Summary
Overview
Work History
Education
Certification
OperationsManager
Denyel ReneVillia

Denyel ReneVillia

Yukon,OK

Summary

Strong digital transformation leader with a focus on leveraging the Salesforce platform to deliver top-tier solutions. Proficient in sales, project management and delivery, bringing strategic vision and a collaborative spirit to foster growth and efficiencies for the organization.

Overview

17
17

Years of experience in the Salesforce ecosystem

6
6

Salesforce Certifications

Work History

Director, Services Lead

Silverline
08.2022 - Current
  • Management of a portfolio of clients representing nearly $6M in annual revenue
  • Advise clients on financial industry best practices and recommend processimprovements to gain workflow efficiencies
  • Responsible for discovery, scoping and all presales activities for new business aswell as additional project phases for existing clients
  • Develop new go to market strategies and product offerings to attract variedindustry segments
  • Lead the project team to ensure successful delivery implementation of elegantlydesigned solutions
  • Serve as an escalation point for client's executive leadership teams
  • Continually exceed a utilization goal of 50% billable hours
  • Develop and maintain the FINS internal demo org

Director, Principal Consultant

Silverline
07.2021 - 08.2022
  • Work with customers or prospective customers to develop integrated solutions and lead detailed architectural dialogues to facilitate delivery of large-scale SaaS projects
  • Foster strong relationships with executives and key decision makers as a trusted partner
  • Creation and documentation of complex data models, external integration, business process automation and other custom functionality
  • Present roadmap and technology infrastructure to customers, demonstrating deep familiarity with APIs, platform infrastructure, security and integration capabilities
  • Manage project planning, resource allocation, scope, change orders and timeline
  • Continually exceed a utilization goal of 75% billable hours

Manager, Solution Architect

Silverline
03.2018 - 07.2021
  • Engage customer stakeholders to understand desired business outcomes and define success criteria and key performance indicators
  • Verbalize complex concepts in simple terms to articulate to customer stakeholders the value of a recommended solution and approach
  • Lead Discovery and requirement refinement sessions to uncover customer's business, functional, and technological requirements
  • Synthesize requirements to create clear and comprehensive user story backlog and solution design documentation
  • Design innovative Salesforce solutions involving configuration of multi-cloud Salesforce instances as well as managed packages
  • Develop and deliver technical training designed to enable and educate the customer's business end-users
  • Guide and influence existing customers on recommended upgrades and enhancements to integrated solutions
  • Continually exceed a utilization goal of 85% billable hours

Manager of Salesforce Products

Love's Travel Stops & Country Stores Inc.
02.2017 - 03.2018
  • Digital transformation solution architect of an end-to-end Salesforce implementation for a $26B family of companies with 21,000 employees
  • Provided the CEO and Executive team with a vision and strategy around increased business efficiencies, transparency and collaboration while creating a platform that will scale for future growth
  • Orchestrated the first-ever Accelerated Digital Transformation engagement in partnership with Salesforce C-level executives resulting in an elegant Heroku, Service Cloud and Marketing Cloud integrated solution
  • Facilitated the growth of the Salesforce footprint by 2,000+ users and the launch of custom solutions for all Love's business units
  • Management of the Marketing Cloud deployment with 1.5 million subscribers and monthly campaigns responsible for $700K in monthly revenue
  • Negotiation of Salesforce contracts resulting in a 66% reduction of the unit licensing cost

Salesforce Architect

Love's Travel Stops & Country Stores Inc.
02.2016 - 02.2017
  • Digital transformation solution architect of an end-to-end Salesforce implementation for a $26B family of companies with 21,000 employees
  • Provided the CEO and Executive team with a vision and strategy around increased business efficiencies, transparency and collaboration while creating a platform that will scale for future growth
  • Orchestrated the first-ever Accelerated Digital Transformation engagement in partnership with Salesforce C-level executives resulting in an elegant Heroku, Service Cloud and Marketing Cloud integrated solution
  • Facilitated the growth of the Salesforce footprint by 2,000+ users and the launch of custom solutions for all Love's business units
  • Management of the Marketing Cloud deployment with 1.5 million subscribers and monthly campaigns responsible for $700K in monthly revenue
  • Negotiation of Salesforce contracts resulting in a 66% reduction of the unit licensing cost

Business Systems Analyst III

Williams
01.2014 - 02.2016
  • Worked with C-suite executives to define sales goals and activity tracking metrics to better manage business development activities
  • Implemented the CRM solution for the business development team to drive sales revenues of $7.5B
  • Development of custom objects, workflows and approvals to provide the engineering and finance teams with a commercial project management tool that significantly streamlined business processes
  • Project manager and liaison between multiple internal departments and department heads to facilitate project collaboration
  • Data migration of existing engineering and construction project database to Salesforce

AVP, Community Engagement Manager

Tinker Federal Credit Union
01.2007 - 01.2014
  • Managed the Community Engagement/Business Development division of a credit union with $3B in assets and over 260,000 members
  • Responsible for annual strategic planning, budgeting and execution of a $3M marketing plan
  • Led the business development team to achieve member growth of 8.67% in 2012 to a goal of 2%, in an industry with an average membership growth rate of 1.2% nationwide
  • Design and implementation of the Salesforce CRM platform to manage and report on business development activities and marketing initiatives

Education

Bachelor of Arts - Administrative Leadership

University Of Oklahoma
Norman, OK
12.2007

Certification

  • Salesforce Certified Business Analyst
  • Salesforce Financial Services Cloud Accreditation
  • Salesforce Certified Sales Cloud Consultant
  • nCino Certified Commercial Banking Consultant
  • Salesforce Certified Platform App Builder
  • Salesforce Certified Advanced Administrator
  • Salesforce Certified Administrator

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Denyel ReneVillia