Dynamic and results-driven team player with experience in impactful press campaigns, managing comprehensive publicity strategies, and providing exceptional administrative support. Proven ability to increase media coverage and artist visibility through the execution of major events. Adept at managing cross-functional collaborations with creative, press, promo, and digital teams to deliver engaging and cohesive campaigns. Awarded 300 Elektra Entertainment's "Woman of the Year" for outstanding leadership, compassion, and guidance.
Overview
3
3
years of professional experience
Work History
Publicity Coordinator
Warner Music Group (300 Elektra Entertainment)
12.2021 - Current
Orchestrated impactful press campaigns, significantly increasing media coverage and artist visibility by managing and coordinating all tour press activities, and maximizing promotional opportunities.
Led planning and execution of major label events, including Grammy Week, album release parties, and executive luncheons, enhancing brand image and artist engagement
Played critical role in managing executive profiles and acted on team responsible for corporate communications for CEO and Presidents, assisting SVP of Publicity
Assisted and coordinated efforts for two prominent labels, 300 Entertainment and Elektra Entertainment, being one of only five people to work across both labels
Managed all assets and notes, ensured seamless organization and communication within department, coordinated schedules, prepared and distributed meeting agendas, maintained comprehensive records, and provided exceptional administrative support to executives, contributing to smooth and efficient operation of team.
Received company's 2024 "Woman of the Year" award.
Public Relations Assistant
Tobi LLC
04.2021 - 12.2021
Developed and pitched unique story ideas that increased media coverage by 60%, adapting strategies to the evolving fashion landscape
Supported dynamic photoshoots and promotional efforts, enhancing the visual appeal and engagement of marketing materials.
Developed strong media relationships for increased coverage and improved brand image.
Monitored media coverage for relevant industry news, keeping the team informed on current events impacting the fashion world.
Maintained an up-to-date knowledge of industry news and trends to inform strategic decision-making within the team.
Education
No Degree - Public Relations And Organizational Communication
University of La Verne
La Verne, CA
01.2022
Associate Degree in Communications -
Citrus College
Glendora, CA
01.2019
Skills
Team Leadership Qualities
Copywriting and editing
Event Management
Crisis Management
Internal Communications
Media Relations
Timeline
Publicity Coordinator
Warner Music Group (300 Elektra Entertainment)
12.2021 - Current
Public Relations Assistant
Tobi LLC
04.2021 - 12.2021
No Degree - Public Relations And Organizational Communication
University of La Verne
Associate Degree in Communications -
Citrus College
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