DeShavoia Skinner
Dallas,TX
Summary
Dedicated and reliable individual with 10+ years of excellent experience within the marketing and hospitality industry. Maintains professional appearance and demeanor and expertly completes assigned tasks with focus on quality. Dependable and quick-learning team player with effective communication and organization skills.
Overview
14
14
years of professional experience
Work History
Event Coordinator
ZStarrRock Productions
10.2018 - Current
- Coordinated schedules and timelines for events.
- Managed event logistics and operations.
- Brainstormed and implemented creative event concepts and themes.
- Performed event coordination for larger parties and gatherings.
- Consulted with customers to determine objectives and requirements for events.
- Hired, trained and supervised volunteers and support staff required for events.
- Created and maintained event expenditures, budgets and timelines in job-related software.
- Inspected event facilities to confirm conformance to customer requirements.
- Coordinated florists, photographers, and musicians for events.
- Trained and supervised event staff to complete tasks on time.
- Fulfilled contractual obligations for rehearsal and day of event coordination.
- Utilized social media to promote events and increase attendance.
- Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
- Oversaw event registration process by collecting and tracking attendee information.
- Produced concept plans for high-profile corporate meetings and events.
- Coordinated travel and accommodations for event attendees.
- Coordinated transportation and parking arrangements for guests and vendors.
- Created detailed timelines and budgets for events to meet all deadlines.
- Developed detailed event reports, documenting all aspects of each event.
- Designed and implemented efforts to publicize events and promote sponsorships.
Hostess Manager
Jaxon Beer Garden
02.2023 - 07.2023
- Managed staff schedules and maintained adequate coverage for all shifts.
- Interacted with guests to obtain positive or negative feedback and constructively apply information.
- Monitored customer satisfaction through table touching, floor presence, focus groups and responding to customer inquiries.
- Coordinated with catering staff to deliver food services for special events and functions.
- Handled escalated customer concerns with speed and knowledgeable support to achieve optimal satisfaction and maintain long-term loyalty.
- Motivated staff to perform at peak efficiency and quality.
- Liaised with senior management to attract, develop and retain staff.
- Liaised with dining services leaders to develop and implement systems, policies and procedures.
- Certified and maintained cleanliness and general upkeep of dining room, bar and other guest contact areas to meet sanitation protocols.
- Participated on floor during service to set and monitor performance standards and rectify staff or guest issues.
Front Office Manager
Marriott
12.2021 - 02.2023
- Reconciled end-of-day reports to determine accurate billing and payment processing.
- Supervised and guided new employees and responded quickly to questions to improve understanding of job responsibilities.
- Coached employees through day-to-day work and complex problems.
- Developed procedures to establish accurate and organized check-in and check-out processes.
- Set priorities and problem-solved workflow issues to maintain rapport with customers and managers.
- Created, prepared, and delivered reports to various departments.
- Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
- Used industry expertise, customer service skills and analytical nature to resolve customer concerns and promote loyalty.
- Assisted in organizing and overseeing assignments to drive operational excellence.
- Identified and communicated customer needs to supply chain capacity and quality teams.
- Managed senior-level personnel working in marketing and sales capacities.
- Controlled resources and assets for department activities to comply with industry standards and government regulations.
- Maintained positive customer relations by addressing problems head-on and implementing successful corrective actions.
- Delivered performance reviews, recommending additional training or advancements.
Clinical Sales Consultant
Modoma Massage & Wellness
03.2018 - 03.2020
- Maintained routine communication with clients to assess overall satisfaction, resolve complaints, and promote new offerings.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Contacted customers and prospects to generate new business to achieve company growth goals.
- Used consultative sales approach to understand and meet customer needs.
- Clarified customer requests, forwarded product information and answered questions to support sales operations.
- Managed sales plan activities, promotions and product launches resulting in expanded revenues and branding.
- Worked to develop network by identifying and pursuing new leads, attending industry events, and building rapport with clients.
- Serviced existing accounts on regular basis to maximize revenue.
- Demonstrated products and specific features at customer locations and special events.
- Monitored weekly sales to write reports for senior leadership and streamline operational processes.
- Educated new sales staff on store policies and customer support operations.
- Researched potential clients and markets to prepare for appointments.
- Leveraged proven sales methods to increase revenue and surpass sales objectives.
- Reconciled billing discrepancies with regulatory agencies and finance department.
- Produced remarkable sales and enhanced numbers by managing complete lifecycle from networking through ongoing account servicing.
- Branded products through effective salesmanship and maintained long-term relationships with clients.
- Interacted with problematic accounts, helping to build lasting rapport and boosting revenue opportunities.
Personal Assistant
High Profile Entrepreneur
02.2013 - 05.2018
- Oversaw personal and professional calendars and coordinated appointments for future events.
- Maintained appropriate filing of personal and professional documentation.
- Provided general administrative support including scheduling meetings, making travel arrangements and managing documentation.
- Displayed absolute discretion at handling confidential information.
- Responded to emails and other correspondence to facilitate communication and enhance business processes.
- Provided multifaceted services to career professionals by running errands, managing mail, scheduling appointments, and arranging transportation.
- Kept detailed track of household and maintenance inventory and schedules.
- Coordinated international and domestic travel logistics including flight itineraries, hotel reservations and car services.
- Maintained and organized all shared drives, documents and spreadsheets in Google Workspace.
- Updated spreadsheets and created presentations to support executives and boost team productivity.
- Completed household tasks by assisting with laundry, light housekeeping and grocery shopping.
- Identified needs and coordinated plans for travel and out-of-town functions.
- Maintained entire family's schedule and organized events.
- Provided emotional support and companionship to clients.
- Entrusted to handle confidential and sensitive situations in professional matter.
- Communicated with internal departments, vendors and contractors to discuss schedules, project requirements and upcoming appointments.
- Served as point of contact between clients and managerial staff.
Style Consultant
TOOTSIES
02.2017 - 03.2018
- Greeted all clients with warm smile and asked open-ended questions to better understand their needs.
- Maintained inventory by assisting co-workers with stocking shelves, pricing items and placing products on display.
- Met with clients to determine style requirements and budget.
- Maximized brand sales by leveraging opportunities for upselling additional clothing items, shoes and accessories.
- Networked within select groups to increase client base and generate sales.
- Stayed on top of current fashion trends and revamped stock according to updates.
- Performed various sales transactions, checked on invoices, prepared special orders, and delivered correct merchandise.
- Performed personal shopping functions on behalf of customers.
- Merchandised store inventory in seasonal and brand displays.
- Selected clothes that flattered individual body types and capitalized on current trends.
- Curated and prepared apparel and accessories for photo shoots.
- Assembled head-to-toe fashion ensembles for specific occasions and events such as capsule and gala events.
- Brainstormed and implemented new floor designs, merchandise displays and sales advertisements.
Marketing Coordinator
Treska
02.2015 - 03.2017
- Boosted brand awareness with target customer demographics with social, print, and email campaigns.
- Planned and executed internal and external marketing events.
- Created engaging brochures and flyers to use for promotional materials and distribution.
- Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
- Collaborated with cross-functional teams to establish successful execution of projects and campaigns.
- Developed and executed marketing plans for trade shows and other events to increase brand awareness.
- Managed relationships with external vendors and contractors to acquire mutually benefiting contracts and successful project delivery.
- Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions.
- Created and managed social media campaigns to increase brand engagement.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Coordinated with design and media teams to develop high-quality creative assets.
- Launched successful digital marketing campaigns that achieved goals for increased website traffic.
- Conducted market research to identify new opportunities and target markets.
- Continually maintained and improved company's reputation and positive image in markets served.
- Devised content strategy to effectively engage target audiences.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
- Optimized email campaigns to increase open and click-through rates.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Developed and tracked performance indicators to measure results of marketing campaigns.
- Tracked and reported on marketing campaign responses.
- Used online and offline marketing to generate leads, increase visibility and drive sales growth.
Cocktail Waitress
Legends Hospitality LLC
06.2009 - 02.2013
- Served alcoholic and non-alcoholic beverages in bar environment.
- Assisted with bartending duties during high-volume shifts.
- Built solid rapport with many frequent patrons to cultivate guest loyalty.
- Displayed enthusiasm and promoted excellent service to customers, successfully increasing referrals, and walk-in business.
- Answered customers' questions, recommended items, and recorded order information.
- Increased sales significantly by upselling higher-end products to customers.
- Supervised set up of banquet food stations and coordinated service to multiple dining areas.
- Supervised dining table set-up to prepare for diversity of event types, following strict service standards.
- Resolved guest and employee complaints to maintain complete customer satisfaction and workforce effectiveness.
- Used communication and problem-solving skills to resolve customer complaints and promote long-term loyalty.
Education
Bachelor of Arts - Merchandising And Design
Wade College
Dallas, TX05.2015
Skills
- Strong Communication (Written and Verbal)
- Sales and Marketing
- Hospitality
- Planning and Itinerary
- Organization
- Brand Ambassador
- Wardrobe Styling
- Leadership and Management
- Visual/ Interior/ Set Design
- Time Management
- Customer Relations
- Event Planning
- Visual/ Interior/ Set Design
- Time Management
- Customer Relations
- Event Planning
Affiliations
Marriott
Hilton
AT&T Discovery Arts District
Legends Hospitality
Dallas Cowboy's
Kim Dawson Modeling Agency
Neiman Marcus
North Park Center Mall
Crystal Charity Ball
Salvation Army
DIFFA
Timeline
Hostess Manager
Jaxon Beer Garden
02.2023 - 07.2023
Front Office Manager
Marriott
12.2021 - 02.2023
Event Coordinator
ZStarrRock Productions
10.2018 - Current
Clinical Sales Consultant
Modoma Massage & Wellness
03.2018 - 03.2020
Style Consultant
TOOTSIES
02.2017 - 03.2018
Marketing Coordinator
Treska
02.2015 - 03.2017
Personal Assistant
High Profile Entrepreneur
02.2013 - 05.2018
Cocktail Waitress
Legends Hospitality LLC
06.2009 - 02.2013
Bachelor of Arts - Merchandising And Design
Wade College