Summary
Overview
Work History
Education
Skills
Awards
ADDITIONAL EXPERIENCE
Timeline
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DERNISE BOYKINS

Menifee,USA

Summary

Strategic and results-oriented Enterprise Sales Account Executive with over 10 years of proven expertise in driving impact, revenue growth, and customer adoption through stakeholder engagement, account expansion, and retention across Finance, Technology, and Digital Marketing industries. Passionate about delivering results as a top producer, contributor, and collaborator with the cross-functional ability to execute plans. Profound knowledge of sales enablement, nurturing long-lasting relationships, and the ability to offer creative insights that actively enhance business results by balancing competing priorities and sustaining a high degree of integrity as a trusted advisor to stakeholders.

Overview

20
20
years of professional experience

Work History

Channel Sales Executive

Paychex
09.2024 - Current
  • Spotted strategies, risks and options and recommended mitigation solutions.
  • Managed complex payrolls for multiple clients, ensuring accurate and timely payments.
  • Ensured compliance with federal, state, and local regulations by staying current on tax laws and updating systems accordingly.
  • Monitored market trends closely to identify potential growth areas for future sales initiatives.
  • Implemented a consultative selling approach that focused on understanding customer needs and providing tailored solutions, increasing overall customer satisfaction.
  • Led, coached and advised project teams to manage performance and deliverables.
  • Generated additional sales opportunities with upselling and cross-selling techniques.
  • Expanded customer base through cold calling, networking, and relationship building.
  • Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
  • Utilized CRM software to manage client information, track leads, and monitor sales progress.
  • Exceeded sales targets through effective planning and goal setting.
  • Negotiated favorable terms in contracts, ensuring both customer satisfaction and profitability.
  • Cultivated deep understanding of product features to answer questions and overcome objections.

Account Director

CONSULTING R US
09.2023 - Current
  • Company Overview: Consulting R US is a private Tax and Credit Consulting firm based out of Signal Hill, CA.
  • Reports to the Director, leading a staff of consultants while overseeing an account portfolio providing strategic insights and operational support facilitating successful delivery of client projects, customer success outcomes, and driving business growth.
  • Played a pivotal role in organizational growth initiatives, contributing insights and expertise to strategic planning, mergers and acquisitions, and market expansion efforts.
  • Led a high-performing team of tax consultants in managing complex tax portfolios, providing strategic guidance and mentorship to drive professional development and performance excellence.
  • Partnered closely with executive leadership to develop and implement company-wide initiatives aimed at driving innovation, operational excellence, and sustainable growth; fostered a culture of continuous improvement that surged profitability.
  • Spearheaded the transformation of tax compliance processes, resulting in a 30% increase in efficiency and a 25% reduction in compliance-related errors; leveraged project management skills to drive significant bottom-line impact for the organization.
  • Developed and implemented innovative tax strategies aligned with organizational goals, resulting in a 15% increase in revenue and improved client retention rates.
  • Championed a culture of continuous improvement, implementing cutting-edge technologies and best-in-class practices to optimize tax operations and deliver superior client experiences.
  • Fostered strategic partnerships with key stakeholders, including government agencies and industry experts, to stay abreast of regulatory changes and industry best practices.

Strategic Account Executive

THRYV
09.2014 - 09.2023
  • Company Overview: Thryv, formally YP, is a publicly traded SaaS company that provides CRM/online reputation management software with 2,400 employees.
  • Reported to the Sales Director managed a $10M SaaS account portfolio, and maintained client relationships for digital marketing solutions in partnership with tech/sales across Automotive, Medical, Legal, Industrial, and Public Sectors.
  • Formulated cost-effective marketing strategies for client digital campaigns, from conception to renewal, maximizing ROI that yielded a 15% revenue increase within the first year.
  • Collaborated with cross-functional teams to streamline operations and optimize processes, achieving a 20% reduction in operational costs; developed website portals and social media pages to effectively enhance business reach.
  • Conducted competitor reviews, assessed activities, and SEO/SEM keyword usage to inform marketing strategies; managed all phases of the sales cycle, including needs assessment, objection handling, product presentation, and closing sales.
  • Cultivated strategic client relationships within an enterprise account portfolio, overseeing substantial advertising markets, and implementing cutting-edge digital marketing strategies, resulting in transformative financial and operational enhancements.
  • Orchestrated and managed advertising campaigns valued at $150K-$200K and ensured optimal advertiser acquisition and retention rates across 8 campaigns, minimized cancellations and exceeded targeted performance benchmarks.
  • Executed high-volume lead generation initiatives, leveraging diverse channels including cold calling, networking, and referrals to consistently surpass monthly new business goals, driving triple-digit revenue growth month over month.
  • Maximized product suite participation by successfully selling a comprehensive range of advertising solutions, including print, internet, search engine marketing, direct mail, text message marketing, and websites.
  • Fostered a culture of collaboration and was recognized as a 2x recipient of President's Winner Circle Award; recognized for All In Growth awards in 2016, and 2018, Top Performer 2017, and Presidents Circle CEO Trip Winner for 2014 and 2015.
  • Contributed to a remarkable growth for New Money percentages, All in Revenue acknowledgment in 2014, and earned multiple YOY - 6 Pack Club Winner Trip awards from 2019 to 2021.

Account Executive

YP, The Real Yellow Pages
08.2005 - 09.2014
  • Company Overview: Yellowpages.com is a United States-based website operated by Thryv that provides listings for local businesses.
  • Reported to the Sales Director, managed an account portfolio, and maintained client relationships for digital marketing solutions in partnership with tech/sales across the Automotive, Medical, Legal, Industrial, and Public Sectors.
  • Championed YP’s mission to empower and protect local businesses, playing a pivotal role in defending small business market share; became SME in Software as a Service leveraging expertise across sales training; recognized for All In Growth awards in 2014.
  • Diversified product expansion by driving new business development through strategic cold calling, successfully growing portfolios through a diverse suite of 75 products (broadcast, social, podcast, influencers, events, and data solutions).
  • Established and nurtured influential relationships within the C-suite, instilling client confidence and paving the way for tailored marketing strategies that resulted in the flawless execution of comprehensive marketing campaigns.
  • Designed and executed dynamic marketing strategies for a full range of product offerings, consistently surpassing client objectives; actively partnered with clients to refine strategy in response to evolving needs and market dynamics.
  • Strategized and offered software solutions by demonstrating engagement expertise and a commitment to success in sales;
  • Drove prospecting efforts leveraging a proven record of sales experience to nurture a pipeline of prospects and close deals; conducted coaching sessions that empowered team members to consistently exceed sales targets.

Education

Google Analytics/Digital Marketing Basics

Google

MA - Nursing

Bryman
Torrance, CA

Skills

  • New Business Development
  • SMB/Account Management
  • Upsells/Contract Renewals
  • Relationship Management
  • Data Analytics & Reporting
  • Cash Flow Optimization
  • Lead Generation
  • Customer Retention
  • Finance & Risk Mitigation
  • Complex Negotiations
  • Digital Marketing Strategy
  • Enterprise Sales
  • C-Suite Presentations
  • Cloud Technologies
  • SEO/SEM Strategies
  • SaaS Solution Selling
  • Implementation Adoption
  • Project Management
  • MS Office 365
  • Adobe Suite
  • Salesforce CRM
  • PeopleSoft
  • Oracle
  • Google Suite
  • Gainsight
  • Confluence
  • Teams
  • Slack
  • Zoom
  • HR collaboration
  • HR policies and procedures
  • Payroll management

Awards

2x Recipient, President’s Winners Circle Award | Thryv/YP.com, 6 Pack Club Winner Trip awards (2019, 2021) | Thryv/YP.com, All In - Growth Award (2014, 2016, 2018) | Thryv/YP, Top Performer Award (2017) | Thryv

ADDITIONAL EXPERIENCE

Business Sales Rep | AT&T

Timeline

Channel Sales Executive

Paychex
09.2024 - Current

Account Director

CONSULTING R US
09.2023 - Current

Strategic Account Executive

THRYV
09.2014 - 09.2023

Account Executive

YP, The Real Yellow Pages
08.2005 - 09.2014

Google Analytics/Digital Marketing Basics

Google

MA - Nursing

Bryman