Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Derek Blum

Derek Blum

Santa Clarita,CA

Summary

Dynamic sales leader with a proven track record at EVS Broadcast Equipment, adept in strategic planning and CRM proficiency. Excelled in building market presence through innovative partnership development and strategic competitive assessment. Skilled in fostering customer relationships and staff management, achieving significant account growth. Highly motivated regional sales manager with exceptional analysis and leadership skills. Known for success in client retention and sales goals achievement. Offering several years of sales experience.

Overview

17
17
years of professional experience

Work History

Western Regional Sales Manager

EVS Broadcast Equipment
Santa Clarita, CA
12.2023 - Current
  • Developed and executed regional sales plans, resulting in the successful building of new markets and the acquisition of new accounts.
  • Collaborated closely with marketing and product teams to align sales strategies with market demands.
  • Developed close relationships with larger accounts, where I created partnership programs for the two parties to discuss future needs and grow the companies together.
  • Built relationships with customers, decision makers, upper management, engineers, and operators. Understanding that, although the top decision makers have the final say, they are influenced by their team, I make sure to build that relationship and knowledge of our product with the whole team.
  • Conducted competitor analysis to formulate pricing strategies.
  • Monitored customer feedback and implemented corrective actions when necessary.
  • Coordinated with other departments such as marketing, logistics, finance. to ensure smooth operations of the sales process.

Western Regions Sales Representative

Capidona Enterprise Inc.
Huntington Beach, CA
08.2014 - 04.2026
  • Prioritized and organized tasks to efficiently accomplish sales and service goals.
  • Exceeded customer satisfaction by finding creative solutions to problems.
  • Approached customers and engaged in conversation through the use of effective interpersonal and people skills.
  • Displayed strong telephone etiquette, effectively handling difficult calls.
  • Collaborated with others to discuss new opportunities.
  • Identified needs of customers promptly and efficiently.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Sales representative for the following companies in the action sports world: Von Zipper, Alien Workshop, Neff Headwear, Bataleon Snowboards, 32 Boots, etc.

ELECTRIAN & LIGHTING TECH IN TELEVISION INDUSTRY

Iatse Local 728 & Iatse Local 33
Hollywood, CA
04.2017 - 11.2023
  • Leveraged lighting software skills to input and compile data gathered from various sources.
  • Created Lighting Design for the Television and Movie Industry.
  • Conducted regular meetings with staff to discuss progress, challenges, and opportunities.
  • Researched new technologies and identified opportunities for integrating them into existing products or services.
  • Made decisions and resolved issues using critical thinking and analytical skills.
  • Shared information and resources to support problem-solving strategy.
  • Assisted in developing methods for improving existing systems used to collect, analyze, store, and report on data.

Retail District Manager

Pharmacy Boardshop
Palmdale , CA
11.2008 - 08.2014
  • Conducted regular training sessions for employees on sales techniques, product knowledge, and customer service.
  • Analyzed financial data, such as sales figures and inventory levels, to identify areas of improvement.
  • Ensured stores met or exceeded budget goals by monitoring expenses, controlling payroll costs, and increasing sales volume.
  • Coordinated with the marketing team to devise promotional campaigns that increased store traffic and revenue.
  • Monitored competition activities in the district to stay ahead of trends in the industry.
  • Created action plans for underperforming stores by analyzing current operations and identifying opportunities for improvement.
  • Resolved customer complaints in a timely manner, while maintaining high standards of customer service.
  • Developed relationships with vendors in order to negotiate better prices on merchandise.
  • Organized special events at certain stores in order to increase visibility of brand and drive additional foot traffic and sales.
  • Led sales planning, development, and account management to grow existing accounts and establish new sales accounts.
  • Scheduled store visits to ensure compliance with company policies and procedures.

Education

Business Administration and Management,

College of The Canyons
Valencia, CA

Some College (No Degree) - Business Administration And Management

Antelope Valley College
Lancaster, CA

Skills

  • Strategic Competitive Assessment
  • Sales Presentations
  • Territory Management
  • CRM proficiency
  • Contract Negotiations
  • Territory and account management
  • Upselling and Cross Selling
  • Market Research
  • Business development and planning
  • New Account Development
  • Product Knowledge
  • Decision-Making
  • Strategic Planning
  • Strategy Development
  • Customer Support
  • Partnership Development
  • Staff Management
  • Customer Relationship Management

Accomplishments

  • EVS Win of the Month, March 2024
  • 2x Emmy Award for Best Daytime Lighting
  • 2015 Sales Rep of the Year for the Action Sports Market

Timeline

Western Regional Sales Manager

EVS Broadcast Equipment
12.2023 - Current

ELECTRIAN & LIGHTING TECH IN TELEVISION INDUSTRY

Iatse Local 728 & Iatse Local 33
04.2017 - 11.2023

Western Regions Sales Representative

Capidona Enterprise Inc.
08.2014 - 04.2026

Retail District Manager

Pharmacy Boardshop
11.2008 - 08.2014

Business Administration and Management,

College of The Canyons

Some College (No Degree) - Business Administration And Management

Antelope Valley College

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Derek Blum