Summary
Overview
Work History
Education
Skills
Certification
Timeline
Volunteer Experience
References
Awards
Volunteer Experience
References
DEVON HUGHES

DEVON HUGHES

Anna,TX

Summary

Successful Marketing and Business Development Executive with 20 years of accomplishment in diverse industries . Transformational leader with a proven track record at Per Scholas Inc, enhancing partnership engagement by 40% and securing $20M in funding. Skilled in fostering cross-functional teamwork. Excelled in boosting alumni employability, demonstrating exceptional project management and staff development acumen. Catalyst in business growth by implementing cultural change, innovating brand strategies and exercising sales leadership to unlock growth opportunities. Develops go-to-market strategies by focusing on customer buying processes. Skilled in identifying key business drivers while aligning objectives with consumer demands.

Overview

14
14
years of professional experience
1
1
Certificate

Work History

MANAGER, EMPLOYER PARTNERSHIPS

PER SCHOLAS INC
08.2022 - 04.2024
  • Expertly curated and executed a series of strategic networking events that led to a substantial 40% growth in partnership attendance and a marked 70% surge in active engagement from alumni and corporate stakeholders
  • Crafted compelling grant proposals which successfully attracted and secured an impressive $20 million in funding, fueling organizational growth and enabling the launch of transformative projects
  • Directed the cultivation of a robust professional development network, dramatically amplifying alumni marketability and contributing to a 50% growth in alumni securing positions at Fortune 500 companies
  • Pioneered comprehensive alumni support services which enhanced employability skills, leading to a 71% rate of alumni attaining gainful employment in their field of study within the first year following program completion
  • Implemented a comprehensive mentorship and training program for new hires on company policies and procedures, resulting in a 95% proficiency rate within the first month of onboarding, and accelerating full role competency development by 30%.

BUSINESS DEVELOPMENT COORDINATOR

Frank Kent Cadillac of Arlington
11.2021 - 08.2022
  • Conducted a thorough analysis of quality and customer service challenges, successfully identified solutions to resolve issues, and formulated strategic recommendations for systemic improvements, leading to a 25% enhancement in overall service quality and customer satisfaction
  • Spearheaded a high-achieving team, propelling us towards surpassing established targets and significantly contributing to a surge in company-wide prominence as a market leader
  • Achieved a show ratio of 41.57% and an appointment-based closing ratio of 48.29%
  • Design and implement targeted personal development plans that have previously led to a 25% improvement in employee performance evaluations.

BUSINESS DEVELOPMENT COORDINATOR

Hertz Corporation
07.2020 - 10.2020
  • Efficiently managed and responded to over 100 daily inbound phone calls and internet inquiries, achieving a 30% increase in customer trust indicators and spurring a 45% rise in generated customer visits to the business
  • Educated customers on terminology, policies and procedures, anticipated delays, and any additional information needed to increase customer satisfaction and improve profitability
  • Successfully managed a portfolio of high-profile accounts with peak efficiency, meticulously maintaining crucial information and promptly notifying clients of any changes, resulting in a 98% client satisfaction rating due to exceptional account handling and communication standards.

MULTIMEDIA SALES & MARKETING EXECUTIVE

GANNETT CO, INC (USA Today)
02.2019 - 05.2020
  • Created digital strategies integrating digital platforms like On-target and Social Media campaigns to boost engagement by 30%
  • Maintained a closing rate of 52% in negotiated contracts and fees with fortune 500 companies and small business owners to secure accounts
  • Increased company revenue by 40% through securing and managing over 50 plus accounts
  • Resolved issues quickly and professionally to retain over 50% of clients
  • Created innovative campaigns generating a 48% increase in profits for fortune 500 companies and small business owners by leveraging social media outlets, email marketing, and video content.

MARKETING SPECIALIST

AUTO ASSURE LLC
03.2016 - 02.2019
  • Pioneered and implemented innovative marketing campaigns, resulting in a 30% increase in audience engagement and a 20% boost in lead generation
  • Contributed to both outbound and inbound marketing strategies, showcasing proficiency in content creation and optimization, advertising, and event coordination, which led to a 25% improvement in marketing efficiency and a 15% rise in ROI
  • Successfully managed collaborations with external partners to launch high-impact promotional events and campaigns, achieving a 35% surge in brand visibility and a 40% uptick in event attendance
  • Crafted and executed comprehensive marketing plans, utilizing a mix of channels like social media, email, and TV, leading to a 50% enhancement in target market penetration and a 20% growth in conversion rates.

SENIOR ACCOUNT EXECUTIVE

ENTERPRISE HOLDINGS LLC
03.2010 - 02.2016
  • Managed a portfolio of 35 accounts generating 20-25 sales per month, which exceeded company expectations
  • Consistently maintained the top sales executive in the Dallas group and in the top 10% within the organization
  • Identified 15% of new business opportunities through market research and analysis
  • Created and maintained strong relationships with over 25 key clients, resulting in increased customer loyalty
  • Collaborated cross-functionally with other departments for efficient problem resolution
  • Provided leadership and mentorship to 32% of junior team members, driving them to success
  • Met growth targets 95% of the time by positioning solutions to help brand partners unlock long-term value and improve customer experience.

Education

MBA - Women In Leadership

Texas Woman's University, Denton, TX
05.2022

MBA - Digital Marketing

Texas Woman's University, Denton, TX
05.2022

BBA - Marketing

Jackson State University, Jackson, MS
05.2009

Skills

  • Microsoft Office Suite
  • Google Analytics
  • Sales Strategies
  • Corporate Social Responsibility
  • Grant Writing
  • Web Development
  • Marketing Strategy
  • Sales Management
  • Strategic Planning
  • Data Analysis
  • Cross-functional Teamwork
  • Conflict Resolution
  • Staff Training and Development
  • Project Management

Certification

  • Building Your Team
  • Compassionate Directness
  • Conflict Resolution Foundations
  • High-Stakes Communication
  • Succeeding as an LGBT Professional
  • Working on a Cross-Functional Team
  • Working with Difficult People
  • Managing in Difficult Times
  • Assessing and Improving Strategic Plans
  • Developing a Competitive Strategy
  • Strategic Planning Foundations

Timeline

MANAGER, EMPLOYER PARTNERSHIPS - PER SCHOLAS INC
08.2022 - 04.2024
BUSINESS DEVELOPMENT COORDINATOR - Frank Kent Cadillac of Arlington
11.2021 - 08.2022
BUSINESS DEVELOPMENT COORDINATOR - Hertz Corporation
07.2020 - 10.2020
MULTIMEDIA SALES & MARKETING EXECUTIVE - GANNETT CO, INC (USA Today)
02.2019 - 05.2020
MARKETING SPECIALIST - AUTO ASSURE LLC
03.2016 - 02.2019
SENIOR ACCOUNT EXECUTIVE - ENTERPRISE HOLDINGS LLC
03.2010 - 02.2016
Texas Woman's University - MBA, Women In Leadership
Texas Woman's University - MBA, Digital Marketing
Jackson State University - BBA, Marketing

Volunteer Experience

Sales and Marketing Director, 11/22-Present

Miss Juneteenth Nevada Scholarship Program- Las Vegas, NV

  • Crafted a suite of compelling promotional content, including brochures, flyers, and email blasts, which led to a measurable gain in campaign response rates by 40% and bolstered participant turnout by 25% in our marketing initiatives.
  • Played a pivotal role in the creation and execution of cross-platform social media campaigns, resulting in a 45% increase in audience engagement and an overall 30% growth in follower count across all channels within a quarter.
  • Executed a dynamic market analysis leading to the strategic identification of key target demographics, which paved the way for our events to seize an impressive 20% market share in these segments within the first twelve months of their debut.
  • Leveraged sophisticated CRM technologies to accurately monitor customer interactions and data, leading to the development of targeted campaigns that enhanced customer engagement by 35% and increased sales conversion rates by 25%.
  • Implemented cutting-edge digital marketing strategies that resulted in a 50% increase in brand awareness across digital platforms within a six-month period., Developed and executed promotional strategies that fortified strong market presence, resulting in a 40% expansion of our market share within the targeted regions.

References

References available upon request

Awards

  • Top 10 Elite Performer Award
  • EEA Exceptional Achievement Award
  • Top Corporate Account Award
  • Top Half of Matrix Award
  • Top Dog Sales Award
  • 3 In a Day Award
  • 2 In a Day Award
  • Top New Dealer Award

Volunteer Experience

Sales and Marketing Director, 11/22-Present

Miss Juneteenth Nevada Scholarship Program- Las Vegas, NV

  • Crafted a suite of compelling promotional content, including brochures, flyers, and email blasts, which led to a measurable gain in campaign response rates by 40% and bolstered participant turnout by 25% in our marketing initiatives.
  • Played a pivotal role in the creation and execution of cross-platform social media campaigns, resulting in a 45% increase in audience engagement and an overall 30% growth in follower count across all channels within a quarter.
  • Executed a dynamic market analysis leading to the strategic identification of key target demographics, which paved the way for our events to seize an impressive 20% market share in these segments within the first twelve months of their debut.
  • Leveraged sophisticated CRM technologies to accurately monitor customer interactions and data, leading to the development of targeted campaigns that enhanced customer engagement by 35% and increased sales conversion rates by 25%.
  • Implemented cutting-edge digital marketing strategies that resulted in a 50% increase in brand awareness across digital platforms within a six-month period., Developed and executed promotional strategies that fortified strong market presence, resulting in a 40% expansion of our market share within the targeted regions.

References

References available upon request

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DEVON HUGHES