Devra Webster
Olathe,KS
Summary
As a seasoned digital project leader, with a strong blend of project management skills and creative expertise, I bring a unique combination of organizational prowess and artistic vision to every project I undertake. I excel in managing websites and executing projects with precision and efficiency. My ability to collaborate effectively with cross-functional teams ensures that deadlines are consistently met and projects are delivered successfully. Additionally, my creative flair and talent for graphic design allow me to produce engaging and visually appealing content across various mediums, including presentations, training manuals, eBooks, flyers, and banner ads.
Overview
10
10
years of professional experience
Work History
Sr. Agile Product Owner
T-Mobile
Overland Park, KS
08.2020 - 06.2023
- Instrumental in slashing retail upgrade transaction times by 30% through defining user journey, experience and contingency plan for new cutting-edge Native iOS retail application
- Spearheaded collaborative effort with Product Manager and client to conceptualize and refine screen mockups, as well as shape user experience for internal Native iOS application.
- Played pivotal role in migration of over 150,000 Sprint customer accounts to T-Mobile billing systems, ensuring smooth transition and enhancing overall efficiency and customer satisfaction.
Retail Operations Product Manager III
T-Mobile
Overland Park, KS
08.2018 - 08.2020
- Provided leadership and support for new business functionality and enhancements for Native iOS (Apple) applications directly benefiting workforce of over 50,000 retail employees
- As primary liaison between UX designers, product development, senior management, scrum teams, and business stakeholders during Sprint to T-Mobile merger. Developed requirements, use cases and user experience flows for high profile project enabling ability to migrate over 150,000 Sprint accounts to T-Mobile billing system.
- Demonstrated adeptness in navigating transitions by consistently meeting project requirements within designated timelines and agreed-upon acceptance criteria, particularly during company's shift from Waterfall to Agile methodologies.
Digital Program Manager III
T-Mobile
Overland Park, KS
06.2013 - 03.2018
- Orchestrated digital marketing execution of $1M marketing campaigns from inception to completion, encompassing requirements definition, user experience design, front-end and back-end development/integration with vendor APIs, creation of new landing pages, inbound marketing strategies, site optimization, SEO initiatives, content management, and user acceptance testing.
- Demonstrated proficiency in managing multiple high-profile digital marketing projects simultaneously, achieving 70% completion rate within tight 10-day timeframe or less for each project.
- Achieved remarkable 32% year-over-year increase in online wireless sales by executing strategic promotional messaging initiatives for Apple and Samsung devices, effectively driving consumer engagement and conversion rates.
- Managed inventory status, pricing, and digital sort order for diverse range of 500+ mobile devices across various digital platforms, ensuring effective product visibility and sales optimization.
- Led hundreds of updates encompassing site-side messaging, tracking code implementations, seasonal promotions, pricing adjustments, network updates, and new product launches, maintaining website's relevance and performance.
Education
Bachelor of Arts in Computer Information Systems -
Friends University
Wichita, KS2002
Associate of Arts in Business -
Baker University
Baldwin City, KSSkills
- Agile and Waterfall Methodologies
- Project and Product Management
- Data Analysis
- Process Improvement
- Jira, Confluence, Slack, Trello, Figma, SharePoint
- Microsoft 365, UXPIN
- Digital Entrepreneur
- Digital Marketing
- Google Analytics
- Scrum
- User Story Creation
Timeline
Sr. Agile Product Owner
T-Mobile
08.2020 - 06.2023
Retail Operations Product Manager III
T-Mobile
08.2018 - 08.2020
Digital Program Manager III
T-Mobile
06.2013 - 03.2018
Bachelor of Arts in Computer Information Systems -
Friends University
Associate of Arts in Business -
Baker University