Dharmil Parekh
Mesquite,TX
Summary
A highly experienced Google Certified Digital Marketing Manager with over three years of paid media experience across North America, Europe and Asia in growing and scaling complex performance marketing campaigns.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Digital Marketing Account Manager
Purple Seed Creative Solutions
Mesquite, Tx
11.2021 - Current
- Lead the Performance Marketing department of the company managing 15+ accounts across the globe.
- Managed client's Paid Ad Campaigns on Google, Facebook, Instagram, Microsoft & Programmatic Platforms.
- Major expertise & experience in scaling B2B Lead Gen. , B2C Lead Gen. & B2C Ecommerce campaigns.
- Managed a team of 3 young media buyers and kept the team motivated to deliver exceptional performance.
- Took weekly meetings with clients to explain the campaign performance, future plans & pivots we made in the current execution plan based on initial data.
- Scaled 2 brands to 7 Figures within 10 months & 3 brands to 6 Figures.
- Closely monitored the changes in CAC, AOV & LTV of our clients campaigns with each new Funnel.
- A/B tested multiple landing pages, creatives, offers & funnels for each client.
Digital Marketing Manager
Youyaa
London, UK
06.2019 - 10.2021
- Developed and managed paid marketing campaigns across various platforms like Facebook, Instagram, Google, Bing etc.
- Measured and reported performance of digital campaigns to assess against Goals, ROAS and KPIs.
- Managed end to end execution of paid ads campaigns for 8 different accounts with major goals being Lead Gen. & Ecommerece.
- Reported directly to the CEO for crafting each account's growth plan and strategy.
- Reduced the CPL (Cost Per Lead) from $154 to $23 for one of our client in the financial market.
- Scaled an Home Decor Ecommerce store from $0 to $220K in revenue within 5 months at 2.3x ROAS at the Front End.
- Generated 500% ROI for Samsung MENA using Facebook Ads.
Digital Marketer
Nobero
Hyderabad, TL
05.2018 - 06.2019
- Managed multiple facebook ads campaigns marketing campaigns for Ecommerce stores.
- A/B tested creatives, copies, landing pages, offers, re-marketing sequences etc.
- Crafted multiple testing & scaling strategies - Low Budget Testing, PPE Testing, Horizontal Scaling, Vertical Scaling, Upselling & Cross-selling.
- Improved the conversion rate from 0.56% to 2.43% within just 4 months while scaling the ad spend by 100% every month.
- Grew the store from $0 to $65K in 5 months at 3x ROAS on the Front End.
Education
Bachelor of Commerce - Business Administration
S.K. Somaiya
Mumbai05.2020
Skills
- Google Analytics
- Google Search Ads
- Facebook Ads
- Instagram Ads
- Microsoft Search Ads
- Copywriting
- Funnel Building
- Demand Generation
- Team Management
- Client Relationship Management
Languages
English
Full Professional
Accomplishments
- Generated over 1 Million in frontend revenue with over 2.02x ROAS within 8 months in Personal Development market.
- Helped Dubai Based Real-Estate client bring down CPL from AED 200 to AED 10 (20x improvement in performance) with 40% increase in Qualification rate.
- Scaled a Home Decor Ecommerce Brand from $0 to $220K in 5 months at 2.3x ROAS at frontend.
- Scaled a male wellness supplements brand from by 300% within 3 months.
- Generated over 2,349 Leads for a new mental health brand within 15 days at 5x ROAS.
Certification
- Google Ads Certification
- Facebook Ads Certification
Timeline
Digital Marketing Account Manager
Purple Seed Creative Solutions
11.2021 - Current
Digital Marketing Manager
Youyaa
06.2019 - 10.2021
Digital Marketer
Nobero
05.2018 - 06.2019
Bachelor of Commerce - Business Administration
S.K. Somaiya
- Google Ads Certification
- Facebook Ads Certification
Similar Profiles
Rishabh SinghRishabh Singh
Performance Marketing Executive at Purple Seed Creative SolutionsPerformance Marketing Executive at Purple Seed Creative Solutions
Emily RanceEmily Rance
Account/ Project Manager at Purple CreativeAccount/ Project Manager at Purple Creative
Jewrly FrancoJewrly Franco
Administrative Assistant at Maryland Transit Solutions - Purple Line ProjectAdministrative Assistant at Maryland Transit Solutions - Purple Line Project