 08.2021
- Initiated and executed a collaborative campaign, leveraging strategic partnerships with esteemed organizations including the Dallas Cowboys, Five Below, and Small Cakes.
- Directed strategic initiatives, collaborating with cross-functional teams to achieve organizational objectives.
- Led conceptualization and execution of high-impact marketing campaign, strategically aligning with key partners to promote center's offerings.
- Analyze monthly financial data, risk projections, expenses summaries and spearhead monthly billing and reconciliation of projects or expenses for assigned clients.
- Managed client relationships, integrating financial status into CRM systems, and implementing appropriate billing procedures to enhance client satisfaction.
- Led and motivated teams, fostering a collaborative environment for optimal performance and achievement of project milestones.
Marketing Associate
Hopeful Arms
07.2016 - 12.2016
- Edited website content and database to keep information correct and up-to-date.
- Developed marketing strategies and resolved problems to drive sales.
- Planned and executed events and marketing programs to increase qualified leads.
- Performed ongoing analysis to develop and advance future marketing strategies.
- Coordinated art and graphics creation for effective merchandising.
- Managed social media content projects to build reputation and obtain new organic traffic
Education
Bachelor of Science - Business Administration
Paul Quinn College
Dallas, TX05.2017
Skills
- Account Management( Dealing with advertising budget, check-in, email followups, client management, Data reporting)
- Soft Skills :(organization, confidentiality, time-management, problem-solving, relationship building And cross-functional collaboration, resourcefulness, adaptability, leadership
- Microsoft Office Suite (Outlook, Teams, Word, Excel, and PowerPoint), Adobe Acrobat, and Google Suite
- Social Media Advertising (Meta Ad Manager, Tik Tok Ad Manager, and Google Ads)
- Social Media Management (Hootsuite, Instagram, Twitter, Snapchat, Facebook)
- Media Design (Adobe Creative Suite and Canva, Scrl, Capcut)
Timeline
Marketing Research Consultant
Thirdbridge
11.2022 - Current
Creative Director
The Sierra Leone Company
03.2022 - Current
Marketing Specialist
Genpact
08.2021 - 09.2022
Assistant Director
Explore Horizons
01.2018 - 08.2021
Marketing Associate
Hopeful Arms
07.2016 - 12.2016
Bachelor of Science - Business Administration
Paul Quinn College
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