DEVERY PALTZER
Havas Media
Skokie,IL
5
years of professional experience
Work History
Investment Operations Associate
11 Months- Managed employee onboarding and offboarding processes, coordinating system access, account setup, and deactivation to ensure smooth transitions.
- Train and support new team members on operational procedures, workflows, and best practices to accelerate onboarding and ensure a smooth transition into the team.
- Managed client onboarding and offboarding, including account transfers, new account setup, and access requirements.
- Manage taxonomy and data governance processes to maintain data consistency, accuracy, organization, and adherence to established standards.
- Serve as a ClickUp subject-matter expert, creating and optimizing workflows, Spaces, and processes to improve project visibility, collaboration, and operational efficiency.
- Collaborate with Social, Programmatic, Search, and Analytics teams to streamline cross-functional workflows, improve processes, and facilitate efficient project execution.
- Supported ad hoc projects and special initiatives across teams, assisting with research, coordination, process improvements, and other operational needs as they arose.
Marketing Operations Specialist
1 Year 5 Months- Generated monthly website analytics reports using GA4, providing actionable insights into user behavior and website performance to support data-driven decision making
- Generated monthly social media reports using Sprout Social, offering insights and performance metrics that guided strategic marketing decisions.
- Utilized Wrike for project management, creating detailed quarterly reports on team projects to communicate progress and outcomes clearly.
- Developed and maintained interactive dashboards in looker studio, streamlining monthly reporting processes and enhancing data visibility for stakeholders
- Utilized Wrike for expert project management including the creation of detailed quarterly reports on team projects, ensuring clear communication of progress and outcomes
- Created ad-hoc reports across channels including social media, website, and email marketing campaigns, delivering tailored insights to meet specific business needs.
Associate Paid Search
6 Months- Conducted regular search reports to identify new keywords, creative text ads, and overall spend insights
- Ran search reports on a regular basis to mine for new keywords, creative text ad, and overall spend
- Tracked and optimized Google and Microsoft ad campaigns with monthly budgets of $450,000, and alerted manager of under or overspend, traffic abnormalities, opportunities, and optimization recommendations.
- Maintained account records, tracked reports, and reconciled invoices.
- Created initial keyword lists for manager review based on brand territory and proprietary agency tools
Marketing Associate
2 Months- Managed organic and paid social posts for LinkedIn and Twitter while reporting on metrics monthly
- Conducted social media competitive analysis, presenting actionable insights to upper management
- Implemented SEO optimizations on WordPress to increase blog traffic by 13%
- Created and implemented project plan for 'Women in Business' initiative, enhancing internal and external engagement
- Developed email templates for future employees to keep engagement during the hiring process
- Assisted with special projects for the business such as providing graphics for the HR Department to add to Flexera's LinkedIn Life Page to increase brand awareness
Education
Bachelor of Science - Marketing
magna cum laude
Skills
Project Management & Collaboration
ClickUp • Wrike • Microsoft Excel • PowerPoint
Digital Advertising & Media
Google Ads • Microsoft Ads • Amazon Ads • Display & Video 360 • Search Ads 360
Analytics & Reporting
Google Analytics 4 • Google Search Console • Looker Studio • Performance Reporting • Dashboard Development • Data Visualization
Social Media Platforms
Sprout Social • LinkedIn • Snapchat • Twitter/X • Meta Ads • Reddit
Timeline
Investment Operations Associate
Havas Media
11.2025 - CurrentRead More
Marketing Operations Specialist
Sedgwick
05.2023 - 10.2024Read More
Associate Paid Search
Neo Media World
09.2022 - 03.2023Read More
Marketing Associate
Flexera
06.2021 - 08.2021Read More
University College Dublin
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University of Illinois Chicago - College of Business Administration
Bachelor of Science from Marketing
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